Every case study on this page represents a real business that trusted Omakaase to transform their digital presence. Browse by service, industry, or location to find stories relevant to your business.
Hand-picked case studies that showcase the depth and breadth of what Omakaase delivers.
A Central London family law firm was invisible on Google. Within 8 months, they became the top-ranking practice for divorce and custody searches across Greater London.
“We went from hoping the phone would ring to having a waitlist. The quality of enquiries changed too — people arrive already understanding our process and fees.”
Sarah M., Managing Partner
A direct-to-consumer sustainable fashion brand in Berlin broke through a traffic plateau by restructuring their product SEO and building topical authority around ethical fashion.
“We were spending more and more on ads just to stand still. Now organic is our biggest revenue channel and customers find us through the exact topics we care about — sustainability and quality.”
Lena K., Founder & CEO
A Manhattan personal injury firm's website looked like 2012. A modern, conversion-focused redesign doubled consultation bookings without changing their ad spend.
“We were throwing money at ads and wondering why results were flat. The problem was the website. Now every dollar we spend converts better.”
Daniel F., Managing Partner
A New York medspa was running broad awareness ads with poor tracking. A performance-focused Meta Ads strategy delivered 8.4x return on ad spend.
“We were running ads blind. Now we know exactly which creative drives bookings and we double down on what works.”
Dr. Stephanie R., Owner & Medical Director
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A Central London family law firm was invisible on Google. Within 8 months, they became the top-ranking practice for divorce and custody searches across Greater London.
“We went from hoping the phone would ring to having a waitlist. The quality of enquiries changed too — people arrive already understanding our process and fees.”
Sarah M., Managing Partner
A Manhattan dermatology clinic went from page 4 to the local pack for 30+ skin care keywords, doubling new patient bookings in under 6 months.
“Patients now tell us they found us on Google and already read about their condition on our site before booking. It has completely changed the quality of our first consultations.”
David L., Practice Director
A direct-to-consumer sustainable fashion brand in Berlin broke through a traffic plateau by restructuring their product SEO and building topical authority around ethical fashion.
“We were spending more and more on ads just to stand still. Now organic is our biggest revenue channel and customers find us through the exact topics we care about — sustainability and quality.”
Lena K., Founder & CEO
A residential property agency in Amsterdam went from relying on Funda listings to generating 34 direct seller leads per month through organic search.
“Sellers now come to us because they read our neighborhood guide and trust our local knowledge. These leads convert at twice the rate of portal enquiries because the relationship starts with expertise, not a price comparison.”
Pieter V., Commercial Director
A Series A project management SaaS grew from near-zero organic presence to generating $180K in monthly pipeline through a programmatic and content-led SEO strategy.
“SEO turned from a line item we questioned every board meeting into our most efficient growth channel. The comparison pages alone generate more qualified pipeline than our entire paid budget.”
James K., VP of Marketing
A premium Parisian medical spa captured both French and international clientele by building authority for aesthetic treatment keywords across two languages.
“We always had international clients walk in from the hotel next door. Now they book before they even arrive in Paris because they found us searching for treatments in English. Our revenue from international clients has quadrupled.”
Claire D., Clinic Director
A family-run roofing company in Manchester went from struggling to fill the schedule to maintaining a 9-month waiting list through targeted local SEO.
“My dad ran this business for 30 years on handshakes and word of mouth. I nearly lost it when Checkatrade changed. Now we have more work than we can handle and it all comes through our own website and Google.”
Tom R., Owner & Director
A German B2B fintech shifted from paid-only acquisition to an organic-first model, cutting customer acquisition cost from €410 to €156 while growing the pipeline.
“Our investors kept asking when CAC would come down. SEO was the answer. We now have a sustainable acquisition engine that gets cheaper over time instead of more expensive.”
Marcus W., Head of Growth
A three-location boutique gym in Madrid leveraged local SEO to fill classes and grow memberships across all locations without increasing ad spend.
“Every location now has its own identity online, but they all feel like one brand. Members tell us they found the nearest gym on Google Maps and the website convinced them to try a class before they even walked in.”
Carlos R., Co-Founder
An upscale Rotterdam restaurant reduced dependency on third-party reservation platforms by building direct booking traffic through local and food-focused SEO.
“We used to pay platforms to send us diners who did not know us. Now guests book directly because they have already read about our kitchen, our suppliers, and our philosophy. They arrive excited to eat, not just hungry.”
Annika B., Owner & Head Chef
A Manhattan personal injury firm's website looked like 2012. A modern, conversion-focused redesign doubled consultation bookings without changing their ad spend.
“We were throwing money at ads and wondering why results were flat. The problem was the website. Now every dollar we spend converts better.”
Daniel F., Managing Partner
A Harley Street specialist clinic's cluttered website was losing patients to competitors. A clean, patient-centred redesign tripled online bookings.
“Our old website made us look less credible than we are. The new one reflects the quality of care we actually deliver.”
Dr. Amelia C., Clinical Director
A Dutch sustainable fashion brand had a beautiful Instagram but a website that couldn't convert. A redesign focused on product storytelling grew revenue 85%.
“We put so much love into our product. Now the website actually shows it — and customers can feel that before they buy.”
Lotte V., Co-Founder
A luxury residential development in Berlin needed a website that sold lifestyle before the building was finished. Pre-launch reservations generated €12M.
“We sold apartments that didn't exist yet. The website made people fall in love with a vision.”
Stefan H., Development Director
A B2B analytics SaaS looked generic. A positioning-led website redesign clarified their value proposition and grew trial signups 140% in 90 days.
“We changed the headline from 'Powerful analytics for e-commerce' to '94% of customers retain clients they would have lost.' Everything downstream changed.”
Rachel P., CEO
A Parisian luxury skincare brand had prestige offline but a website that undercut it. A redesign matching the brand's elegance grew direct-to-consumer revenue 95%.
“Our website used to embarrass us compared to our Bon Marché counter. Now clients tell us the website is even more beautiful.”
Camille L., Brand Director
A premium Sydney builder had stunning project photography buried in a cluttered website. A portfolio-led redesign grew project enquiries 180%.
“We used to spend half our time on enquiries from people who couldn't afford us. Now every conversation is with a genuine potential client.”
James O., Director
A Dutch wealth management technology platform had a confusing website that failed to communicate its value to financial advisers. A full redesign grew sign-ups 220%.
“The old website confused everyone. The new one speaks directly to advisers — and they feel understood immediately.”
Erik J., Chief Marketing Officer
A premium Berlin fitness studio chain built a website that matched their in-studio luxury experience — and grew online membership sales 130%.
“People walk into our studios and say 'it's exactly like the website'. That's what we wanted — a seamless experience from first click to first session.”
Sophia K., Marketing Director
A Michelin-recommended Madrid restaurant was taking reservations only by phone. A website designed for discoverability and online booking filled the calendar.
“We have a 3-week waiting list now. International diners plan their Madrid trips around a reservation at our restaurant. I couldn't have imagined this.”
Chef Alejandro M., Head Chef & Owner
A London personal injury firm was paying £340 per qualified case enquiry. A Google Ads restructure cut this to £144 without reducing volume.
“We were effectively paying twice for every case. The restructure found money we didn't know we were wasting.”
Patricia W., Finance & Operations Director
A New York medspa was running broad awareness ads with poor tracking. A performance-focused Meta Ads strategy delivered 8.4x return on ad spend.
“We were running ads blind. Now we know exactly which creative drives bookings and we double down on what works.”
Dr. Stephanie R., Owner & Medical Director
A Berlin fashion brand's Google Shopping campaigns were profitable but capped. A shopping structure overhaul scaled to €180k monthly revenue.
“Every time we tried to scale before, we just burned money. This time the structure held — and we grew profitably.”
Hanna S., Head of E-Commerce
A London residential developer needed qualified buyer leads for a new-build development. Facebook and Google campaigns delivered 140 qualified leads per month at £68 each.
“The volume tripled and the quality was night and day. Our sales team stopped complaining about wasted viewings.”
Oliver S., Sales & Marketing Director
A Paris SaaS company was spending €800 per customer on LinkedIn Ads. A targeting and creative overhaul cut CAC to €450 while growing pipeline.
“LinkedIn was working but inefficiently. The targeting refinement alone was worth the engagement fee.”
Nicolas B., VP Marketing
A Dutch clean beauty brand tested TikTok ads with €5,000. The right creative format delivered 6x ROAS and became a primary growth channel.
“We thought TikTok was for teenagers. It turns out it's where our 25–40 audience discovers beauty products now.”
Floor B., Head of Digital
A Chicago gym chain opened a 4th location and needed 200 founding members in 6 weeks. A hyper-local paid campaign delivered 218 members before opening day.
“We walked in on opening day to a waitlist. The campaign built a community before we'd even unlocked the door.”
Marcus D., CEO
A Paris restaurant group was invisible on delivery platform searches. Google Ads targeting food delivery queries tripled delivery revenue in 4 months.
“We turned delivery from a loss-making channel into a profitable one by owning the customer relationship directly.”
Jean-Marc P., Operations Director
A Manchester roofing company's Google Ads were set up incorrectly and bleeding budget. A restructure tripled qualified emergency repair leads.
“We were getting calls from Birmingham asking for quotes. Now every call is someone 10 minutes away who needs work done.”
Gary T., Owner
A B2B payment solutions company was burning budget on broad financial keywords. A restructured campaign targeting CFOs and finance directors cut CPA from €420 to €176 in 5 months.
“We were paying for curiosity. Now we're paying for intent. The leads that come through are already half-sold before our first call.”
Mathieu D., Head of Growth
A London commercial law firm used LinkedIn thought leadership to build an 18k following and generate 22 partner-level enquiries per month.
“Our partners are now recognised as experts in their fields by people who have never met them. That used to take 20 years. Now it takes 6 months.”
Catherine H., Business Development Director
A Berlin aesthetic medicine clinic used educational Instagram content to build 42k genuine followers and a 3-month appointment waitlist.
“We cancelled our paid ads subscription in month 8. The waitlist was already 6 weeks long. Social media replaced our entire acquisition budget.”
Dr. Laura S., Founder & Medical Director
A London sustainable fashion brand went from zero to 180k TikTok followers in 8 months — with content that drove a 12x sales increase on trending drops.
“We post a 'new drop' TikTok and we sell out in 4 hours. That used to take a week with email and Instagram combined.”
Jasmine A., Founder
An Amsterdam agency built the city's most-followed real estate Instagram account and drove 44 direct property enquiries per month from organic social.
“People call us and say 'I've been following you for a year — I feel like I already know you.' That's not something a portal listing can create.”
Floris V., Director
A Berlin HR tech founder used LinkedIn to build a 24k-follower personal brand that generated inbound investor interest and contributed to a €4.2M Series A raise.
“The lead investor said he had been following my content for 3 months before we met. By the time we had the first call, he was already convinced. LinkedIn did half my Series A pitch.”
Max W., CEO & Co-Founder
A Notting Hill hair salon used transformation content and behind-the-scenes Reels to grow from 2k to 22k Instagram followers and book 6 weeks ahead.
“We turned down 3 walk-in clients yesterday. I never thought I'd say that — but it means the right clients are now finding us first.”
Rachel B., Salon Owner
A Madrid personal trainer with no online presence used Instagram and YouTube to build 28k followers and a full online coaching roster of 40 clients.
“I used to train 8 people per day and be exhausted. Now I train 40 people online, earn twice as much, and have time to live my life.”
Miguel R., Personal Trainer
An Amsterdam Indonesian restaurant used kitchen content and cultural storytelling TikTok to build a 56k following and become a destination dining experience.
“Ibu (my mother) has become a TikTok celebrity at 70. People come from Rotterdam to meet her. The food is the same as it always was — now the world knows about it.”
Dewi R., Owner
A Madrid-based renovation contractor had zero social presence. A visual-first Instagram strategy showcasing before/after transformations built 22k followers and became their #1 lead source in 7 months.
“We used to rely on people telling their neighbours. Now people in Barcelona are asking if we work outside Madrid. The work sells itself — we just had to show it.”
Carlos M., Director
A retail investment platform for European millennials built a LinkedIn thought-leadership engine that turned organic content into their lowest-cost acquisition channel — cutting CAC from €87 to €49.
“The users who find us through LinkedIn are different. They've already spent 10 minutes reading our thinking. They trust us before they've even seen the product.”
Lars V., CEO
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