Built for Beauty & MedSpa Brands That Have Outgrown Their Last Web Design Agency.
Most Portland beauty & medspa businesses rely on Instagram and referrals. They're invisible where clients actually search.
8 of our last 10 beauty & medspa clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Web Design doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Web Design” phase. They know it works. They want it done properly.
Portland beauty & medspa is a different game.
We’ve run Web Design here. We know what it takes.
Your Instagram followers aren't booking. Google searchers are.
Portland's beauty & medspa market is growing but fragmented—48,000 SMBs compete for attention, yet most lack any search visibility. Your competitors are dominating 'medspa near me' and 'facial Portland' searches while you're waiting for walk-ins. The businesses winning in this market aren't the prettiest on Instagram; they're the ones showing up first on Google Maps and in organic search results. A strategically designed website is your bridge from social media followers to qualified appointment bookings.
The 3 places Portland beauty & medspa brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 beauty & medspa brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Strong Instagram following (8,000+ followers) but only 3–4 web inquiries per month. Competitors ranked above them for 'Botox Portland' and 'medspa Pearl District.' No local search presence despite being in a high-traffic neighborhood.
Rebuilt website with local SEO targeting 'medspa Portland,' 'injectables near me,' and neighborhood-specific keywords.
— Sarah M.
Owner, Pearl District Medspa
Read the full case study →BEFORE → AFTER
Monthly web-sourced bookings · BEFORE
3–4
Monthly web-sourced bookings · AFTER
18–22
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Web Design has ever made sense to them.
From audit to measurable growth, step by step
After 8–10 weeks, your website is a conversion engine: ranking locally for service searches, visible on Google Maps, and turning web visitors into booked appointments. You're no longer dependent on Instagram and referrals alone.
Discovery & Competitive Analysis
We audit your current web presence, analyze how Portland competitors rank locally, and identify the search keywords your ideal clients use. We map your services to local search demand and competitor gaps.
Website Architecture & UX Design
We design a mobile-first website structure that guides visitors from discovery to booking. Every page targets local search intent while maintaining the aesthetic credibility your industry demands.
Development & Local SEO Setup
We build a fast, secure website optimized for local search. We implement schema markup, Google Business integration, and on-page SEO that helps you rank for 'medspa near me' and service-specific searches.
Conversion Optimization & Content
We create service pages, pricing transparency, staff bios, and booking CTAs designed to convert local searchers into inquiries. Testimonials and before/after galleries are positioned for maximum trust.
Launch, Monitoring & Growth Setup
We launch your site, monitor local search rankings, and establish reporting so you see new bookings attributable to web traffic. You'll receive monthly performance updates and optimization recommendations.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Portland beauty & medspa brand
The median beauty & medspa client after 6 months
Find out exactly why your competitors rank higher on Google, how many local searches you're missing each month, and what it would take to dominate 'near me' searches in your area.
Median result across 12 beauty & medspa Web Design case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Every decision was tied to a metric. Every A/B test was documented. We now have a site that gets better every quarter because the data is actually being used.”
Sarah K.
Director of Operations · Legal Services, $5M revenue
“Our old site was converting at 1.2%. The new one converts at 3.8% on the same traffic. The ROI paid for itself in the first month. I wish I'd done this two years ago.”
Dan H.
Founder · SaaS, $3M ARR
“They pushed back on every one of my bad ideas and were right every time. The version they built looks nothing like my original brief — and it's infinitely better.”
Fiona R.
CEO · Healthcare Services
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How is this different from hiring a freelancer or using a template builder?
Template builders (Wix, Squarespace) look good but don't rank locally or convert strategically. Freelancers often lack local SEO expertise specific to beauty & medspa. We combine design, conversion psychology, and Portland-specific local search optimization. We're not building a website—we're building a booking system.
How long before I see results?
You'll see your first web inquiries within 4–6 weeks as your local SEO foundation takes effect. Meaningful booking volume (15+ monthly inquiries) typically materializes by week 8–10. Full local search dominance can take 3–4 months, but momentum builds from day one.
Will this work if I'm a solo esthetician or small team?
Yes. We've built websites for solo practitioners and 20-person teams. The process scales. Whether you book 10 or 100 appointments per month, the strategy is the same: rank locally, convert visitors, remove friction from booking. Your size doesn't limit web impact—your visibility does.
What about Instagram and social media?
Instagram is a relationship tool; your website is a discovery and conversion tool. Both matter, but they serve different purposes. Instagram builds community and trust. Your website captures local searches and turns interest into bookings. We focus on web because that's where search and intent happen.
How much does this cost?
A fully optimized beauty & medspa website ranges from $6,000–$18,000 depending on scope (service count, integrations, design complexity). Most Portland clients invest $8,000–$12,000. We also offer monthly optimization packages ($500–$2,000/mo) for ongoing local SEO and conversion improvements. We'll outline costs after your audit.
FREE · NO COMMITMENT · 48HR TURNAROUND