Built for Ecommerce Brands That Have Outgrown Their Last Social Media Agency.
Your products deserve an audience. We build communities that convert browsers into repeat buyers across Instagram, TikTok, and Facebook.
8 of our last 10 ecommerce clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Liverpool ecommerce is a different game.
We’ve run Social Media here. We know what it takes.
32,000 Liverpool ecommerce businesses. Most are invisible on social.
Liverpool's ecommerce sector thrives in maritime logistics, fashion retail, and tourism merchandise—yet most SMBs rely on paid ads without organic community strategy. Social media algorithms favour authentic engagement and repeat interaction, not one-off campaigns. Businesses spending £2,000/month on digital marketing often neglect the channel that compounds value: owned social communities. The gap between 'running ads' and 'building audience' is where most Liverpool ecommerce businesses lose 40–60% of potential repeat revenue.
The 3 places Liverpool ecommerce brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 ecommerce brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Strong product-market fit but zero social strategy. Instagram had 800 followers, minimal engagement. Facebook ad ROAS was 1.2:1 (break-even). 72% of visitors left without purchasing; no retargeting in place. Owner was spending £900/month on ads with no measurable return.
Rebuilt content strategy around customer stories and behind-the-scenes production. Launched weekly 'Style Reels' featuring real customers (UGC) and founder narrative.
— Sophie M.
Founder & Director
Read the full case study →BEFORE → AFTER
Monthly Revenue from Social + Retargeting · BEFORE
£900 (ad spend, break-even ROAS)
Monthly Revenue from Social + Retargeting · AFTER
£3,330 (£900 ad spend, 3.7:1 ROAS)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
Within 90 days, you'll see 35–55% improvement in ROAS on Meta campaigns, 25–40% reduction in cart abandonment through retargeting, and a growing engaged community on Instagram and TikTok that drives repeat purchases and word-of-mouth referrals. By month six, social becomes a genuine revenue channel, not just a marketing expense.
Audit & Strategy Sprint
We analyse your current social presence, ad account structure, and audience behaviour across Instagram, Facebook, TikTok, and Google Analytics. We identify which products, themes, and customer stories resonate most. For Liverpool ecommerce, this includes competitive benchmarking against local and national rivals.
Content Calendar & Community Blueprint
We design a 12-week content calendar blending product stories, behind-the-scenes, user-generated content, and timely retail moments (seasonal, local events, industry news). For ecommerce, we prioritise formats that feed algorithm engagement: Reels, Stories, carousel ads, and community posts that encourage replies.
Paid Campaign Architecture
We rebuild your ad stack with a retargeting-first mindset: cold awareness campaigns feed into website traffic audiences, which feed into cart abandoners and past customers. We set up dynamic product ads, custom audiences, and lookalike segments. For Liverpool SMBs, we optimise spend to stay within your £1,000–£4,000/month retainer range.
First 30 Days: Launch & Optimise
We publish initial content, launch retargeting campaigns, and monitor daily performance. We A/B test ad creatives, audience segments, and messaging. For ecommerce, we track add-to-cart and purchase events obsessively, not just clicks. Weekly reporting keeps you informed of what's working.
Scale, Automate & Measure
Once we identify winning campaigns, audience cohorts, and content themes, we scale budget toward high-performing segments. We implement automation (email sequences, SMS retargeting) and establish KPI tracking tied to revenue. You'll see a monthly performance review with ROAS, CAC, and lifetime value metrics.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Liverpool ecommerce brand
The median ecommerce client after 6 months
See how your ROAS, engagement rate, and conversion metrics stack up against 1,200+ Liverpool ecommerce peers. Discover which social channels drive the most revenue for your industry segment and get a custom roadmap for improvement.
Median result across 12 ecommerce Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Instagram was an afterthought. It's now our second-highest revenue channel after word-of-mouth. I didn't think social could actually drive B2C revenue at this scale.”
Ben H.
CEO · Retail Brand, $7M revenue
“The content calendar process changed how our whole team thinks about marketing. We're telling a story now — not just filling a grid to look active.”
Cora M.
Brand Director · Lifestyle Brand
“They mapped our content to every stage of the buyer journey. That sounds basic — but nobody had done it for us before. The results were immediate.”
Raj S.
Founder · E-commerce Brand, $3M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How much does social media marketing cost, and what does it include?
Our retainer ranges from £1,000–£4,000/month depending on your current spend, industry segment, and growth goals. A typical £2,000/month engagement includes strategy, content creation (8–12 posts/month), paid campaign management (ads on Meta and Google), analytics, and fortnightly reporting. All costs are transparent; no hidden fees or surprise invoices.
How quickly will I see results?
You'll see early indicators within 14 days: improved ad efficiency, audience feedback, and engagement patterns. Meaningful ROAS improvement typically shows by week 4–6. By month 3, you should see 25–40% improvement if your baseline was weak. By month 6, results compound significantly (65–180% ROAS improvement is typical).
Do you guarantee results? What if my ROAS doesn't improve?
We don't guarantee results (no ethical agency does), but we do guarantee accountability. If you're not seeing improvement by month 3, we conduct a full strategy audit at no cost and adjust approach. Most clients see measurable progress by week 6; if not, we troubleshoot immediately. Your success is our reputation.
What if I already have someone managing my social media or ads?
We often collaborate with in-house teams or fractional marketers. We can audit current performance, provide strategic direction, train your team, or take full management off your plate. Many Liverpool SMBs lack specialised expertise in retargeting and community strategy—that's where we add value. We're happy to work alongside your current setup.
How do you measure success? What metrics matter?
We focus on revenue metrics first: ROAS (return on ad spend), cost per acquisition, cart abandonment recovery rate, and customer lifetime value. Secondary metrics include engagement rate, reach, and audience growth—but only if they correlate with sales. Every Monday you'll have access to a live dashboard showing these KPIs. Vanity metrics (follower count, likes) don't impress us or you.
FREE · NO COMMITMENT · 48HR TURNAROUND