Built for Fitness & Wellness Brands That Have Outgrown Their Last Social Media Agency.
Most Toulouse fitness studios post regularly but convert poorly. We fix the gap between followers and members.
8 of our last 10 fitness & wellness clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Toulouse fitness & wellness is a different game.
We’ve run Social Media here. We know what it takes.
Your studio's bookings shouldn't depend on Instagram alone.
Toulouse's 38,000 SMBs include hundreds of fitness and wellness studios competing hard on social—but few have an integrated strategy that turns social followers into recurring class bookings. The Capitole district and Aerospace Valley attract health-conscious professionals with disposable income; they're searching for gyms and wellness classes online, but studios often lose them to better-ranking competitors. Seasonal churn is brutal without a paid acquisition funnel backing organic social. The fitness market in Toulouse is mature and noisy, which means algorithm reach alone no longer works.
The 3 places Toulouse fitness & wellness brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 fitness & wellness brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
They posted daily but had zero paid strategy. Bookings were stagnant. They ranked nowhere on Google for 'yoga near me' or 'Pilates Capitole'. September churn cut revenue by 35%.
Rebuilt their Instagram narrative around member transformations and community (not gym aesthetics), with weekly member spotlights and form-check reels.
— Claire M.
Studio Co-Founder
Read the full case study →BEFORE → AFTER
Monthly Revenue · BEFORE
€1,900
Monthly Revenue · AFTER
€4,860
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
After 3 months, you'll have a predictable pipeline of class bookings driven by social media, a loyal and engaged community around your studio, and a paid acquisition cost per member that is profitable. Your Instagram will be a sales tool, not just a vanity metric.
Audit & Baseline
We review your current social presence, website, Google ranking, and competitor positioning in Toulouse. We measure your existing follower-to-booking conversion rate and identify leaks in your funnel. This is where we see if you're posting into a void or converting at half your potential.
Strategy & Positioning
We define your brand voice, ideal member profile, and the specific story that resonates in Toulouse (whether you're the boutique wellness studio, the no-nonsense gym, or the community hub). We map out which content types convert best for your niche and which channels to prioritize.
Content Production
We create 8–12 weeks of high-performing content—reels, carousel posts, stories, member testimonials—designed to educate, build trust, and invite action. Every post has a purpose: awareness, engagement, or conversion. We mix organic storytelling with behind-the-scenes access to your studio culture.
Paid Campaigns & Retargeting
We launch targeted Facebook and Instagram ads to reach high-intent prospects in Toulouse searching for fitness (lookalike audiences, location-based, keyword-based). We build retargeting campaigns to convert warm audiences (website visitors, past followers) into class bookings. Every campaign is tied to a conversion goal, not just impressions.
Optimization & Growth
We monitor all metrics weekly, adjust ad spend toward winning audiences, test new content angles, and refine your funnel. We analyze which member cohorts convert best and when, then double down on those insights. By month 3, your cost per booking drops and your follower growth becomes predictable.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Toulouse fitness & wellness brand
The median fitness & wellness client after 6 months
A free 18-page guide showing you exactly which content types convert followers to bookings, how to structure a paid social funnel, and the local SEO moves that beat your competitors.
Median result across 12 fitness & wellness Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Instagram was an afterthought. It's now our second-highest revenue channel after word-of-mouth. I didn't think social could actually drive B2C revenue at this scale.”
Ben H.
CEO · Retail Brand, $7M revenue
“The content calendar process changed how our whole team thinks about marketing. We're telling a story now — not just filling a grid to look active.”
Cora M.
Brand Director · Lifestyle Brand
“They mapped our content to every stage of the buyer journey. That sounds basic — but nobody had done it for us before. The results were immediate.”
Raj S.
Founder · E-commerce Brand, $3M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How is your approach different from hiring a social media manager or freelancer?
A social media manager typically posts content and monitors engagement. We own your entire conversion funnel: strategy, content, paid acquisition, email retention, and local SEO. We measure success by bookings and revenue, not followers. Most SMBs in Toulouse try the €600/month freelancer route first and get frustrated with stalled growth; we start where that ends.
Do you manage our Google Ads and paid search, or just social?
We focus on social media (Instagram, Facebook, TikTok) and retargeting. However, we coordinate with your Google Local setup and provide SEO recommendations so that organic search and social work together. If you need dedicated Google Ads management, we can refer trusted partners; most fitness studios in Toulouse see better ROI from integrated social + local SEO first.
How long before we see results?
Organic social takes 4–8 weeks to show momentum. Paid campaigns show data within 1–2 weeks. Most Toulouse clients see meaningful booking increases (20–40% lift) by week 6–8, and the system accelerates after 12 weeks when retention and community effects compound.
What if we're a new studio with almost no followers?
We actually prefer starting from scratch. No legacy content to inherit, no algorithm baggage. We build your foundation right: clear positioning, consistent voice, community-first content, and paid campaigns that target intent rather than hoping for viral posts. New studios we've worked with in Toulouse reached 500+ engaged followers in 8 weeks, with profitable booking acquisition by week 10.
Do you create all content for us, or do we provide it?
We handle strategy and planning. For content, we work with your existing assets (class videos, member photos, studio shots) and amplify them. We can also produce original content (reels, testimonials, tips) if your budget allows. Most Toulouse clients blend both: we guide what to shoot, you provide raw materials, we edit and optimize.
FREE · NO COMMITMENT · 48HR TURNAROUND