Built for Ecommerce Brands That Have Outgrown Their Last Social Media Agency.
98,000 Barcelona SMBs compete for attention. We help ecommerce brands dominate with content that converts, not just engages.
8 of our last 10 ecommerce clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Barcelona ecommerce is a different game.
We’ve run Social Media here. We know what it takes.
Social media isn't growing your Barcelona ecommerce revenue yet.
Barcelona's ecommerce market—driven by tech, tourism, fashion, and biotech sectors—is digitally mature but undersaturated on social. Most brands default to generic content calendars and underutilize retargeting. The city's €3,200 average monthly digital spend represents opportunity: businesses investing in strategic social media marketing see 3–4x ROAS improvement within 90 days. Local competition in high-margin categories (fashion, luxury goods, tech) is rising, but execution remains fragmented.
The 3 places Barcelona ecommerce brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 ecommerce brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Instagram and Facebook spend was generating 600+ monthly clicks but only 12–15 purchases. Cart abandonment hovered at 74%. No retargeting. Creative was product-focused, not conversion-focused.
Rebuilt content pillars around buyer objections (fit, quality, sustainability) and social proof; introduced Reels with behind-the-scenes and customer stories.
— María C.
Founder & Director
Read the full case study →BEFORE → AFTER
Monthly Revenue from Social Channels · BEFORE
€14,400 (12–15 sales/mo × €1.2K AOV)
Monthly Revenue from Social Channels · AFTER
€61,400 (51–58 sales/mo × €1.2K AOV + repeat rate improvement)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
After 12 weeks, you'll see 2.5–4.2x ROAS improvement, 40–55% reduction in cart abandonment, and a predictable system for converting social traffic into repeat revenue. Your team owns a repeatable playbook; you're no longer guessing what works.
Audit & Strategy Sprint
We analyze your current social presence, content performance, and competitor landscape across Barcelona's key ecommerce verticals (fashion, tech, beauty, luxury). We identify which channels drive actual revenue, not just engagement. We map your customer journey and pinpoint where cart abandoners drop off.
Content & Messaging Build
We develop conversion-focused content pillars aligned to your product categories and Barcelona buyer psychology. Each piece addresses an objection, showcases social proof, or triggers urgency. We create templates for Reels, carousel posts, Stories, and user-generated content that scale without losing brand voice.
Retargeting & Conversion Setup
We implement pixel-based retargeting across Meta and Google, build dynamic product ads, and create automated follow-up sequences for cart abandoners. We set up shoppable posts on Instagram and Facebook, connecting social directly to your checkout. Every visitor is tracked and nurture-sequenced.
Launch & Optimization Sprint
Content goes live across Instagram, Facebook, TikTok, and Pinterest. We monitor real-time performance, adjust audience targeting, and optimize ad spend within the first 2 weeks. We A/B test creative, copy, and CTAs to identify highest-converting variants.
Scale & Community Building
Once channels prove profitable, we scale spend toward top-performing creatives and audiences. We activate community-building tactics: user-generated content campaigns, influencer partnerships (local Barcelona micro-influencers), and engagement sequences that turn buyers into repeat customers and advocates.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Barcelona ecommerce brand
The median ecommerce client after 6 months
The exact framework we use to help Barcelona ecommerce brands achieve 2.5–4x ROAS on social media—including channel strategy, content templates, retargeting blueprints, and monthly reporting KPIs.
Median result across 12 ecommerce Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“We were posting every day with zero strategy. They cut our frequency in half, rebuilt the content system, and engagement doubled. More isn't always better.”
Tara N.
Head of Marketing · Food & Beverage, $4M revenue
“Instagram was an afterthought. It's now our second-highest revenue channel after word-of-mouth. I didn't think social could actually drive B2C revenue at this scale.”
Ben H.
CEO · Retail Brand, $7M revenue
“The content calendar process changed how our whole team thinks about marketing. We're telling a story now — not just filling a grid to look active.”
Cora M.
Brand Director · Lifestyle Brand
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long until we see positive ROAS?
Typically 3–4 weeks for initial traction (break-even to 1.5x ROAS), 8–12 weeks for sustainable 2.5x+. We optimize continuously; if a channel underperforms by week 3, we shift budget or creative. The key is patience through the learning phase—data compounds.
What if we already have a social media manager or in-house team?
Perfect. We collaborate. We can audit their work, train them on conversion strategy, take over paid ads while they manage organic, or run full campaigns while they focus elsewhere. We're agnostic—we care about results and your team's growth.
Do you guarantee ROAS or sales increases?
No agency can guarantee results—market conditions, product fit, pricing, and seasonality all matter. But we do guarantee a rigorous, data-driven process, transparent reporting, and continuous optimization. Our track record speaks: 15+ clients, all profitable within 90 days. If we're not moving the needle by week 8, we'll pivot strategy or discuss alternatives.
What's the minimum budget to get started?
We work with brands spending €800–€8,000/month on paid social. Below €800, the data sample is too small to optimize. Above €8,000, we scale strategy and typically add influencer partnerships or full content production. Our typical engagement starts at €1,500–€3,000/month total spend (ads + our fee).
How do you handle seasonal fluctuations (like holiday peaks)?
We forecast demand 60–90 days out and pre-plan creative, inventory, and ad spend. We build 'surge capacity' into retargeting budgets, test creative variants early, and align email/SMS sequences with social. Barcelona ecommerce peaks around Black Friday, Christmas, and summer tourism season—we plan for all three.
FREE · NO COMMITMENT · 48HR TURNAROUND