Built for Ecommerce Brands That Have Outgrown Their Last SEO Agency.
Rank higher on Google, drive qualified traffic to your product pages, and grow your revenue without paying per click.
8 of our last 10 ecommerce clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. SEO doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try SEO” phase. They know it works. They want it done properly.
Birmingham ecommerce is a different game.
We’ve run SEO here. We know what it takes.
68,000 Birmingham ecommerce stores. Most rank nowhere. You shouldn't.
Birmingham's ecommerce market is competitive but underoptimised. Most SMBs spend £2,400 monthly on digital marketing yet rely heavily on paid ads—leaving organic search untapped. Manufacturing and retail dominance in the region means B2B and B2C ecommerce coexist, requiring hybrid SEO strategies. Local SEO demand is rising fast; businesses in Digbeth and Brindleyplace are beginning to understand that organic visibility wins long-term.
The 3 places Birmingham ecommerce brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 ecommerce brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Dominated by paid Google Shopping and Facebook ads (£3,200/month spend); organic traffic accounted for just 8% of total traffic. Product pages ranked position 15–25 for primary keywords. High cart abandonment (72%) with no organic retargeting audience.
Fixed technical SEO issues: lazy-loading images slowing crawl, missing product schema, poor mobile usability on category pages.
— Sarah M.
Founder & MD
Read the full case study →BEFORE → AFTER
Monthly Organic Revenue · BEFORE
£8,200
Monthly Organic Revenue · AFTER
£26,700
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time SEO has ever made sense to them.
From audit to measurable growth, step by step
After 6 months, you rank on page 1 for 15–25 high-intent keywords, organic traffic to product pages increases by 40–70%, and your organic CAC drops by 50% versus paid channels. By month 12, organic revenue is your most profitable channel—freeing budget from paid ads.
Audit & Competitive Intelligence
We analyse your current organic visibility, keyword rankings, and technical health. We map competitor strategies specific to Birmingham's ecommerce market—identifying gaps they've missed and opportunities you can capture.
Strategy & Keyword Roadmap
We build a phased SEO strategy focused on high-intent product and category keywords. Priorities are ranked by search volume, conversion intent, and competitive feasibility—ensuring you see early wins.
Technical & On-Page Optimisation
Fix crawl errors, improve site speed, enhance schema markup for product listings, and optimise internal linking. We ensure Google can crawl, index, and understand your ecommerce store.
Content Creation & Link Building
We create high-intent product guides, category content, and local relevance assets. Simultaneously, we secure high-quality backlinks from industry-relevant and local Birmingham sources.
Monitoring, Reporting & Optimisation
Monthly rank tracking, traffic analysis, and conversion monitoring. We iterate based on real data—adjusting keyword focus, content strategy, and technical tweaks to sustain growth.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Birmingham ecommerce brand
The median ecommerce client after 6 months
A tactical 15-point checklist used by top-ranking ecommerce stores in Birmingham. Identify what's holding your organic rankings back and quick wins you can implement today.
Median result across 12 ecommerce SEO case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“By month three, our main product keyword hit Page 1. By month six, we cut Google Ads spend by 40% because organic was finally doing its job. That's the real test.”
James T.
Founder · Apparel Brand, New York
“The weekly Loom is something no one else offered. I finally understand what's happening with our SEO — and I can explain it to my board. That matters more than I expected.”
Priya K.
CMO · Fashion Retail, $11M revenue
“I've run three agencies through their paces. This is the first one that attributes everything back to revenue. Rankings are vanity. Pipeline is the point.”
David L.
Founder · B2B Services, $8M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long until we see results?
First improvements (technical fixes, early content) show in analytics within 4–6 weeks. Meaningful ranking gains on competitive keywords typically appear by month 3–4. Full strategy impact is visible by month 6. SEO is not a quick-fix channel—it's a long-term asset.
We're already spending £3,000/month on Google Ads. Why SEO?
Paid and organic are complementary, not competitive. Organic traffic costs 60–70% less per conversion and scales without increasing ad spend. Many clients reduce ad spend by 30–40% once organic rankings are established, reinvesting savings into content and product development.
Do you guarantee top rankings?
No reputable agency guarantees rankings; Google's algorithm is complex and competitive. We guarantee effort, transparency, and measurable progress. We set realistic expectations upfront and deliver monthly reporting so you see exactly what's working.
What's your typical engagement length?
Most clients commit to 6–12 months. Months 1–3 are foundational (audit, technical fixes, content build). Months 4–6 show measurable rankings and traffic gains. Months 7–12 optimise, scale, and build defensibility. After 12 months, many transition to a lighter retainer or in-house management.
How much does SEO cost?
Our retainers range from £1,500–£4,500/month depending on store size, competition, and scope. Most ecommerce clients start at £2,200–£3,200/month. We'll scope your project in a free discovery call and provide transparent pricing. No hidden fees.
FREE · NO COMMITMENT · 48HR TURNAROUND
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