Built for Construction & Home Services Brands That Have Outgrown Their Last Social Media Agency.
85,000 Seattle construction & home services businesses spend $5,200/mo on digital marketing. Most waste it on channels that don't convert.
8 of our last 10 construction & home services clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Seattle construction & home services is a different game.
We’ve run Social Media here. We know what it takes.
Your competitors are winning with social proof you're not building
Seattle's construction and home services sector relies heavily on word-of-mouth and local networks, leaving digital pipelines fragile and unpredictable. Google Local Pack competition has intensified—businesses with active, review-rich social profiles rank higher and win more projects. Most regional contractors lack a systematic approach to content and reviews, creating a gap between market demand and visibility. Social media marketing in this space isn't about vanity metrics; it's about generating qualified leads and defending against local competitors who've already moved online.
The 3 places Seattle construction & home services brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 construction & home services brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Despite excellent work quality and a 15-year reputation, they were losing bids to younger competitors with active Instagram profiles and 40+ Google reviews. Their own Google profile had only 9 reviews accumulated over 5 years, and they'd never posted on social media.
Implemented automated post-project review request workflow; achieved 3–4 new reviews per week
— Marcus T.
Owner
Read the full case study →BEFORE → AFTER
Monthly qualified leads · BEFORE
2–3 (word-of-mouth only)
Monthly qualified leads · AFTER
8–12 (social + local ads + referrals)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
Within 90 days, you'll have a predictable lead generation system replacing word-of-mouth dependency. Within 6 months, your Google Local Pack ranking improves, review count increases by 30–50%, and your social media generates 15–25% of new project inquiries—all tracked and optimized for cost per lead.
Audit & Strategy Blueprint
We analyze your current Google Local presence, social profiles, and review ecosystem. We identify which channels your competitors are winning on and where your biggest gaps are. You'll get a clear picture of why prospects see your competitor as more trustworthy.
Review Generation System
We set up automated workflows to request reviews from satisfied clients immediately after project completion. Unlike sporadic requests, this system ensures consistent review velocity and fills your Google profile with recent social proof. Your Google Local Pack ranking improves within 6–8 weeks.
Social Content Calendar
We create a 12-week content calendar (Facebook, Instagram, LinkedIn) tailored to construction/home services buyers in Seattle. Content focuses on before/after projects, team spotlights, local area expertise, and customer testimonials—proven formats that drive engagement and lead inquiries.
Lead Conversion Optimization
We optimize your social profiles, landing pages, and messaging to reduce friction from click-to-contact. We implement lead tracking so you know exactly which social posts, ads, and campaigns generate phone calls and estimates. Every dollar spent becomes measurable.
Paid & Organic Growth Launch
We launch coordinated Facebook/Instagram campaigns targeting homeowners and building managers in Capitol Hill, South Lake Union, and surrounding Seattle neighborhoods. Organic content runs parallel, seeding trust signals. We monitor and optimize weekly based on lead cost and conversion data.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Seattle construction & home services brand
The median construction & home services client after 6 months
Get the exact system we use to help Seattle contractors and home services companies generate 15–25 qualified leads per month from social media. Includes review generation templates, content calendar framework, and local targeting strategies.
Median result across 12 construction & home services Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“We grew from 12K to 87K followers in nine months. But DM leads increased by 340%. Followers are vanity. Leads are the point. They understood the difference from day one.”
Mia C.
Founder · Beauty Brand, $2M revenue
“Our social content used to feel random. Every post now serves a purpose in the funnel. That strategic shift was obvious within sixty days.”
Leo R.
CMO · Fashion Brand
“We were posting every day with zero strategy. They cut our frequency in half, rebuilt the content system, and engagement doubled. More isn't always better.”
Tara N.
Head of Marketing · Food & Beverage, $4M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How is this different from just running Facebook ads?
Facebook ads alone don't build trust or improve your Google ranking. We integrate review generation, local SEO optimization, and content strategy so every marketing dollar compounds. Ads + reviews + optimized profiles = 3–4× the lead volume and 28% lower cost per lead compared to ads in isolation.
We're not a 'social media company.' Do our customers actually use Instagram and Facebook?
Yes. 73% of homeowners researching home services start on Google or Facebook. When they land on your profile and see 5 reviews vs. a competitor's 50 reviews, the choice is obvious. Social media in your industry is about building visible proof (reviews, before/afters, testimonials), not vanity metrics. Our clients see 15–25% of new project inquiries trace back to social discovery.
How long before we see results?
Review generation and profile optimization start showing results in 6–8 weeks (Google algorithm notices increased review velocity). Lead-generating campaigns show early traction within 2–3 weeks. Full system maturity (predictable monthly lead flow) hits around 90–120 days. Patience compounds here—the longer you run it, the stronger the returns.
What's the commitment and cost?
Our retainer ranges from $2,500–$6,000/mo depending on service scope (review system only vs. full social + ads). Most Seattle construction and home services clients see ROI within 90 days. Average client generates $110,000–$180,000 in incremental annual revenue, making the retainer easily justified.
Do you manage our accounts directly, or do we do the posting?
We manage everything: content creation, posting, community engagement, review follow-up, and ad management. You don't touch it. We provide monthly reports showing leads, conversions, and cost per lead so you stay informed. You focus on serving clients; we focus on filling your pipeline.
FREE · NO COMMITMENT · 48HR TURNAROUND