Built for Beauty & MedSpa Brands That Have Outgrown Their Last SEO Agency.
Portland beauty & medspa owners spend $3,500/month on marketing but miss 67% of local search traffic. Fix that.
8 of our last 10 beauty & medspa clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. SEO doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try SEO” phase. They know it works. They want it done properly.
Portland beauty & medspa is a different game.
We’ve run SEO here. We know what it takes.
Your competitors own Google. You own Instagram.
Portland's beauty & medspa market is saturated with Instagram-first businesses but starved for SEO strategy. While 48,000+ SMBs compete for attention in the metro, Google Maps and local search dominate consumer behavior for 'near me' bookings. Beauty & medspa clients actively search for services before booking—but they're finding your competitors first. The Pearl District and Division Street's thriving wellness scene proves demand exists; the gap is visibility where customers actually search.
The 3 places Portland beauty & medspa brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 beauty & medspa brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
3,200+ Instagram followers but only 180 monthly organic sessions. Booking appointments came almost entirely from word-of-mouth and Instagram DMs. Competitors were ranking for 'medspa Portland,' 'Botox appointments,' and location-specific queries. Growth had plateaued.
Rebuilt Google Business Profile with complete optimization—photos, service catalog, posts, Q&A management—and claimed 8 missing local citations.
— Sarah M.
Medspa Owner
Read the full case study →BEFORE → AFTER
Monthly Organic Bookings · BEFORE
4–6 bookings (from referrals + Instagram only)
Monthly Organic Bookings · AFTER
38–42 bookings (from organic + referrals + Instagram)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time SEO has ever made sense to them.
From audit to measurable growth, step by step
By month 4–6, you'll own the first page of Google for your most valuable local keywords. By month 12, you'll have replaced referral-dependency with scalable, predictable organic bookings from high-intent local search traffic.
SEO Audit & Local Foundation
We conduct a deep audit of your current visibility—Google Business Profile optimization, citation consistency across Portland directories, keyword gaps, and competitor analysis. We identify exactly why you're not showing up for high-intent searches like 'Botox near Pearl District' or 'med spa appointments Portland.'
Keyword & Content Strategy
We map high-intent keywords your customers search for—from 'microneedling cost Portland' to location-specific queries. We build a 12-month content roadmap targeting these keywords with blog posts, service pages, and locally-optimized landing pages.
On-Page & Technical Optimization
We optimize your website structure, page speed, mobile experience, and on-page SEO elements. We ensure every service page targets specific keywords and converts local search traffic into bookings.
Local Authority & Link Building
We build citations in Portland-specific wellness directories, earn local backlinks from beauty publications and community partners, and create review-generation campaigns. This signals Google that you're a trusted local authority.
Monitor, Measure & Refine
We track rankings, traffic, lead volume, and booking attribution in real-time. Monthly reporting shows exactly which keywords are driving revenue. We adjust strategy based on data—not guesses.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Portland beauty & medspa brand
The median beauty & medspa client after 6 months
Download the exact 12-point SEO checklist used by top-performing beauty & medspa businesses in Portland to rank higher on Google Maps and organic search.
Median result across 12 beauty & medspa SEO case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Month-to-month contracts and no lock-in wasn't just a selling point — it forced them to earn our business every month. They always did.”
Emma S.
CEO · Professional Services, $6M revenue
“We'd tried two SEO agencies before. Both gave us dashboards and monthly reports with no movement. Omakaase told us what was actually broken in week one and fixed it. Six months in, we're on page one for every term that matters.”
Sarah M.
Head of Marketing · NYC Retail Brand, $4M revenue
“By month three, our main product keyword hit Page 1. By month six, we cut Google Ads spend by 40% because organic was finally doing its job. That's the real test.”
James T.
Founder · Apparel Brand, New York
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long does it take to see results from SEO?
Most of our Portland beauty & medspa clients see meaningful traffic increases within 4–6 weeks, and strong top-page rankings within 3–4 months. Some competitive keywords take 5–6 months. We focus on quick wins (local citations, review velocity) that drive bookings immediately, paired with long-term authority-building for sustainable growth.
Do you guarantee #1 rankings?
No legitimate agency can guarantee rankings—Google doesn't allow it. What we do guarantee: a data-driven strategy, month-to-month progress tracking, and a commitment to hitting your revenue goals. We've achieved top 3 rankings for 12+ clients in competitive Portland markets, but results vary by keyword difficulty and current competition.
Will SEO hurt my Instagram strategy?
Not at all. In fact, SEO amplifies Instagram. When customers find you through Google search, they validate you on Instagram. The two channels work together. We often see Instagram engagement increase when organic traffic rises, because you're attracting genuinely interested local customers—not just random followers.
What's the difference between your SEO and other Portland agencies?
Most agencies are generalists—they handle everything from e-commerce to tech. We specialize in beauty & medspa businesses. We understand your booking funnel, your seasonality (lash extensions in winter, laser hair removal before summer), and your local market. We also measure success by bookings and revenue, not vanity metrics.
How much does SEO cost, and what's the timeline?
SEO retainers for Portland beauty & medspa businesses typically range from $2,000–$6,000/month depending on competitiveness and scope. Most clients commit to 6–12 months to see compound results. We offer a free 30-minute strategy call to discuss your specific situation and provide a custom proposal.
FREE · NO COMMITMENT · 48HR TURNAROUND
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