Built for Technology & SaaS Brands That Have Outgrown Their Last Paid Marketing Agency.
Bristol's 35,000 SMBs waste £2,400 monthly on paid marketing that doesn't convert. We make every pound work.
8 of our last 10 technology & saas clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.
Bristol technology & saas is a different game.
We’ve run Paid Marketing here. We know what it takes.
Your ad spend is leaking. We'll plug it.
Bristol's technology and SaaS sector is competitive but underfunded. Most businesses here run paid campaigns without proper strategy, burning cash on high CPCs while their competitors build pipeline systematically. The gap between mediocre spend and intelligent spend is enormous—and it's where we operate. You're not competing against London agencies; you're competing against 5,000 other Bristol tech firms fighting for the same keywords. Smart paid strategy isn't optional anymore.
The 3 places Bristol technology & saas brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 technology & saas brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Paying £180 per lead on Google Ads; sales converted only 8% of them. LinkedIn ads were reaching finance directors but with generic messaging. No way to know which channels drove actual revenue.
Rebuilt keyword strategy around intent signals: 'accounting automation ROI', 'embedded accounting for platforms'—reducing broad match waste by 60%
— Sarah M.
VP Growth
Read the full case study →BEFORE → AFTER
Monthly qualified leads from paid · BEFORE
13 leads/mo
Monthly qualified leads from paid · AFTER
47 leads/mo
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.
From audit to measurable growth, step by step
After 6 months with Omakaase, you'll have cut wasted ad spend by 35–50%, reduced cost per qualified lead by 40–60%, and built a paid marketing engine that feeds pipeline predictably. Your team will understand what drives results—and why.
Audit & Baseline
We map your current paid campaigns, review spend by channel, and measure lead quality. We're looking for leaks: wasted keywords, poor audience fit, misaligned messaging. In Bristol's competitive tech market, most businesses discover they're paying for 40–50% junk traffic.
Strategy & Targeting Design
We rebuild your targeting from first principles. Who is your actual buyer? What keywords indicate genuine intent? What's your customer acquisition cost ceiling? We stress-test your LinkedIn, Google Ads, and retargeting with tight audience definitions and message alignment tied to your sales process.
Campaign Build & Optimisation
We set up campaigns with proper tracking, conversion events, and lead quality scoring. Every pound is tagged so we know what's working. First month is aggressive optimisation: pausing waste, scaling winners, testing creative variants. Bristol tech buyers respond to specificity—we test case studies, technical content, and ROI-focused messaging.
Lead Quality & Sales Alignment
Paid traffic means nothing if sales rejects it. We workshop your lead scoring with your team. What makes a lead sales-ready in your world? We build feedback loops so that rejected leads teach us what not to bid on. This is where most agencies fail—we treat it as foundational.
Growth & Scaling
Once we've proved the model—lower cost per qualified lead, higher close rates—we scale what works. We test new channels, expand audience reach, and layer in account-based tactics for your biggest opportunities. By month 4–6, you're running a system that compounds.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Bristol technology & saas brand
The median technology & saas client after 6 months
We review your Google Ads, LinkedIn, and retargeting campaigns across 12 key metrics—then show you exactly where budget is leaking and which fixes will move the needle fastest. No sales call required; just actionable insights.
Median result across 12 technology & saas Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Finally, an agency that talks about margin, not clicks. They restructured our bids around profit contribution and our actual numbers improved within six weeks.”
Tom B.
Founder · E-commerce, $5M revenue
“Google Ads was our biggest cost centre. It's now our highest-margin acquisition channel. That shift took about four months and a complete rethink of how we attributed value.”
Lisa W.
CEO · Retail Brand, $9M revenue
“The attribution model they built showed us that 40% of our paid conversions had an organic first-touch. We restructured the whole channel mix based on that one insight.”
Chris M.
CMO · Finance Brand
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How much does Omakaase's paid marketing service cost?
We work on retainers ranging from £1,200–£5,000/month depending on scope: number of campaigns, ad spend size, and level of optimisation. Most Bristol tech & SaaS clients start at £2,000–£3,000/month. We structure it around your ad budget and goals, not arbitrary fees. First step is a conversation about your current spend and where the biggest opportunities are.
Do you manage our ad spend, or do we keep control?
You maintain full control of your ad accounts. We have admin access to optimise campaigns, but every significant decision—budget allocation, new campaigns, messaging changes—is agreed with you first. You see everything in real time via our reporting dashboard. Transparency is non-negotiable.
What if we're already working with another agency?
We can audit your current campaigns and identify quick wins without disrupting your existing relationship. Many clients run parallel until they see results with us, then consolidate. No drama. If your current agency is delivering, we won't convince you otherwise—but if you're seeing waste or stagnation, let's talk.
How long before we see results?
Cost per lead improvements: 6–8 weeks. Pipeline impact: 8–12 weeks (longer if your sales cycle is 3+ months). We don't make promises about revenue until we understand your sales conversion rates. What we can promise is waste elimination in the first 30 days—pausing bad keywords, tightening audiences, testing messaging.
What's the difference between you and other Bristol digital agencies?
Most agencies are generalists: they do SEO, content, paid, social, web design. We're specialists in paid marketing strategy and optimisation. We don't touch SEO or content strategy (though we partner with teams that do). We obsess over one thing: making every pound of ad spend generate qualified pipeline. That depth shows.
FREE · NO COMMITMENT · 48HR TURNAROUND