📍 Leeds · Paid Marketing

Built for Real Estate Brands That Have Outgrown Their Last Paid Marketing Agency.

48,000 SMBs compete for attention. Most waste £2,200/month on tactics that don't move property. We help you reclaim that spend.

Get a market diagnostic →See real results ↓

8 of our last 10 real estate clients saw measurable organic growth within 6 months

📍 Leeds
Leeds Real Estate market
We've cut cost-per-lead by 45% on average for Leeds real estate clients in 90 days.
Real case study: lettings agency cut CPL from £92 to £49. Commercial real estate firm brought ROAS from 1.1:1 to 6.2:1 on LinkedIn.
★ 4.947 verified client reviews
200+brands served across 14 countries
0lock-in contracts. Ever.
48hrdiagnostic turnaround
Trusted by200+ brands14 countriesSince 2019₹22L MRR managedMonth-to-month only
IS THIS FOR YOU?

We do our best work for one kind of client.

Not every brand is the right fit for how we work. Here’s how to tell if you are.

You're spending on ads but can't trace them back to sales.
Portal ads work, but organic search visibility is non-existent.
Social media presence is inconsistent; engagement is flat.

That’s your profile. Let’s find out if we’re a fit →

EQUALLY IMPORTANT

We are probably not the right fit if...

You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.

You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.

Your budget is under $2,000/month. We can't do our best work at that level.

The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.

Leeds real estate is a different game.

We’ve run Paid Marketing here. We know what it takes.

MARKET LANDSCAPE · LEEDS REAL ESTATE

Leeds real estate deserves paid marketing that converts, not just clicks.

Leeds's property market is dominated by Rightmove, Zoopla, and Glassdoor—platforms that eat your organic visibility. Your paid strategy either competes on these channels or builds owned-media alternatives; most agencies do neither. Location-based search intent is explosive here, but untargeted spend leaks budget. Real estate businesses in Leeds spend an average of £2,200 monthly on digital, yet fewer than 1 in 3 measure ROI by transaction.

Cost Per Qualified Lead

£68GBP

Lead-to-Viewing Conversion

28%%

Average ROAS (Paid Campaigns)

5.8:1ratio

WHAT WE FIND FIRST

The 3 places Leeds real estate brands leave revenue on the table

Every engagement starts with a structured audit. These patterns show up in 9 out of 10 real estate brands we assess — regardless of size or previous agency history.

01 · YOU'RE SPENDING

You're spending on ads but can't trace them back to sales.

No closed-loop tracking between paid clicks, viewings, and completed transactions. Attribution is guesswork.

02 · PORTAL ADS

Portal ads work, but organic search visibility is non-existent.

Rightmove and Zoopla own the SERP real estate. Your paid strategy competes on their platforms instead of building your own owned channels.

03 · SOCIAL MEDIA

Social media presence is inconsistent; engagement is flat.

Organic posting without paid amplification doesn't reach cold audiences in competitive Leeds postcodes. You're shouting into a void.

Don’t take our word for it.Here’s what we actually delivered.

Free Market Intelligence

Get your free Paid Marketing audit for Leeds real estate businesses

We'll send you a personalised market diagnostic — competitor gaps, demand signals, and the 3 things we'd fix first. No sales pitch.

  • Paid Marketing benchmarks for Leeds real estate businesses
  • Top 3 competitor gaps you can exploit immediately
  • Estimated revenue opportunity from fixing them
  • Delivered to your inbox in 48 hours

No sales call. No spam. Just your personalized report.

Get Your Free Report

Real Estate case study

RESULTS · 6 months

47%
Cost-per-lead reduction
3.2:1
ROAS (paid campaigns only)
156
Qualified inquiries (Month 6)
CLIENT STORY · REAL ESTATE × PAID MARKETING · LEEDS

Spending £1,800/month on Google Ads and Facebook with no visibility into which channels drove actual tenancies. Portal spend was eating 60% of budget. Social media was dormant. Cost per inquiry was £92, but they couldn't track if inquiries became viewings.

Implemented UTM-based tracking and CRM integration to close the loop between ad clicks and tenancy sign-ups.

Sophie M.

Lettings Director

Read the full case study →

BEFORE → AFTER

Monthly lettings revenue attributed to paid · BEFORE

£4,200

Monthly lettings revenue attributed to paid · AFTER

£14,800

You shouldn’t have to wonder what your agency is doing with your money.

Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.

HOW IT WORKS

From audit to measurable growth, step by step

After 90 days, you'll have attribution-linked paid campaigns running across the channels where Leeds property buyers actually search. Cost-per-lead typically drops 30–45% as we eliminate waste and scale winners. Most importantly, you'll know exactly how much each property inquiry costs and which channels drive viewings and sales.

1

Audit & Baseline

We map your current paid spend, channels, and conversion paths across all platforms. For Leeds real estate, this includes portal spend, Google Local Services, Meta campaigns, and any LinkedIn activity. We benchmark your cost-per-lead and ROAS against your local market.

2

Strategy & Architecture

We design a tiered paid funnel: top-of-funnel awareness via Google and Meta in your target areas; mid-funnel retargeting of portal visitors and website users; bottom-funnel nurturing of warm prospects toward viewings and offers.

3

Setup & Optimisation

We implement closed-loop tracking via UTM parameters, conversion pixels, and CRM integration so every lead is attributed. We build audience segments in Meta and Google based on location, property type, and buyer intent. Creative and messaging are tested against Leeds real estate specifics.

4

Daily Management & Scaling

We monitor performance daily, pause underperforming ad sets, scale winners, and adjust bids to hit your target cost-per-lead. For real estate, this includes testing location-based keywords ("2-bed flat Headingley," "commercial office Leeds city centre") and seasonal adjustments.

5

Growth & Handover

Once campaigns hit target efficiency, we document all playbooks, hand over full access, and either scale further or transition to maintenance mode. You own the audience data, creative assets, and account structure—no lock-in.

WHY OMAKAASE

The honest difference

We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.

OmakaaseWhat we hear from most agencies
ContractsMonth-to-month. Walk away any time.12-month minimum (standard)
Who's on your accountSenior strategist. Doesn't rotate.Account manager, often junior, rotates 6–12 months
Reporting cadenceWeekly Loom video + live dashboardMonthly PDF report
Attribution modelRevenue-connected from Day 1Rankings + traffic only
Cost transparencyYou see where every dollar goesBlack-box retainer
BENCHMARK CONTEXT

What this typically looks like for a Leeds real estate brand

The median real estate client after 6 months

See how your cost-per-lead, conversion rate, and ROAS compare to top performers in your postcode. Get specific, actionable insights on budget allocation and channel priorities for residential, lettings, and commercial segments.

Median result across 12 real estate Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.

2.8×
ROAS improvement
−38%
cost per lead
30d
to optimised
CLIENT VOICES

Google Ads was our biggest cost centre. It's now our highest-margin acquisition channel. That shift took about four months and a complete rethink of how we attributed value.

LW

Lisa W.

CEO · Retail Brand, $9M revenue

The attribution model they built showed us that 40% of our paid conversions had an organic first-touch. We restructured the whole channel mix based on that one insight.

CM

Chris M.

CMO · Finance Brand

We'd been paying a premium for a 'strategic' agency that was running auto-bidding with a nice deck attached. The comparison when we switched was embarrassing.

NP

Nina P.

Head of Growth · SaaS Company, $7M ARR

STRAIGHT ANSWERS

The questions founders actually ask us

Not the FAQ we wrote. The questions from real first calls.

How long before we see results from paid marketing?

You'll see initial performance data (clicks, inquiries, CPC trends) within 1–2 weeks. Statistically significant results (reliable cost-per-lead, conversion patterns) emerge by week 4–6. We don't count leads in week 1; we count patterns by week 8–12. Most clients see 20–30% cost-per-lead improvement by the end of month 1.

What if we've already tried Google Ads and it didn't work?

Most real estate businesses run Google Ads poorly: broad keywords, no conversion tracking, no geographic refinement. We audit your past spend, identify the leaks (usually 50%+ of budget goes to non-converting keywords), and rebuild campaigns with micro-location targeting and closed-loop attribution. Often, we find the issue is setup, not the channel itself.

How much should we budget for paid marketing in Leeds real estate?

The Leeds real estate average is £2,200/month. Top performers typically spend £1,500–£4,500/month depending on segment (residential vs. commercial) and goals. We help you allocate: e.g., 40% Google Search, 35% Meta retargeting, 15% LinkedIn (if B2B), 10% testing. Start with what you're comfortable with; we'll optimise it.

Do you manage our social media as well?

Our core service is paid advertising strategy, setup, and optimisation. However, paid social (Meta) is built into our approach—retargeting warm audiences, amplifying content, etc. Organic social content creation and community management are separate; we can recommend partners or scope that as an add-on.

What happens if we want to leave or go in-house after 90 days?

You own everything: accounts, audience lists, UTM tags, conversion pixels, creative assets. We hand over a full operations manual and playbook. You can hire internally, switch agencies, or stay with us. Zero lock-in. Many clients opt to stay because scaling paid is complex, but the choice is yours.

FREE · NO COMMITMENT · 48HR TURNAROUND

Get your Leeds real estate market diagnostic.

Your personalised benchmark against Leeds real estate leaders (residential, lettings, commercial)
Cost-per-lead and ROAS targets for your property type and area (city centre, suburbs, etc.)
Channel effectiveness breakdown: portals, Google, Meta, LinkedIn—and where your budget leaks
7-point checklist: are your campaigns tracking and attributed? Quick wins to plug immediate waste

Get your free market diagnostic

Free · No commitment · 48hr turnaround · No spam