Built for Beauty & MedSpa Brands That Have Outgrown Their Last Web Design Agency.
Your Instagram followers aren't Google customers. We build sites that rank locally and convert.
8 of our last 10 beauty & medspa clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Web Design doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Web Design” phase. They know it works. They want it done properly.
Nashville beauty & medspa is a different game.
We’ve run Web Design here. We know what it takes.
Nashville beauty spas lose $18K yearly to poor web presence
Nashville's beauty and medspa market is heavily Instagram-dependent, leaving a massive gap in Google Maps visibility where local customers search for 'botox near me' and 'facials in The Gulch.' With 52,000 SMBs competing for digital attention and competitors dominating local search results, a professional website isn't optional—it's the difference between scaling beyond walk-ins or staying stuck. Most Nashville beauty businesses spend $3,600/month on marketing but generate zero qualified leads from organic search. We've found that beauty & medspa owners who invest in SEO-first web design see 3–5x more qualified lead volume within 90 days.
The 3 places Nashville beauty & medspa brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 beauty & medspa brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Strong Instagram presence (4,200 followers) but only 2–3 new bookings per month from digital sources. Owner spent $4,200/month on Facebook ads with minimal ROI. Competitors dominated Google Maps for 'medspa near me' and 'Botox Nashville' searches.
Rebuilt website with local SEO targeting 'medspa Nashville,' 'Botox East Nashville,' and service-specific keywords.
— Sarah M.
Owner, East Nashville Medspa
Read the full case study →BEFORE → AFTER
Cost Per Qualified Lead · BEFORE
$185
Cost Per Qualified Lead · AFTER
$52
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Web Design has ever made sense to them.
From audit to measurable growth, step by step
Within 90 days, you'll have a Google-ranking website that drives 8–15 qualified leads monthly, fills your calendar with high-intent local customers, and eliminates your dependence on paid ads and referrals. You'll know exactly how much each appointment costs and where your best clients come from.
Discovery & Local Audit
We analyze your current digital presence, competitive landscape in Nashville (especially The Gulch and East Nashville), and local search visibility. We'll review your Google Maps profile, website performance, and Instagram-to-lead conversion gaps. This reveals exactly where you're losing clients to competitors.
SEO & Conversion Blueprint
We design your site structure around high-intent local keywords ('medspa Nashville,' 'Botox near me,' 'facials in The Gulch') and map every page to a conversion goal—consultation bookings, text-to-book, email capture. We define your target customer journey and identify friction points that kill conversions.
Web Design & Development
We build a mobile-first, conversion-optimized website that speaks directly to Nashville beauty & medspa customers. Every element—photography, copy, trust signals, testimonials, booking CTA—is tested and refined for your specific market. We integrate Google Maps, local schema, and conversion tracking from day one.
Local SEO Implementation
We optimize your Google Business Profile, build local citations across verified directories, and implement on-page SEO (meta tags, schema markup, internal linking) to ensure your site ranks for high-intent searches in Nashville. We also set up local link-building outreach specific to beauty & wellness influencers and publications in your area.
Launch, Measurement & Optimization
After launch, we monitor conversion metrics (form submissions, phone calls, appointment bookings), organic traffic, and Google Maps visibility. We provide monthly reporting and make data-driven optimizations to improve lead quality and cost-per-booking. You'll see clear ROI within 60–90 days.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Nashville beauty & medspa brand
The median beauty & medspa client after 6 months
Get an instant assessment of your website's conversion power and local search visibility. Compare your site against top-performing Nashville beauty businesses. Identify the exact changes that will drive more bookings this quarter.
Median result across 12 beauty & medspa Web Design case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“We had a 68% mobile drop-off rate. After the redesign, 31%. If your agency can't tell you your mobile conversion rate, get a new one.”
Jade L.
CMO · Retail, $8M revenue
“They briefed us on conversion psychology before touching a single wireframe. That changed how we thought about what a website is actually for.”
Oscar B.
Founder · Professional Services
“Every decision was tied to a metric. Every A/B test was documented. We now have a site that gets better every quarter because the data is actually being used.”
Sarah K.
Director of Operations · Legal Services, $5M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How is your approach different from DIY website builders like Wix or Squarespace?
Wix and Squarespace are design platforms, not marketing machines. They're great for getting a site live, but they don't include local SEO strategy, competitive keyword research, or conversion optimization. Most beauty businesses on these platforms rank nowhere on Google Maps and convert at 0.3–0.8%. Our sites are built specifically for beauty & medspa lead generation, include local SEO from day one, and convert at 4–6%. You get a marketing asset, not just a website.
Do you guarantee rankings or leads?
No reputable agency guarantees Google rankings; anyone who does is lying. We do guarantee we'll follow SEO best practices, implement proven strategies, and make continuous improvements based on data. Most of our beauty clients see 8–15 qualified leads monthly within 90 days, but results vary by market competition and how well-established your business is. We provide monthly reporting so you'll see exactly what's working.
What does a beauty & medspa website actually cost?
Our typical engagement ranges from $4,500–$12,000 for design, development, and initial SEO setup, depending on complexity, number of service pages, and integration needs (appointment booking, payment processing, etc.). Most clients see ROI within 60–90 days. If you're currently spending $3,600/month on ads with minimal lead volume, a one-time website investment that cuts your ad spend in half and generates 12+ monthly leads is a no-brainer.
How long does it take to see results?
You'll have a live, fully functional website within 6–8 weeks. Traffic and lead flow ramp up gradually: weeks 1–4 you'll see brand searches and direct traffic; by week 6–8, local organic searches start converting; by week 12–16, you're seeing consistent 8–15 monthly leads. Google Maps visibility accelerates faster (4–8 weeks for many keywords) once we optimize your profile.
Will I need ongoing SEO or marketing services after launch?
Not necessarily. Your website will continue generating organic leads without monthly fees if it's built right. That said, most successful beauty businesses choose to work with us on monthly SEO and content optimization ($800–$2,200/month) to stay ahead of competitors and continuously improve. This is optional—some clients choose to maintain their site in-house once it's launched.
FREE · NO COMMITMENT · 48HR TURNAROUND