📍 Birmingham · Social Media

Built for Ecommerce Brands That Have Outgrown Their Last Social Media Agency.

Your social channels should be selling, not just posting. We build community that converts.

Get a market diagnostic →See real results ↓

8 of our last 10 ecommerce clients saw measurable organic growth within 6 months

📍 Birmingham
Birmingham Ecommerce market
Our clients see 2.5–4x ROAS improvement within 90 days
Tracked across 40+ Birmingham and UK ecommerce clients since 2023; average uplift 3.1x
★ 4.947 verified client reviews
200+brands served across 14 countries
0lock-in contracts. Ever.
48hrdiagnostic turnaround
Trusted by200+ brands14 countriesSince 2019₹22L MRR managedMonth-to-month only
IS THIS FOR YOU?

We do our best work for one kind of client.

Not every brand is the right fit for how we work. Here’s how to tell if you are.

You're posting regularly but seeing flat engagement and minimal traffic to product pages
Your Meta and Google Shopping ads work initially, then ROI collapses within 4–6 weeks
High cart abandonment (60%+) with no way to win customers back

That’s your profile. Let’s find out if we’re a fit →

EQUALLY IMPORTANT

We are probably not the right fit if...

You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.

You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.

Your budget is under $2,000/month. We can't do our best work at that level.

The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.

Birmingham ecommerce is a different game.

We’ve run Social Media here. We know what it takes.

MARKET LANDSCAPE · BIRMINGHAM ECOMMERCE

68,000 Birmingham ecommerce businesses compete for attention daily

Birmingham's ecommerce sector is caught between rising acquisition costs and shrinking organic reach on Meta and Google Shopping. Most local retailers spend £2,400/month on digital marketing but see poor ROAS because they lack integrated social retargeting and content strategy. Digbeth's creative community and Brindleyplace's enterprise corridor create untapped B2C and B2B ecommerce opportunities. Businesses that combine storytelling with behavioural targeting outpace competitors by 3–5x on conversion metrics.

Average ROAS (Ecommerce)

4.8:1ratio

Cart Abandonment Rate

42%percent

Average Engagement Rate

6.7%percent

WHAT WE FIND FIRST

The 3 places Birmingham ecommerce brands leave revenue on the table

Every engagement starts with a structured audit. These patterns show up in 9 out of 10 ecommerce brands we assess — regardless of size or previous agency history.

01 · YOU'RE POSTING

You're posting regularly but seeing flat engagement and minimal traffic to product pages

Content is broadcast-only, not built for your audience's behaviour or buying journey. No content pillars, no community framework.

02 · YOUR META

Your Meta and Google Shopping ads work initially, then ROI collapses within 4–6 weeks

No retargeting strategy for cart abandoners or browse-without-buy visitors. Audience fatigue goes unchecked.

03 · HIGH CART

High cart abandonment (60%+) with no way to win customers back

Missing SMS + social retargeting ecosystem. No abandoned-cart follow-up sequence.

Don’t take our word for it.Here’s what we actually delivered.

Free Market Intelligence

Get your free Social Media audit for Birmingham ecommerce businesses

We'll send you a personalised market diagnostic — competitor gaps, demand signals, and the 3 things we'd fix first. No sales pitch.

  • Social Media benchmarks for Birmingham ecommerce businesses
  • Top 3 competitor gaps you can exploit immediately
  • Estimated revenue opportunity from fixing them
  • Delivered to your inbox in 48 hours

No sales call. No spam. Just your personalized report.

Get Your Free Report

Ecommerce case study

RESULTS · 6 months

3.8:1
ROAS (up from 1.9:1)
£124k
Revenue recovered from cart abandoners
34%
Repeat customer rate increase
CLIENT STORY · ECOMMERCE × SOCIAL MEDIA · BIRMINGHAM

Seasonal demand swings left inventory and cash flow unpredictable. Retargeting budget was wasted on cold audiences. No community loyalty strategy.

Built content pillars around styling guides, customer stories, and behind-the-scenes Reels to deepen emotional connection

Sarah M.

Founder & MD

Read the full case study →

BEFORE → AFTER

Monthly Social Revenue · BEFORE

£8,200

Monthly Social Revenue · AFTER

£22,600

You shouldn’t have to wonder what your agency is doing with your money.

Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.

HOW IT WORKS

From audit to measurable growth, step by step

After 90 days, you'll see 2.5–4x improvement in ROAS, 30–45% reduction in cart abandonment through retargeting, and a predictable content system that drives repeat customers. Your social channels become a sales engine, not a content archive.

1

Audit & Strategy Sprint

We analyse your current social presence, competitor landscape, and customer data. We map your buying journey and identify content gaps. This gives us a clear baseline for success metrics aligned to your revenue targets.

2

Content & Community Plan

We build a monthly content calendar featuring product storytelling, community engagement, and educational posts. Each piece is designed to move customers closer to purchase or repeat orders. We prioritise Reels and Stories—the highest-ROI formats for ecommerce in 2026.

3

Pixel & Retargeting Setup

We configure Facebook/Instagram and Google conversion pixels, set up audience segments, and build dynamic retargeting campaigns for cart abandoners and warm leads. Integration with your Shopify/WooCommerce ensures real-time data sync.

4

Launch & Optimisation

Content, ads, and retargeting campaigns go live. We monitor daily performance, adjust creative, and refine audience targeting. Weekly optimisation calls keep your team aligned. Real-time dashboards show conversion impact.

5

Scale & Handover

Once we've proven predictable ROAS, we scale winning creative and campaigns. We train your team on best practices and provide documented playbooks for sustainable growth. You own the strategy; we stay as strategic partner.

WHY OMAKAASE

The honest difference

We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.

OmakaaseWhat we hear from most agencies
ContractsMonth-to-month. Walk away any time.12-month minimum (standard)
Who's on your accountSenior strategist. Doesn't rotate.Account manager, often junior, rotates 6–12 months
Reporting cadenceWeekly Loom video + live dashboardMonthly PDF report
Attribution modelRevenue-connected from Day 1Rankings + traffic only
Cost transparencyYou see where every dollar goesBlack-box retainer
BENCHMARK CONTEXT

What this typically looks like for a Birmingham ecommerce brand

The median ecommerce client after 6 months

A free, personalised 20-minute analysis of your social channels, competitor activity, and retargeting setup. We'll show you exactly where revenue is leaking and a quick-win roadmap to recover it.

Median result across 12 ecommerce Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.

4.7×
engagement rate
+61%
DM leads / mo
60d
to momentum
CLIENT VOICES

Our social content used to feel random. Every post now serves a purpose in the funnel. That strategic shift was obvious within sixty days.

LR

Leo R.

CMO · Fashion Brand

We were posting every day with zero strategy. They cut our frequency in half, rebuilt the content system, and engagement doubled. More isn't always better.

TN

Tara N.

Head of Marketing · Food & Beverage, $4M revenue

Instagram was an afterthought. It's now our second-highest revenue channel after word-of-mouth. I didn't think social could actually drive B2C revenue at this scale.

BH

Ben H.

CEO · Retail Brand, $7M revenue

STRAIGHT ANSWERS

The questions founders actually ask us

Not the FAQ we wrote. The questions from real first calls.

How long before we see results?

ROAS improvements typically show within 4–6 weeks once campaigns are live. Cart abandonment recovery is often immediate (within 1–2 weeks). Full strategy impact—community growth, repeat customers, organic reach—takes 90+ days. We show weekly progress, so you see early wins quickly.

What if our social is starting from zero?

We've built profiles from scratch for 15+ clients. We audit your competitor landscape, define your audience and voice, and create a rapid-fire content and ad strategy. You'll have live campaigns and content within 3–4 weeks, even if you're new to social.

Do you manage our social accounts, or do we?

We design the strategy and campaign structure; you choose. Many clients prefer us to manage posting and community for the first 90 days while we train your team. After that, we shift to strategic oversight. It's flexible based on your capacity and goals.

What's the cost, and what's included in your retainer?

Our retainer range is £1,200–£5,000/month depending on scope: campaign management, content creation, community management, and paid media optimization. We typically recommend £2,000–£3,500/month for mid-market ecommerce. All include weekly reporting, optimisation, and strategic calls.

Will this work for my specific product category?

Yes. We've worked across fashion, beauty, tech, home goods, and niche verticals. Social selling frameworks are universal; we tailor messaging and creative to your audience. Our first call is free—bring your product category, and we'll map a clear path.

FREE · NO COMMITMENT · 48HR TURNAROUND

Get your Birmingham ecommerce market diagnostic.

Competitor benchmarking report (your ROAS vs. top performers in Birmingham)
Content gap analysis (what your audience wants vs. what you're posting)
Retargeting audit (how much revenue you're leaving on the table)
90-day quick-wins roadmap (prioritised actions you can start this week)

Get your free market diagnostic

Free · No commitment · 48hr turnaround · No spam