Built for Fitness & Wellness Brands That Have Outgrown Their Last Social Media Agency.
32,000 SMBs compete in Bordeaux. Most fitness studios waste budget on content that doesn't convert. You won't.
8 of our last 10 fitness & wellness clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Bordeaux fitness & wellness is a different game.
We’ve run Social Media here. We know what it takes.
Your gym's bookings shouldn't depend on luck—they should depend on strategy.
Bordeaux's fitness & wellness sector is experiencing rapid growth in the Darwin ecosystem and Saint-Pierre districts, but most studios rely entirely on organic social reach—a strategy that crumbles during seasonal downturns. Your competitors are either invisible on social or burning money on ads without conversion tracking. The studios winning right now aren't the biggest; they're the ones with a repeatable content system that builds community while driving qualified leads straight to booking pages. Social media for fitness isn't about vanity metrics. It's about filling classes.
The 3 places Bordeaux fitness & wellness brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 fitness & wellness brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
The studio had 420 Instagram followers but averaged only 8 class bookings per month from social. Seasonal summer slowdown dropped bookings to 4–5 per month. No paid ad strategy, no conversion tracking, and no clear way to compete with bigger competitors' ad budgets.
Built community-first content pillars: member transformations, 60-second form guides, and instructor spotlights—each post included a direct booking CTA.
— Marie T.
Studio Owner
Read the full case study →BEFORE → AFTER
Monthly Revenue from Social-Driven Bookings · BEFORE
€960–€1,200/month (8–10 bookings)
Monthly Revenue from Social-Driven Bookings · AFTER
€2,520–€3,150/month (21–26 bookings)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
Your studio will have a predictable system to fill classes year-round—whether through organic community growth or paid acquisition. You'll know exactly how much each booking costs, which content and audiences drive them, and how to scale profitably during slow seasons.
Audit & Strategy Session
We analyze your current social presence, competitor strategies, and booking funnel. We identify which content formats and audience segments actually convert for studios like yours in Bordeaux. This includes review of your existing content calendar and ad performance.
Content & Community Framework
We design a repeatable content system: transformation stories, class previews, member spotlights, and behind-the-scenes content. Each post is built with conversion in mind—clear CTAs, booking links, and psychological triggers that turn followers into students.
Paid Acquisition Setup
We configure conversion tracking, build audience segments (warm, cold, lookalike), and create ad sets for each funnel stage. Ads target people searching for fitness in Bordeaux, members of competitor gyms, and past website visitors.
Launch & Optimization
We go live with the full strategy: daily content, community management, ad deployment, and continuous A/B testing. Daily monitoring of engagement, cost per lead, and conversion rates. Weekly optimizations based on live data.
Scale & Refinement
After 6 weeks, we analyze which content, audiences, and ad creatives drive the lowest cost per booking. We reallocate budget, expand winning campaigns, and pause underperformers. Monthly strategy reviews keep pace with seasonal trends.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Bordeaux fitness & wellness brand
The median fitness & wellness client after 6 months
Discover how your studio's social performance stacks up against 50+ local fitness businesses. Get instant clarity on your cost per booking, engagement gaps, and the exact content formats driving conversions for studios in your district.
Median result across 12 fitness & wellness Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Instagram was an afterthought. It's now our second-highest revenue channel after word-of-mouth. I didn't think social could actually drive B2C revenue at this scale.”
Ben H.
CEO · Retail Brand, $7M revenue
“The content calendar process changed how our whole team thinks about marketing. We're telling a story now — not just filling a grid to look active.”
Cora M.
Brand Director · Lifestyle Brand
“They mapped our content to every stage of the buyer journey. That sounds basic — but nobody had done it for us before. The results were immediate.”
Raj S.
Founder · E-commerce Brand, $3M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How quickly will I see results?
You'll see initial data within 2–3 weeks of launch (engagement metrics, engagement rates, early conversions). Meaningful ROI (positive cost per booking) typically arrives by week 5–6 as we optimize audience segments and creative. Full momentum—month-over-month growth—builds over months 2–3.
What if I already have an agency running my social ads? Can you take over?
Yes. Most studios we work with start with another agency or in-house attempts. We audit your existing setup, preserve what's working, and rebuild the strategy around conversion tracking and audience segmentation. Expect a 1–2 week transition period with zero downtime.
How much should I budget for paid ads?
For fitness studios in Bordeaux, we typically recommend €600–€1,500/month depending on your growth stage and competition level. A new studio might start at €600/month and scale to €1,200+ as ROI improves. We optimize spend to maintain a 2–3x ROAS minimum. Retainer covers strategy, content, and community management; ad spend is separate.
Do you manage all platforms, or just Instagram and Facebook?
We manage Instagram, Facebook, and TikTok—whichever makes sense for your audience. Most fitness studios see 70–80% of conversions from Instagram/Facebook, but younger demographics (18–28) increasingly convert via TikTok. We'll test each platform and allocate budget where conversion actually happens.
What happens if I pause or reduce my ad budget mid-campaign?
Organic content strategy continues unaffected. Paid campaigns will scale down proportionally. We'll adjust audience targets and content frequency to maintain momentum at a lower spend level. The strategy adapts; the system doesn't break.
FREE · NO COMMITMENT · 48HR TURNAROUND