Built for Ecommerce Brands That Have Outgrown Their Last SEO Agency.
Rank higher on Google, get found by customers searching for what you sell, and grow revenue without increasing ad spend.
8 of our last 10 ecommerce clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. SEO doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try SEO” phase. They know it works. They want it done properly.
Manchester ecommerce is a different game.
We’ve run SEO here. We know what it takes.
75,000 Manchester ecommerce shops. Most are invisible.
Manchester's retail and tech sectors drive £2.8k monthly digital budgets across 75,000 SMBs—but most lose 60–70% of potential revenue to poor organic visibility. Search demand for ecommerce keywords is rising 12–14% YoY, yet fewer than 30% of local shops optimise product and category pages. The Northern Quarter and Spinningfields' competitive retail market means SEO isn't a nice-to-have; it's the fastest way to claim market share from larger rivals.
The 3 places Manchester ecommerce brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 ecommerce brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Despite £1,200/month Google Shopping spend, organic traffic to product pages was negligible. Top competitor ranked #1–3 for 40+ high-value keywords; this client didn't rank for any. Cart abandonment was 70%; retargeting budget was poorly allocated.
Implemented product schema, optimised 85 product pages with keyword-rich descriptions and internal linking; added FAQ schema for common buyer questions.
— Sarah M.
Founder & Managing Director
Read the full case study →BEFORE → AFTER
Monthly Revenue from Organic Search · BEFORE
£280
Monthly Revenue from Organic Search · AFTER
£4,100
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time SEO has ever made sense to them.
From audit to measurable growth, step by step
After 6 months, your organic traffic grows 60–120%, product page rankings shift to page 1 for 20+ high-intent keywords, and cost-per-acquisition drops 30–40% because warm, search-driven visitors convert better. You'll own your category on Google and reduce reliance on expensive paid ads.
Competitive SEO Audit
We analyse your site structure, keyword rankings, and backlink profile against your top 10 local and national competitors. We identify quick wins: missing schema, broken redirects, thin product descriptions—and hidden opportunities in long-tail keywords your competitors ignore.
Keyword & Content Strategy
We map search intent across your product categories, identifying high-volume, low-competition terms where you can rank within 3–6 months. We build a 12-month content roadmap focused on product pages, buying guides, and category content that drives qualified traffic.
On-Page & Technical Optimisation
We implement product schema, optimise meta tags, improve site speed, and restructure internal linking to distribute authority to money pages. All changes are tested for impact on crawlability and indexing before deployment.
Authority Building & Link Strategy
We identify 15–25 high-authority, relevant link opportunities within Manchester's media, tech, and retail sectors. We pitch guest posts, local partnerships, and PR hooks that position your brand as a category authority while earning dofollow backlinks.
Performance Tracking & Optimisation
We set up custom dashboards tracking organic traffic, keyword rankings, conversion rate, and revenue impact. Monthly strategy calls focus on what's working, what isn't, and how to double down on high-intent keywords that drive sales.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Manchester ecommerce brand
The median ecommerce client after 6 months
See how your organic traffic, rankings, and conversion rates compare to 200+ Manchester ecommerce businesses. Identify your biggest SEO gaps and the exact keywords your competitors are winning.
Median result across 12 ecommerce SEO case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“I've run three agencies through their paces. This is the first one that attributes everything back to revenue. Rankings are vanity. Pipeline is the point.”
David L.
Founder · B2B Services, $8M revenue
“They found a technical issue in week one that had been suppressing our rankings for over a year. Two previous agencies missed it completely. That was the moment I knew.”
Mark R.
Director of Growth · E-commerce Brand
“Month-to-month contracts and no lock-in wasn't just a selling point — it forced them to earn our business every month. They always did.”
Emma S.
CEO · Professional Services, $6M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long before we see results?
You'll see measurable organic traffic growth within 4–6 weeks (traffic +20–30%), and meaningful ranking improvements for 10–15 keywords within 8–12 weeks. Revenue impact (sales from organic) typically shows at month 3–4. This assumes consistent implementation and competitive keywords with realistic difficulty scores. We track everything in your dashboard from day one.
What's your typical retainer for Manchester ecommerce businesses?
Most ecommerce clients invest £2,200–£4,500/month depending on site size, competition level, and goals. A 50-product shop with moderate local competition might start at £2,200; a 200+ SKU site in a crowded category (fashion, health) typically invests £3,500–£4,500. We include on-page optimization, content strategy, technical SEO, and link building. Custom quotes after audit.
Do you do one-off SEO audits, or only retainers?
We offer both. Our SEO Audit (£1,200–£1,800) gives you a detailed roadmap with 40+ recommendations. If you want execution—not just a report—a 3–6 month retainer (£2,200+/month) is the right fit. Most clients start with an audit, then commit to 6 months of implementation to see real results.
Will SEO cannibalize our paid ads budget?
No. Organic and paid work together. Once organic traffic grows, we reduce paid spend on high-volume, low-intent keywords and reinvest in branded, competitor, and high-AOV terms where paid ads have better ROAS. Your total ad budget often shrinks 20–30%, but revenue grows because your baseline traffic is stronger. You're scaling smarter, not harder.
What if our competitors have been doing SEO for years?
Their advantage is smaller than you think. Most Manchester ecommerce shops have weak SEO fundamentals: missing schema, poor site structure, thin content. We audit their gaps (usually 30–50% of their backlink profile is low-quality; their content is thin) and exploit them. You can rank faster by being smarter, not just by starting earlier.
FREE · NO COMMITMENT · 48HR TURNAROUND
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