Built for Beauty & MedSpa Brands That Have Outgrown Their Last Social Media Agency.
Most Liverpool beauty and medspa businesses post consistently yet struggle to convert followers into paying clients. We fix that.
8 of our last 10 beauty & medspa clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Liverpool beauty & medspa is a different game.
We’ve run Social Media here. We know what it takes.
Your Instagram followers aren't booking appointments.
Liverpool's beauty and medspa sector is trapped in a social-first mindset. Owners invest heavily in Instagram content but lack the paid strategy, audience segmentation, and conversion funnel to turn engagement into revenue. Meanwhile, competitors are capturing 'near me' searches through Google Maps dominance—a channel most beauty businesses ignore entirely. The result: you're competing on content quality alone while others capture intent-driven traffic. The market is ripe for agencies that combine social storytelling with performance-driven paid strategies tailored to local demand.
The 3 places Liverpool beauty & medspa brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 beauty & medspa brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Strong Instagram following (8,000+ followers) but only 3–4 bookings per month from social. Most clients came from Google searches and walk-ins. No paid social strategy. Competing against larger clinics with bigger budgets dominating Google Maps.
Launched targeted Instagram and TikTok campaigns segmented by treatment type (Botox, fillers, laser) with before/afters and client testimonials.
— Sarah M.
Clinic Director
Read the full case study →BEFORE → AFTER
Monthly bookings from paid social + local search · BEFORE
1–2
Monthly bookings from paid social + local search · AFTER
7–8
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
After six months of structured social media marketing, your beauty or medspa business will have a predictable, measurable client acquisition system. You'll reduce reliance on referrals, dominate local search intent, and scale revenue without proportional increases in ad spend.
Audit & Strategy Build
We analyze your current social presence, paid history, competitor landscape, and local search positioning. Using Liverpool-specific market data, we identify which channels (Instagram, TikTok, Google Maps) will drive the highest-intent bookings for your specific medspa or beauty service.
Audience & Funnel Setup
We rebuild your social presence with conversion-first architecture: custom audiences segmented by service (facials, injectables, etc.), retargeting lists for warm prospects, and landing pages optimized for booking. Every post and ad now has a measurable destination.
Content & Creative Production
We produce 4–6 weeks of high-performing social content: treatment showcases, before/afters, client testimonials, educational posts, and carousel ads proven to convert in Liverpool's beauty market. All content is tested for engagement and conversion optimization.
Paid Campaign Launch & Testing
We launch coordinated campaigns across Instagram, TikTok, and Google Local Services (if applicable). Initial budget is allocated across channels based on your target audience and treatment type. We test creative, messaging, and audience segments to identify your highest-ROI levers within 2–3 weeks.
Measure, Optimize & Scale
Using booking data and cost-per-lead benchmarks, we refine campaigns to hit your target acquisition cost. We identify top performers and reallocate budget to the most profitable channels. By month 3, you'll have a predictable system for consistent client acquisition.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Liverpool beauty & medspa brand
The median beauty & medspa client after 6 months
Get a personalized, data-driven report showing exactly where your social media is losing money and which channels are best positioned to drive bookings in your local market.
Median result across 12 beauty & medspa Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Our social content used to feel random. Every post now serves a purpose in the funnel. That strategic shift was obvious within sixty days.”
Leo R.
CMO · Fashion Brand
“We were posting every day with zero strategy. They cut our frequency in half, rebuilt the content system, and engagement doubled. More isn't always better.”
Tara N.
Head of Marketing · Food & Beverage, $4M revenue
“Instagram was an afterthought. It's now our second-highest revenue channel after word-of-mouth. I didn't think social could actually drive B2C revenue at this scale.”
Ben H.
CEO · Retail Brand, $7M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long before we see results?
Most clients see their first bookings within 2–3 weeks of campaign launch. By week 6–8, you'll have enough data to optimize and scale. Meaningful growth (a 3–5x increase in bookings) typically happens by month 4–6, depending on starting point and budget.
What if we're already running social ads and not seeing ROI?
That's exactly why we start with an audit. Common issues include: wrong audience segmentation, no conversion tracking, ads pointing to Instagram (not a booking page), or budget spread too thin across channels. We've fixed this for dozens of Liverpool beauty businesses and typically find £300–£600/month in wasted spend we can redirect to high-performing channels.
Do you manage Google Maps and local SEO too, or just social media?
We focus on paid social and local paid search (Google Local Services, Google Ads). If your business needs organic SEO or extensive Google Maps optimization, we'll recommend that and can refer partners. However, most beauty businesses see faster ROI from paid strategies first.
What's the minimum monthly budget to see real results?
For Liverpool, we recommend £800–£1,500/month in ad spend for meaningful scale. Below £800, results are slower and harder to measure. Most of our clients start at £1,200–£1,500 and scale from there as they see ROI. We'll help you allocate budget across channels based on your goals.
How do you measure success? What metrics matter most?
We track: cost-per-lead, cost-per-booking, revenue generated, and conversion rate by channel. Monthly, you'll see a detailed report showing which campaigns are hitting your target cost-per-acquisition and which need optimization. We don't report on impressions or likes—only metrics tied to revenue.
FREE · NO COMMITMENT · 48HR TURNAROUND