Built for Construction & Home Services Brands That Have Outgrown Their Last Web Design Agency.
Your website isn't just a business card—it's your sales team. Build one that converts visitors into signed contracts.
8 of our last 10 construction & home services clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Web Design doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Web Design” phase. They know it works. They want it done properly.
Portland construction & home services is a different game.
We’ve run Web Design here. We know what it takes.
72% of Portland contractors lose leads to competitors with better websites
Portland's 48,000 SMBs rely heavily on word-of-mouth, leaving a massive digital gap your competitors are filling. Construction & Home Services firms spend an average of $3,500/month on digital marketing, yet most invest zero in website conversion strategy. Firms winning the Google Local Pack aren't just ranking—they're converting site visitors into jobs at 2-3x the rate of generic websites. In Portland's competitive market, your website is either your biggest asset or your biggest liability.
The 3 places Portland construction & home services brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 construction & home services brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Despite excellent work and reviews, they were invisible in Google Local Pack searches for 'home remodeling Portland' and 'kitchen remodel near me.' Competitors with younger sites ranked above them. Website had no portfolio, poor mobile experience, and no clear path to contact form.
Rebuilt site with stunning before/after portfolio gallery and detailed case studies, each optimized for local keywords
— Mark T.
Owner, Remodeling Contractor
Read the full case study →BEFORE → AFTER
Monthly qualified leads · BEFORE
3
Monthly qualified leads · AFTER
13
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Web Design has ever made sense to them.
From audit to measurable growth, step by step
After 3–4 months, you'll have a website consistently generating 15–25 qualified leads per month, ranking in your local Google Pack for high-intent keywords, and converting 3–5% of visitors into consultations or quotes. Your competitive moat is a digital asset, not just referrals.
Audit & Competitive Analysis
We analyze your current site, review top 5 local competitors, and map the keywords Portland homeowners and property managers use to find your services. We assess your Google Local Pack visibility, review profiles, and conversion bottlenecks specific to construction & home services.
Strategy & Site Architecture
We design a conversion-focused information architecture—service pages for each offering (roofing, plumbing, remodeling, etc.), portfolio/case study layout, trust-building sections, and a lead-capture flow optimized for mobile users on job sites.
Design & Development
Our team builds a mobile-first, fast-loading website with a clear visual hierarchy, professional portfolio gallery, prominent review/testimonial sections, and trust signals (licenses, insurance, certifications). Every page targets local SEO and conversion.
Local SEO Setup & Launch
We claim/optimize your Google Business Profile, embed schema markup for local search, set up review invitation automation, and integrate analytics. Launch is coordinated with a 30-day SEO acceleration plan to establish local authority.
Launch, Monitoring & Optimization
Post-launch, we monitor conversion funnels, track lead quality and source, run A/B tests on CTAs and service pages, and adjust based on real user behavior. Monthly reporting shows you exactly which pages and keywords are converting.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Portland construction & home services brand
The median construction & home services client after 6 months
The 12-point checklist your competitors hope you never see. Know exactly what your website is missing—and why it's costing you leads.
Median result across 12 construction & home services Web Design case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“They briefed us on conversion psychology before touching a single wireframe. That changed how we thought about what a website is actually for.”
Oscar B.
Founder · Professional Services
“Every decision was tied to a metric. Every A/B test was documented. We now have a site that gets better every quarter because the data is actually being used.”
Sarah K.
Director of Operations · Legal Services, $5M revenue
“Our old site was converting at 1.2%. The new one converts at 3.8% on the same traffic. The ROI paid for itself in the first month. I wish I'd done this two years ago.”
Dan H.
Founder · SaaS, $3M ARR
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long before my website generates real leads?
Most clients see their first uptick in qualified leads within 4–6 weeks post-launch, as Google indexes pages and local signals begin to accumulate. By month 3–4, lead volume typically stabilizes at 15–25 per month. Conversion improvements happen faster (often visible in week 2–3 as visitors have a better experience), while SEO rankings take the full 3–4 month window.
What if I'm already paying for Google Ads? Will this replace them?
Not immediately—and we don't recommend cutting ads cold. For most Portland contractors, organic leads from an optimized website + Google Local Pack complement paid ads nicely. Many clients reduce ad spend by 40–60% after 6 months because their organic lead cost drops so far. Some pause ads entirely. It's about building a sustainable pipeline that doesn't depend on monthly ad budgets.
Do you handle ongoing SEO and lead management after launch?
Yes. We offer retainer-based support starting at $1,500/month that includes local SEO maintenance, review automation, monthly analytics, and conversion optimization. Many clients invest in this to keep their competitive edge. It's optional—your website functions independently—but ongoing optimization compounds results.
How much does a conversion-focused website cost?
Full custom build (design, development, local SEO setup, 30-day optimization) ranges from $8,000–$18,000 depending on scope (number of service pages, portfolio integration, custom features). For Portland SMBs in construction & home services, the ROI is typically achieved within 4–6 months as lead volume increases. We're transparent on timeline and cost from the first call.
Will my website be mobile-friendly?
100%. All our sites are mobile-first because we know your site visitors include homeowners browsing at night, property managers on-site during inspections, and your own team in the field. Mobile users convert at 40–60% higher rates when the design is optimized for one-hand navigation, fast loading, and single-tap calls.
FREE · NO COMMITMENT · 48HR TURNAROUND