Built for Restaurants & F&B Brands That Have Outgrown Their Last Social Media Agency.
Most Rotterdam F&B businesses let Yelp and TripAdvisor control their search presence. We build owned channels that drive repeat customers and sales.
8 of our last 10 restaurants & f&b clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Rotterdam restaurants & f&b is a different game.
We’ve run Social Media here. We know what it takes.
Your Rotterdam restaurant is invisible on social. We fix that.
Rotterdam's 52,000+ SMBs spend €3,200/month on digital marketing, yet restaurants remain underserved in social strategy. Most F&B operators focus on one-off promotions instead of community-building content that converts followers into regulars. The real opportunity: 74% of diners search Instagram before visiting—but few Rotterdam restaurants leverage this. Without an email list or retention strategy, you're renting followers instead of owning customers.
The 3 places Rotterdam restaurants & f&b brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 restaurants & f&b brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Restaurant was losing group bookings and catering orders to competitors with better social proof. Instagram showed beautiful plating but no catering portfolio. Email list was non-existent. Monthly digital spend of €2,800 was split across Google Ads (poor ROI) and random Facebook posts.
Built email capture system: QR code on receipts, 'get 10% off catering inquiry' incentive, post-reservation email sequence.
— Marcus V.
General Manager, Rotterdam
Read the full case study →BEFORE → AFTER
Monthly catering revenue · BEFORE
€4,200
Monthly catering revenue · AFTER
€8,600
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
After 6 months, you'll own a 2,000–3,500-person email list of customers and prospects, a social presence that drives 25–40% of new reservations and orders, and a content system you can maintain internally. You'll be ranked for 'group catering Rotterdam' and 'delivery [your neighbourhood]' queries. Most importantly: you'll have direct relationships with customers, pricing power, and revenue that doesn't depend on Yelp or review algorithms.
Audit & Strategy Workshop
We analyze your current social presence, email list (if you have one), and customer journey. We map where you lose diners—from first Instagram impression to email follow-up. We interview your team to understand your unique story, menu positioning, and catering/delivery capabilities.
Content & Email Foundation
We build your email capture system (signup incentives at table, QR codes on receipts, Instagram bio link). We create your first 12 weeks of social content—behind-the-scenes, customer stories, menu spotlights, catering/delivery angles. Content is scheduled and optimized for Instagram, TikTok, and Google Business Profile.
Paid Testing & Optimization
We run €400–€800/month in targeted Meta Ads (Instagram/Facebook) to drive email signups and test messaging. We A/B test audience segments: locals vs. tourists, reservation seekers vs. delivery orders, group events vs. date nights. Every euro is tracked to CAC and ROAS.
Community Building & Retention
We implement email sequences: welcome series, weekly specials/events, post-visit thank-yous, and re-engagement campaigns. We create social engagement strategies—responding to comments, user-generated content campaigns, and local influencer partnerships. We launch your 'catering & delivery' content pillar to capture those high-value search queries.
Measurement & Scaling
We deliver monthly reporting: email list growth, engagement trends, reservations/orders driven by social, CAC vs. LTV, and ROI by channel. Based on what works, we scale winning content and paid campaigns. Your dashboard shows exactly what's working and what to improve.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Rotterdam restaurants & f&b brand
The median restaurants & f&b client after 6 months
A step-by-step guide showing exactly how Rotterdam restaurants are building email lists of 2,000+ customers, ranking for delivery/catering searches, and driving 30–45% of revenue from owned social channels instead of review platforms.
Median result across 12 restaurants & f&b Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“We were posting every day with zero strategy. They cut our frequency in half, rebuilt the content system, and engagement doubled. More isn't always better.”
Tara N.
Head of Marketing · Food & Beverage, $4M revenue
“Instagram was an afterthought. It's now our second-highest revenue channel after word-of-mouth. I didn't think social could actually drive B2C revenue at this scale.”
Ben H.
CEO · Retail Brand, $7M revenue
“The content calendar process changed how our whole team thinks about marketing. We're telling a story now — not just filling a grid to look active.”
Cora M.
Brand Director · Lifestyle Brand
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long before I see results?
Email list growth starts week 1 (first 50–100 subscribers). Reservation impact is visible by week 8–12 (3–5 bookings attributed). Meaningful revenue lift (€1,200–€2,400/month) typically shows in months 4–6. We track everything and report monthly so you never wonder what's working.
What if we already have social media but it's not working?
That's our bread and butter. We audit your content, messaging, audience, and paid spend. Usually, the problem is promotional noise without community building, or ads targeting the wrong people. We rebuild the strategy, keep what works, and cut what doesn't. Most restaurants see 3–4x improvement in engagement and conversions within 8 weeks.
Do you manage social media posting, or do I have to?
We manage it fully in months 1–4 (content creation, scheduling, engagement). By month 5, we transition you to a simple 'approval + post' system if you prefer to own it, or we continue managing. You decide based on your bandwidth. Either way, you own the account and audience—we're not a black box.
What about Yelp and TripAdvisor? Will this hurt my presence there?
No—quite the opposite. By building an email list and social following, you'll naturally get more Google Business Profile and Instagram reviews, which boosts your Yelp ranking too. But the real win is that you'll depend less on Yelp's algorithm and more on your own channels. One negative Yelp review won't tank your business anymore.
How much does this cost, and what's included in your retainer?
Our retainer range is €1,800–€4,200/month depending on scope. Basic package (€1,800): strategy, email setup, and content calendar for you to post. Standard (€2,600): includes 3 weeks of content creation + scheduling + community management. Premium (€3,600+): full content creation, paid ads management (€400–€800/month separate), and weekly optimization. We're transparent about every cost and track ROI per euro spent.
FREE · NO COMMITMENT · 48HR TURNAROUND