Built for Technology & SaaS Brands That Have Outgrown Their Last Paid Marketing Agency.
Leeds tech and SaaS leaders are drowning in high CPCs and low-quality leads. We fix that with data-first strategy.
8 of our last 10 technology & saas clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.
Leeds technology & saas is a different game.
We’ve run Paid Marketing here. We know what it takes.
Your paid budget is leaking. Let's plug it.
Leeds hosts nearly 48,000 SMBs across finance, retail, healthcare, legal and manufacturing—all hungry for digital growth. Yet the average tech & SaaS business here spends £2,200/month on paid marketing with minimal strategy, chasing clicks instead of customers. Your competitors in Leeds city centre and Headingley are already testing smarter channels. The window to lead is now.
The 3 places Leeds technology & saas brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 technology & saas brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Spending £4,200/month on Google Ads and LinkedIn with no clear ROI. CPL was £320; conversion rate from lead to opportunity was 1.2%. No attribution model meant they couldn't prove paid was working.
Rebuilt audience targeting using job title, company size, and industry intent signals; cut irrelevant keywords saving £1,600/month spend.
— Sarah M.
Chief Commercial Officer
Read the full case study →BEFORE → AFTER
Monthly Ad Spend Efficiency · BEFORE
£4,200 spend → 13 leads → 1 opportunity (unpredictable)
Monthly Ad Spend Efficiency · AFTER
£3,100 spend → 24 leads → 5 opportunities (predictable, 5x better ROI)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.
From audit to measurable growth, step by step
After 90 days, you'll see 25–40% lower CPL, higher-quality leads entering your pipeline, and a repeatable paid system you actually understand. By month 6, you're scaling with confidence and your paid budget becomes your most predictable revenue driver.
Paid Audit & Strategy
We dig into your current campaigns, spend patterns, and conversion data. Then we build a Leeds-informed strategy that identifies which channels actually drive pipeline for your tech or SaaS segment—not just traffic.
Audience & Messaging Build
We define buyer personas specific to your Leeds market and craft messaging that speaks to finance decision-makers, healthcare ops teams, or retail tech buyers—whoever your ideal customer is. No generic copy.
Campaign Setup & Testing
We launch campaigns across your highest-ROI channels—whether that's Google Search, LinkedIn, or retargeting display. Each campaign is built with conversion tracking and A/B testing baked in from day one.
Optimisation & Scaling
Week by week, we monitor performance, cut losers, double down on winners, and adjust bids and budgets. Your CPL drops, conversion rate rises, and ROI compounds. We share a live dashboard so you see everything.
Quarterly Strategy Review
Every 90 days we step back, assess market shifts, your pipeline velocity, and competitive changes in Leeds. We evolve strategy to keep you ahead.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Leeds technology & saas brand
The median technology & saas client after 6 months
See exactly how 7-figure SaaS and fintech teams in Leeds are cutting CPL by 40–60% and building predictable pipeline. This playbook covers channel selection, audience strategy, and attribution—everything you need to stop wasting budget.
Median result across 12 technology & saas Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Finally, an agency that talks about margin, not clicks. They restructured our bids around profit contribution and our actual numbers improved within six weeks.”
Tom B.
Founder · E-commerce, $5M revenue
“Google Ads was our biggest cost centre. It's now our highest-margin acquisition channel. That shift took about four months and a complete rethink of how we attributed value.”
Lisa W.
CEO · Retail Brand, $9M revenue
“The attribution model they built showed us that 40% of our paid conversions had an organic first-touch. We restructured the whole channel mix based on that one insight.”
Chris M.
CMO · Finance Brand
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How is Omakaase different from my current Google Ads agency or freelancer?
Most agencies optimise single channels in isolation. We build a multi-channel strategy where LinkedIn builds brand and intent, Google Search captures ready-to-buy buyers, and retargeting compounds both. We also tie everything to your pipeline and revenue, not just traffic metrics. For tech and SaaS in Leeds, that mix shift alone usually cuts CPL 30–40%.
What's your minimum contract? Can we start small?
Our minimum is £1,500/month in total spend (management fee + media budget combined). Most clients in Leeds start at £2,000–£3,000/month and scale from there. We're transparent about fees upfront and show ROI within 60 days. If it's not working, we'll tell you.
How long before we see results?
First wins (traffic, lead volume) usually show in weeks 2–4. Real ROI (qualified leads converting to opportunities) takes 60–90 days because tech and SaaS sales cycles are longer. That's why we build dashboards and weekly check-ins—so you see progress in real time, even if the final impact takes a quarter.
What if we have no existing paid campaign or brand awareness?
Perfect. We start with audience and messaging clarity, then build campaigns from scratch. We'll run small tests first (£500–£1,000/week) to validate messaging and audience, then scale winners. No wasted spend on guessing. Your first 30 days is essentially paid research that informs the next 90 days of growth.
Do you work with healthcare, finance, legal, or other regulated sectors in Leeds?
Yes. We have experience with compliance-heavy sectors—healthcare, financial services, legal tech. We know what claims you can and can't make, how to structure ads for trust, and how to navigate LinkedIn's B2B targeting rules. We've worked with firms in all five of Leeds's key industries.
FREE · NO COMMITMENT · 48HR TURNAROUND