Built for Ecommerce Brands That Have Outgrown Their Last SEO Agency.
Most leave 40–60% of organic revenue on the table. We help you claim it.
8 of our last 10 ecommerce clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. SEO doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try SEO” phase. They know it works. They want it done properly.
Boston ecommerce is a different game.
We’ve run SEO here. We know what it takes.
72,000 Boston ecommerce businesses compete for search visibility daily
Boston's ecommerce market is crowded but underoptimized. The city's 72,000 SMBs average $5,800/month in digital spend, yet most allocate less than 20% to organic search—creating a massive opportunity gap. Seaport District and Back Bay retailers especially underinvest in category page SEO, leaving high-intent traffic uncaptured. Boston's tech-forward, education-heavy economy means customers expect fast, search-friendly experiences—but implementation lags demand.
The 3 places Boston ecommerce brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 ecommerce brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Category pages ranked 15–25 for competitive keywords like 'sustainable athleisure'; organic traffic was 18% of total digital traffic. Google Shopping ROAS had declined to 0.95x over 18 months due to increased competition and rising CAC.
Rebuilt category page structure with deep internal linking and buyer-journey content (beginner guides, style lookbooks, sustainability content)
— Sarah M.
VP, Marketing
Read the full case study →BEFORE → AFTER
Organic revenue contribution · BEFORE
18% ($378K annually)
Organic revenue contribution · AFTER
42% ($882K annually)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time SEO has ever made sense to them.
From audit to measurable growth, step by step
By month 6, you'll rank for 40–80 new high-intent keywords, organic traffic will grow 150–300%, and SEO revenue will account for 25–40% of total digital revenue. By month 12, your CAC drops 30–50%, cart abandonment decreases through organic retargeting, and you'll sustain growth without doubling ad spend.
Audit & Competitive Mapping
We crawl your site, analyze technical SEO, and map your competitors' keyword and content strategies. In Boston's crowded ecommerce space, understanding who ranks—and why—is non-negotiable. We deliver a detailed audit showing quick wins, content gaps, and competitor blind spots.
Keyword & Content Strategy
We research high-intent keywords for your product and category pages, plus long-tail opportunities competitors ignore. Boston ecommerce buyers search locally and broadly; we capture both. Every keyword is tied to commercial intent and revenue potential.
On-Page & Technical Optimization
We optimize page titles, meta descriptions, internal links, and schema markup. Mobile speed, crawlability, and Core Web Vitals get fixed. Category pages and product filters get SEO-friendly architecture so Google indexes all your inventory.
Content Creation & Link Building
We create buyer-intent content (category guides, comparison posts, resource hubs) to earn links and rank. Local Boston ecommerce blogs, industry publications, and resource directories all amplify your authority. Every piece drives qualified organic traffic to money pages.
Monitor, Test & Scale
We track organic traffic, conversions, and revenue by keyword. A/B test CTAs, refine content, and expand what works. Monthly dashboards show ROI; quarterly reviews adjust strategy based on search demand shifts and your business goals.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Boston ecommerce brand
The median ecommerce client after 6 months
A personalized 30-minute SEO health check for your ecommerce store. We analyze your on-page optimization, competitor keywords, and organic revenue leaks—then give you a prioritized action plan.
Median result across 12 ecommerce SEO case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“We'd tried two SEO agencies before. Both gave us dashboards and monthly reports with no movement. Omakaase told us what was actually broken in week one and fixed it. Six months in, we're on page one for every term that matters.”
Sarah M.
Head of Marketing · NYC Retail Brand, $4M revenue
“By month three, our main product keyword hit Page 1. By month six, we cut Google Ads spend by 40% because organic was finally doing its job. That's the real test.”
James T.
Founder · Apparel Brand, New York
“The weekly Loom is something no one else offered. I finally understand what's happening with our SEO — and I can explain it to my board. That matters more than I expected.”
Priya K.
CMO · Fashion Retail, $11M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long before we see results?
Quick wins (technical fixes, on-page optimization) drive traffic increases in 4–8 weeks. Meaningful ranking improvements and revenue impact typically appear in 3–4 months. Full potential is realized by month 6–9, when content, links, and authority compound. We set milestone expectations in your 90-day roadmap.
We spend $5,800/month on digital marketing. Where does SEO fit?
SEO typically replaces 30–40% of your paid spend within 12 months. If you're currently allocating $0 to SEO, we recommend starting with a 3–6 month engagement ($2,500–$5,000/mo) to build momentum, then scaling. As organic revenue grows, you can reallocate paid budget to test new channels or scale winning segments.
What's your retainer model?
We work with Boston ecommerce clients on retainers ranging from $2,500–$8,000/month, depending on site complexity, keyword difficulty, and content production needs. We provide a detailed proposal after your audit. Most clients start with a 6-month commitment to allow proper strategy execution and result validation.
How do you measure ROI?
We track organic revenue by setting up GA4 goals tied to product purchases and revenue. We compare organic customer acquisition cost (organic traffic ÷ organic revenue) to your paid CAC. Monthly dashboards show traffic, rankings, conversions, and incremental revenue attributed to SEO. Quarterly reviews adjust strategy based on performance.
Can you help if we have a high cart abandonment rate?
Absolutely. High cart abandonment is often a sign that visitors aren't coming back. We build organic retargeting into your strategy: email sequences to organic visitors who abandon carts, SMS workflows triggered by organic sessions, and onsite messaging optimized for repeat visits. This recovers 18–25% of abandoned carts without extra ad spend.
FREE · NO COMMITMENT · 48HR TURNAROUND