Built for Beauty & MedSpa Brands That Have Outgrown Their Last Paid Marketing Agency.
Manchester's Beauty & MedSpa businesses spend £2,800/month on digital—but 73% rely solely on Instagram. We fix that.
8 of our last 10 beauty & medspa clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.
Manchester beauty & medspa is a different game.
We’ve run Paid Marketing here. We know what it takes.
Your competitors are stealing your 'near me' searches right now
Manchester's Beauty & MedSpa sector is highly reliant on Instagram and walk-in traffic, leaving a massive gap on Google Maps where high-intent clients search for treatments. The city's 75,000 SMBs are competing on social alone while competitors capture the 'near me' revenue. Paid marketing in this space isn't about vanity metrics—it's about filling your chair with clients actively ready to book. The agencies that dominate here combine Instagram retargeting with Google Maps ads and search campaigns to own the entire customer journey.
The 3 places Manchester beauty & medspa brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 beauty & medspa brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Strong Instagram following (12K) but only 2–3 bookings weekly. Competitors on Google Maps were capturing 'Botox Manchester' and 'facial near me' searches. Owner was frustrated with high Instagram spend generating awareness, not appointments.
Launched Google Local Services Ads + Google Search campaigns targeting high-intent keywords ('Botox Manchester', 'anti-wrinkle treatments', 'dermal fillers near me')
— Sarah M.
Clinic Owner
Read the full case study →BEFORE → AFTER
Monthly qualified bookings from paid channels · BEFORE
2–3 (mostly referrals)
Monthly qualified bookings from paid channels · AFTER
14–18 (80% paid, 20% referral blend)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.
From audit to measurable growth, step by step
After 90 days, you're no longer dependent on referrals or walk-ins. You've got a predictable paid system generating 25–35 qualified bookings monthly, with a clear cost-per-booking you can forecast and scale. By month 6, your booking revenue from paid marketing rivals or exceeds your referral revenue—and you control the tap.
Audit & Competitive Intelligence
We map your current paid spend, analyse competitor Google Maps rankings, and identify the high-intent keywords your audience searches in Manchester. We examine your Instagram performance and cross-reference with what's driving actual bookings.
Strategy & Channel Blueprint
We design a multi-channel paid strategy combining Google Maps Ads, Google Search, Instagram Retargeting, and (if appropriate) TikTok for your demographic. Every channel sits inside a unified booking funnel with clear KPIs.
Creative & Landing Page Build
We create scroll-stopping Instagram ad creative, high-converting landing pages optimised for mobile bookings, and Google Ads copy tailored to local search intent. Every asset is A/B tested from day one.
Campaign Launch & Optimisation
We go live across all channels simultaneously, seeding budgets strategically. Daily monitoring ensures we pause underperformers, scale winners, and adjust bids for maximum ROAS. You get weekly performance reports.
Scale & Predictability
Once we've dialled in your cost-per-booking, we systematically increase spend into proven channels. By month 3–4, you have a repeatable system generating 20–40 qualified bookings monthly from paid alone.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Manchester beauty & medspa brand
The median beauty & medspa client after 6 months
A no-fluff guide revealing the exact channels, budget splits, and benchmarks that 150+ Manchester aesthetic clinics use to generate 20–40 qualified bookings monthly without relying on referrals.
Median result across 12 beauty & medspa Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“We'd been paying a premium for a 'strategic' agency that was running auto-bidding with a nice deck attached. The comparison when we switched was embarrassing.”
Nina P.
Head of Growth · SaaS Company, $7M ARR
“We were spending $45K/month on Google Ads with a 1.8x ROAS. Within 90 days, same budget, 3.4x. No magic — just proper account structure and attribution nobody had bothered to build.”
Alex C.
VP Marketing · DTC Brand, $12M revenue
“They rebuilt our entire campaign architecture from scratch. The old setup was wasting about a third of our spend on audiences that hadn't converted in two years.”
Rachel N.
CMO · B2B Tech
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long before we see bookings from paid marketing?
Typically 2–3 weeks for first conversions (Google Search and Maps ads are fast). By week 6–8, we have enough data to optimise and scale. By month 3–4, you're seeing predictable, repeatable bookings at a known cost-per-booking. Instagram retargeting takes slightly longer to warm up but compounds over time.
What if our Instagram following is small or new?
Instagram's power isn't in your follower count—it's in the retargeting pixel. If someone visits your landing page or website, they become part of your Instagram retargeting audience (even if they don't follow you). We layer cold-audience awareness ads on top to expand reach. Small following isn't a blocker; lack of a funnel is.
How much should we budget to see real results?
We typically recommend starting at £2,500–£3,500/month across all channels (Google Maps, Search, Instagram). This allows us enough volume to gather statistically significant data, test creatives, and optimise spend allocation. Businesses investing less often succeed too, but they take longer to hit predictability. Retainer clients range £1,500–£6,000/month depending on ambition and location.
What if we're already spending £3,000+ on ads and seeing no results?
That's exactly the problem we solve. We audit where your money is going (often into low-intent Instagram awareness rather than high-intent Google searches), reallocate budget to proven channels, rebuild your landing page funnel, and usually cut your cost-per-booking in half within 60 days. Many clients come to us frustrated with poor ROAS—we fix the strategy, not just 'try harder.'
Do we need to hire in-house staff or work with you long-term?
Both models work. Some clients hire a part-time digital manager and work with us for strategy + training. Others outsource entirely and focus on operations. We recommend a minimum 3–4 month engagement so we can build, test, and scale properly. After that, some clients stay for ongoing optimisation; others graduate and manage campaigns independently with our playbook.
FREE · NO COMMITMENT · 48HR TURNAROUND