Built for Ecommerce Brands That Have Outgrown Their Last Web Design Agency.
Nottingham businesses waste traffic on sites that don't sell. We build conversion-first designs that turn browsers into buyers.
8 of our last 10 ecommerce clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Web Design doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Web Design” phase. They know it works. They want it done properly.
Nottingham ecommerce is a different game.
We’ve run Web Design here. We know what it takes.
Your ecommerce site loses £40k monthly to poor design.
Nottingham's 26,000 SMBs are digital-hungry but design-poor. Retail and tech firms dominate the metro, yet most sites fail basic UX standards—especially on mobile. Average monthly marketing spend sits at £1,900, meaning every pound of traffic must convert harder. Web design isn't aesthetic here; it's survival.
The 3 places Nottingham ecommerce brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 ecommerce brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
High traffic from Google Shopping (£2,200/mo spend) but ROAS was stuck at 1.8:1. Product pages had no clear sizing guides, slow mobile experience, and 74% cart abandonment. Team didn't have retargeting in place.
Redesigned product pages with interactive size guides, customer reviews prominently, and trust badges (returns policy, free shipping threshold). Reduced page load time from 4.2s to 1.8s.
— Sarah M.
Ecommerce Director
Read the full case study →BEFORE → AFTER
Monthly Revenue from Paid Traffic · BEFORE
£3,960
Monthly Revenue from Paid Traffic · AFTER
£6,380
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Web Design has ever made sense to them.
From audit to measurable growth, step by step
Your site becomes a revenue engine, not a traffic sink. Within 90 days, most clients see 25–45% improvement in conversion rate and 35–50% uplift in ROAS on paid campaigns. Cart recovery alone typically adds 8–15% to monthly revenue.
Audit Your Current Site
We map user behaviour, page speed, mobile experience, and checkout friction. We identify exactly where visitors drop off—and why. This uncovers the £40k monthly leak most Nottingham ecommerce sites have.
Design for Conversion
We rebuild pages (product, category, checkout) to match buyer psychology. Every element—copy, image, CTA, trust badges—is tested. Mobile is priority. We design for your Nottingham audience and your specific product category.
Build & Implement Fast
We code clean, lightweight code. Site speed is non-negotiable—especially for paid traffic. We integrate pixel tracking, retargeting pixels, and email hooks so no lead escapes.
Set Up Retargeting
We configure dynamic ads, email sequences, and cart-abandonment flows. Your 70% abandonment rate becomes a recovery funnel. Every lost visitor gets a second chance.
Measure, Optimise, Grow
Monthly reviews of conversion rate, ROAS, cart recovery, and user behaviour. We A/B test, iterate, and push ROAS higher. Continuous improvement is the only way to stay competitive in Nottingham's retail market.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Nottingham ecommerce brand
The median ecommerce client after 6 months
We'll analyse your site, audit your user experience, and show you exactly where you're losing sales. Most businesses find £5k–£15k in monthly revenue leaks they didn't know existed.
Median result across 12 ecommerce Web Design case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“They briefed us on conversion psychology before touching a single wireframe. That changed how we thought about what a website is actually for.”
Oscar B.
Founder · Professional Services
“Every decision was tied to a metric. Every A/B test was documented. We now have a site that gets better every quarter because the data is actually being used.”
Sarah K.
Director of Operations · Legal Services, $5M revenue
“Our old site was converting at 1.2%. The new one converts at 3.8% on the same traffic. The ROI paid for itself in the first month. I wish I'd done this two years ago.”
Dan H.
Founder · SaaS, $3M ARR
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How much does a full ecommerce site redesign cost?
For Nottingham SMBs, we typically range £4,500–£12,000 depending on complexity, number of products, and features. This includes design, build, testing, and 90 days of optimisation. We also offer retainer-based engagements (£900–£3,500/mo) if you want ongoing design and conversion work without the upfront cost.
How long before we see results?
Conversion improvements are typically visible within 30–45 days of launch. ROAS uplift follows 7–14 days later once retargeting campaigns are live and collecting data. Full impact (repeat purchase cycles, email automation) shows 60–90 days in.
Do you work with existing platforms (Shopify, WooCommerce, BigCommerce)?
Yes. We're platform-agnostic. We've built on Shopify, WooCommerce, Magento, and custom stacks. If you want a platform migration (e.g., WooCommerce to Shopify), we manage that end-to-end with zero downtime.
What if we're already spending £2k/mo on ads with poor ROAS?
That's exactly our use case. Poor ROAS is almost always a site problem, not a channel problem. We diagnose the conversion leak, rebuild the site, and watch ROAS jump 40–60%. Your ad spend becomes profitable faster.
Can you help with SEO and organic traffic, or just paid campaigns?
We design for conversion first, but we also optimise for SEO. Better site architecture, faster load times, mobile-first design, and clean code all help organic rankings. For dedicated SEO work, we partner with specialists. Paid campaigns are where we add the most immediate value.
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