Built for Construction & Home Services Brands That Have Outgrown Their Last Social Media Agency.
Most Portland home services rely on word-of-mouth. Your competitors are winning with community-driven social strategy. Let's change that.
8 of our last 10 construction & home services clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Portland construction & home services is a different game.
We’ve run Social Media here. We know what it takes.
Portland construction businesses losing leads to competitors with better social presence
Portland's 48,000 SMBs spend an average of $3,500 monthly on digital marketing, yet construction and home services lag in social adoption. The city's emphasis on sustainability and community values creates a unique opportunity for authentic, relationship-first social strategies. Competitors winning the Google Local Pack have mastered review generation and social proof—two areas where most Portland service businesses fall short. Your next client is already researching you on social media; the question is whether they find trust or silence.
The 3 places Portland construction & home services brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 construction & home services brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Relied entirely on referrals and Yellow Pages; zero social presence despite completed projects that would photograph beautifully. Lost 3 major bids to competitors with better visual portfolios. Google Local Pack ranking was bottom 3 in service area.
Built Instagram-first strategy focused on project transformations and team storytelling; posted 3x per week consistently
— Marcus T.
Owner, Portland-Based General Contractor
Read the full case study →BEFORE → AFTER
Monthly Project Inquiries from Digital Sources · BEFORE
2–3 inquiries/month (mostly referral-based)
Monthly Project Inquiries from Digital Sources · AFTER
14–17 inquiries/month (organic social + local search + referral)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
After 6 months, you'll have a steady stream of pre-qualified leads coming directly from social and local search, a documented review velocity that puts you ahead of competitors, and a team that understands how to build community—not just broadcast. Your cost per lead drops 40–60%, and clients call you already trusting you.
Audit & Strategy
We analyze your current social presence, competitor benchmarks in Portland's construction market, and your review generation gap. You'll see exactly where you rank against local competitors and what's costing you deals.
Community Content Foundation
We build a content calendar that showcases your Portland projects, team, and values. Content is designed to generate engagement, not just impressions—think behind-the-scenes, client transformations, and sustainability work that resonates with Portland audiences.
Review & Social Proof System
We implement an automated, ethical review generation workflow tied to your service delivery. Satisfied clients become testimonials; testimonials become social proof; social proof becomes Google Local Pack visibility and higher conversion rates.
Launch & Community Management
Your content goes live across Instagram, Facebook, and Google Business. We manage daily engagement, respond to comments/messages within 4 hours, and track which content drives actual leads and project inquiries.
Optimize & Scale
After 60 days, we analyze which content and messaging drive the highest-quality leads. We scale what works, pause what doesn't, and continuously improve cost-per-lead and conversion metrics.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Portland construction & home services brand
The median construction & home services client after 6 months
Get a free, comprehensive analysis of your social media presence, review velocity, and local search visibility compared to your top 5 Portland competitors. Includes specific recommendations and a 12-month roadmap.
Median result across 12 construction & home services Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“The content calendar process changed how our whole team thinks about marketing. We're telling a story now — not just filling a grid to look active.”
Cora M.
Brand Director · Lifestyle Brand
“They mapped our content to every stage of the buyer journey. That sounds basic — but nobody had done it for us before. The results were immediate.”
Raj S.
Founder · E-commerce Brand, $3M revenue
“We grew from 12K to 87K followers in nine months. But DM leads increased by 340%. Followers are vanity. Leads are the point. They understood the difference from day one.”
Mia C.
Founder · Beauty Brand, $2M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How is this different from hiring a social media manager or freelancer?
Freelancers and junior managers typically focus on posting content. We focus on systems: review generation, community engagement, local authority, and lead conversion. We treat social as a lead-generation and trust-building channel, not a brand awareness broadcast tool. You get strategy, execution, measurement, and continuous optimization—not just someone posting your photos.
What's the typical time investment required from my team?
Minimal. We handle content creation, posting, and community management. Your team contributes: 30–45 min per week answering quick questions about projects, and training on the review request process (one-time, ~1 hour). After that, it's systematic and doesn't disrupt operations.
How long before we see qualified leads coming in?
Early results (first 2–3 qualified leads from social): typically weeks 3–6. Meaningful pipeline growth (8–12 leads/month vs. 2–4 baseline): typically 3–4 months. Full compound effect (Google Local Pack ranking, review velocity working in your favor, organic referrals accelerating): 5–7 months.
What if we don't have 'pretty' project photos yet?
We work with what you have and help you develop a photo/video process going forward. Some of our best content comes from iPhone photos taken during service calls, not professional shoots. Authenticity and consistency beat polish in Portland's market. We'll show you how to capture your work without adding burden.
How do you handle review requests ethically?
We never pay for reviews, never use fake accounts, and never pressure customers. We use a systematic workflow: post-service email with a direct link, optional in-person ask during handoff, and periodic reminders to past clients. It's ethical, effective, and Google-approved. We've generated 400+ verified reviews for Portland clients this way.
FREE · NO COMMITMENT · 48HR TURNAROUND