Built for Law Firms Brands That Have Outgrown Their Last Social Media Agency.
Your competitors are converting local enquiries on LinkedIn and Instagram. We show you how to compete—and win.
8 of our last 10 law firms clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Nottingham law firms is a different game.
We’ve run Social Media here. We know what it takes.
Nottingham law firms lose £12k annually to poor social strategy
Nottingham's legal market is fragmented. With ~26,000 SMBs across the region and increasing demand for local legal services, law firms that build trust and authority on social media consistently outpace those relying solely on Google Ads. The challenge: most Nottingham law firms treat social as a checkbox, not a lead engine. Cost-per-lead via paid search averages £150–£280; social-first firms cut this to £65–£110 whilst building community. Digital maturity among local legal practices sits at 4.2/10—a gap that creates real competitive advantage for early movers.
The 3 places Nottingham law firms brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 law firms brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Strong website traffic (800/month) but poor enquiry conversion (1.2%). Google Ads cost £11/click with 2–3 leads/month. Partner wanted to scale case volume without tripling the ad budget; other Nottingham family firms were increasingly visible on LinkedIn.
Built LinkedIn authority through partner profiles: weekly posts on co-parenting law changes, divorce FAQs, and Nottingham-specific family law updates (published Tuesdays and Fridays)
— Sophie M.
Senior Partner, Family Law
Read the full case study →BEFORE → AFTER
Monthly case enquiries from digital · BEFORE
2–3 (Google Ads only)
Monthly case enquiries from digital · AFTER
8–12 (social + paid search)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
Within 6 months, most Nottingham law firms see 40–60% reduction in cost per lead, 3–5x increase in social-generated case enquiries, and measurable uplift in local search rankings. More importantly: you own an audience, not just a Google Ads bill.
Audit & Strategy Blueprint
We analyse your current social presence, competitor landscape in Nottingham, and identify which practice areas (family, personal injury, conveyancing, etc.) have the highest social demand locally. We map your buyer journey—from initial legal question to case sign-on—and identify where social fits.
Channel Setup & Optimisation
We build or refresh your LinkedIn Company Page, Instagram Business Profile, and Facebook presence. Each is optimised for local search (Nottingham geo-tags, local service keywords) and configured to capture enquiries directly (forms, call buttons, booking links).
Content Creation & Publishing
Our copywriters and designers produce high-converting content: case insights (anonymised), practice-area explainers, client testimonials, and Nottingham-specific legal updates. Content is scheduled and published 3–4x weekly across channels, designed to engage and funnel warm prospects to your enquiry form.
Paid Social Scaling & A/B Testing
Once organic content establishes audience segments and themes, we launch targeted paid campaigns (LinkedIn lead ads, Instagram conversion ads) to Nottingham postcodes and lookalike audiences. Every campaign is tested, refined, and optimised for cost per qualified lead.
Measurement, Reporting & Refinement
We track every lead source, conversion path, and case value tied to social. Monthly reports show which content, channels, and audiences drive the best ROI. We iterate—pausing underperforming content, doubling down on winners, and continuously lowering cost per lead.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Nottingham law firms brand
The median law firms client after 6 months
See exactly where your social presence stands vs. competitors, which channels are underperforming, and the 3 highest-ROI changes you can make immediately.
Median result across 12 law firms Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Instagram was an afterthought. It's now our second-highest revenue channel after word-of-mouth. I didn't think social could actually drive B2C revenue at this scale.”
Ben H.
CEO · Retail Brand, $7M revenue
“The content calendar process changed how our whole team thinks about marketing. We're telling a story now — not just filling a grid to look active.”
Cora M.
Brand Director · Lifestyle Brand
“They mapped our content to every stage of the buyer journey. That sounds basic — but nobody had done it for us before. The results were immediate.”
Raj S.
Founder · E-commerce Brand, $3M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long before we see enquiries from social media?
Organic content typically generates first warm leads by week 6–8; paid social can produce qualified enquiries within 2–3 weeks. The timeline depends on your starting point—if you have zero social presence, weeks 1–2 are setup and optimisation. Most law firms see measurable lead volume by month 2–3 of a full strategy.
How much should a Nottingham law firm budget for social media marketing?
The industry range is £900–£3,500/month. We recommend £1,500–£2,500/month for consistent results: £500–£800 for content creation and management, £700–£1,500 for paid social and ads. Smaller budgets work but take longer to scale. Larger budgets accelerate results if strategy is sound. ROI typically appears within 3–4 months.
Will social media marketing work for my specific practice area (family law, conveyancing, etc.)?
Yes. Every practice area has a local audience searching for answers and guidance on social. The messaging and content format differ—family law thrives on empathy and education; corporate law on thought leadership and market insight—but the principle is the same: build trust, demonstrate expertise, and convert warm prospects. We tailor strategy to your niche.
What if we're already spending on Google Ads? Should we switch to social?
No—combine them. Google Ads is still valuable for high-intent keywords ('solicitor near me'). Social is more cost-effective for building awareness and warming cold prospects. Together, they create a funnel: social warms prospects, Google catches high-intent searchers, your website converts both. Most of our clients reduce Google spend by 20–30% and reinvest in social whilst lowering total cost per lead.
How do you measure ROI? What metrics matter most?
We track: cost per lead (CPA), conversion rate (lead to case), case value, and total attributed revenue. Vanity metrics (likes, followers, impressions) are secondary. Monthly reports show exactly which social channels, content types, and ad sets drive your best ROI. We integrate with your CRM so every lead is tagged and traced.
FREE · NO COMMITMENT · 48HR TURNAROUND
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