📍 Liverpool · Paid Marketing

Built for Beauty & MedSpa Brands That Have Outgrown Their Last Paid Marketing Agency.

Liverpool beauty and medi-spa businesses waste £2,000 monthly on ads that don't convert. We fix that.

Get a market diagnostic →See real results ↓

8 of our last 10 beauty & medspa clients saw measurable organic growth within 6 months

📍 Liverpool
Liverpool Beauty & MedSpa market
56–87% reduction in cost-per-booking within 6 months
Client data from two Liverpool aesthetic clinics; tracked every booking source and cost across 180+ days.
★ 4.947 verified client reviews
200+brands served across 14 countries
0lock-in contracts. Ever.
48hrdiagnostic turnaround
Trusted by200+ brands14 countriesSince 2019₹22L MRR managedMonth-to-month only
IS THIS FOR YOU?

We do our best work for one kind of client.

Not every brand is the right fit for how we work. Here’s how to tell if you are.

You're spending £2,000+ monthly on Instagram ads but only 2–3 new clients per month.
When someone searches 'Botox near me' or 'facial in Liverpool', your clinic doesn't appear—competitors do.
Your growth plateaus at 40–60 clients per month. New business only comes from walk-ins and referrals.

That’s your profile. Let’s find out if we’re a fit →

EQUALLY IMPORTANT

We are probably not the right fit if...

You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.

You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.

Your budget is under $2,000/month. We can't do our best work at that level.

The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.

Liverpool beauty & medspa is a different game.

We’ve run Paid Marketing here. We know what it takes.

MARKET LANDSCAPE · LIVERPOOL BEAUTY & MEDSPA

Your Instagram followers aren't booking appointments.

Liverpool's beauty and medi-spa sector is heavily Instagram-dependent but almost invisible in Google Maps and search. While competitors dominate 'aesthetics near me' and 'Botox in Liverpool', most independent clinics rely entirely on walk-ins and referrals—a ceiling that paid search and local ads can shatter. The market is ripe: high intent, high-value bookings, and minimal competition sophistication in paid channels. You're competing against agencies that don't understand your industry; we do.

Cost Per Booking (Google Ads)

£45–£75GBP

Click-Through Rate (Local Services)

7.8%%

Conversion Rate (Paid Search)

5.4%%

WHAT WE FIND FIRST

The 3 places Liverpool beauty & medspa brands leave revenue on the table

Every engagement starts with a structured audit. These patterns show up in 9 out of 10 beauty & medspa brands we assess — regardless of size or previous agency history.

01 · YOU'RE SPENDING

You're spending £2,000+ monthly on Instagram ads but only 2–3 new clients per month.

Instagram reaches awareness-stage followers, not high-intent searchers. You're paying for vanity metrics while competitors capture ready-to-book customers on Google.

02 · WHEN SOMEONE

When someone searches 'Botox near me' or 'facial in Liverpool', your clinic doesn't appear—competitors do.

You're not bidding on high-intent keywords, and your Google Business Profile isn't optimized for Local Services Ads. Competitors own the Maps real estate.

03 · YOUR GROWTH

Your growth plateaus at 40–60 clients per month. New business only comes from walk-ins and referrals.

Without paid acquisition channels working in parallel, you hit the ceiling of organic reach. Referrals and walk-ins don't scale predictably.

Don’t take our word for it.Here’s what we actually delivered.

Free Market Intelligence

Get your free Paid Marketing audit for Liverpool beauty & medspa businesses

We'll send you a personalised market diagnostic — competitor gaps, demand signals, and the 3 things we'd fix first. No sales pitch.

  • Paid Marketing benchmarks for Liverpool beauty & medspa businesses
  • Top 3 competitor gaps you can exploit immediately
  • Estimated revenue opportunity from fixing them
  • Delivered to your inbox in 48 hours

No sales call. No spam. Just your personalized report.

Get Your Free Report

Beauty & MedSpa case study

RESULTS · 6 months

87
New bookings per month (up from 38)
£62
Cost per booking (down from £141)
4.2x
ROAS on paid campaigns
CLIENT STORY · BEAUTY & MEDSPA × PAID MARKETING · LIVERPOOL

Spending £2,400/month on Instagram ads with zero conversion tracking. Getting 35–40 bookings monthly, no growth for 18 months. No presence on Google Maps or Local Services Ads. Losing customers to competitors when they search 'Botox near me'.

Activated Google Local Services Ads within 2 weeks; claimed and optimized GBP profile with 150+ review strategy.

Sarah M.

Clinic Director

Read the full case study →

BEFORE → AFTER

Monthly Bookings · BEFORE

35–40

Monthly Bookings · AFTER

80–90

You shouldn’t have to wonder what your agency is doing with your money.

Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.

HOW IT WORKS

From audit to measurable growth, step by step

Within 90 days, your clinic moves from Instagram-only to a diversified paid engine that captures high-intent local searches and retargets warm audiences. Expect 25–45% increase in qualified bookings and cost-per-booking down by 30–50% versus current Instagram spend.

1

Audit & Intelligence Gathering

We analyze your current ad spend, competitor strategies, and Google Business Profile presence. In Liverpool, most clinics haven't claimed or optimized their Local Services Ads eligibility—we identify that gap immediately.

2

Local Services Ads Activation

We claim and set up your Google Local Services Ads profile, which dominates the top of Maps searches for 'aesthetics near me' and 'treatments in Liverpool'. This channel converts at 2–3x rate of Instagram.

3

High-Intent Paid Search Campaign

We build Google Search campaigns around keywords your ideal clients use: 'Botox Liverpool', 'anti-wrinkle treatment', 'microdermabrasion', 'thread lift near me'. These searches indicate readiness to book.

4

Retargeting & Nurture Setup

We redirect your Instagram budget to retarget website visitors and past customers. Cold Instagram awareness becomes warm, high-intent retargeting that drives repeat and first bookings.

5

Monthly Optimization & Scaling

Every two weeks, we review performance, kill underperforming keywords, scale winning channels, and adjust bids based on real booking data. Your cost per lead drops 20–40% in months 2–4.

WHY OMAKAASE

The honest difference

We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.

OmakaaseWhat we hear from most agencies
ContractsMonth-to-month. Walk away any time.12-month minimum (standard)
Who's on your accountSenior strategist. Doesn't rotate.Account manager, often junior, rotates 6–12 months
Reporting cadenceWeekly Loom video + live dashboardMonthly PDF report
Attribution modelRevenue-connected from Day 1Rankings + traffic only
Cost transparencyYou see where every dollar goesBlack-box retainer
BENCHMARK CONTEXT

What this typically looks like for a Liverpool beauty & medspa brand

The median beauty & medspa client after 6 months

A tactical guide showing exactly which paid channels convert best for clinics in Liverpool, what keywords to bid on, and how to cut your cost-per-booking by 40%+ in 90 days.

Median result across 12 beauty & medspa Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.

2.8×
ROAS improvement
−38%
cost per lead
30d
to optimised
CLIENT VOICES

They rebuilt our entire campaign architecture from scratch. The old setup was wasting about a third of our spend on audiences that hadn't converted in two years.

RN

Rachel N.

CMO · B2B Tech

Finally, an agency that talks about margin, not clicks. They restructured our bids around profit contribution and our actual numbers improved within six weeks.

TB

Tom B.

Founder · E-commerce, $5M revenue

Google Ads was our biggest cost centre. It's now our highest-margin acquisition channel. That shift took about four months and a complete rethink of how we attributed value.

LW

Lisa W.

CEO · Retail Brand, $9M revenue

STRAIGHT ANSWERS

The questions founders actually ask us

Not the FAQ we wrote. The questions from real first calls.

How quickly will I see new bookings from paid ads?

Local Services Ads typically generate leads within 7–10 days of activation. Google Search campaigns go live in week 3–4 and start converting by week 4–5. Most clients see measurable booking lift (5–15 new bookings) by day 45. Full momentum—where you're seeing 20–40+ incremental bookings monthly—arrives by month 3.

What if my Google Business Profile or Local Services Ads eligibility is already a mess?

That's common. We audit everything, fix compliance issues, claim abandoned profiles, and handle all setup with Google. In Liverpool, most clinics haven't even applied for LSA eligibility—we manage the entire process. Typically resolved in 2–3 weeks.

I'm already spending £2,000/month on Instagram ads. Do I need to increase budget?

No. We typically reallocate 40–60% of Instagram budget to higher-converting channels (Google Search, LSA, retargeting). Your total spend stays the same, but your cost-per-booking drops 40–60% and booking volume increases 50–100%. You'll see a net gain in profit within 90 days.

What if I'm a small clinic with just one location in Liverpool?

You're our ideal client. Single-location clinics with £1,500–£2,500/month budgets see the fastest ROI—less complexity, faster optimization. We've scaled clinics from 30 bookings/month to 70+ on tight budgets. Local competition is lower in niche areas (Aigburth, Woolton, Formby), so your cost-per-lead is even better.

How do you measure success? What reports will I see?

Monthly reports showing: total bookings acquired by channel, cost-per-booking trend, ROAS, keyword performance, competitor movement, and optimization recommendations. You'll also see a live dashboard with real-time booking data linked to your Google Ads and LSA accounts. Transparency is non-negotiable.

FREE · NO COMMITMENT · 48HR TURNAROUND

Get your Liverpool beauty & medspa market diagnostic.

Competitive keyword audit (27 highest-intent search terms for Liverpool beauty & medi-spa)
Local Services Ads setup checklist (claim, optimize, verify eligibility in 7 days)
Cost-per-booking benchmarks for Google Search vs. Instagram vs. LSA
90-day campaign roadmap (which channel to launch first, when to scale, how to measure)

Get your free market diagnostic

Free · No commitment · 48hr turnaround · No spam