Built for Construction & Home Services Brands That Have Outgrown Their Last Social Media Agency.
Your competitors are building community on social. You're still relying on word-of-mouth. Fix it.
8 of our last 10 construction & home services clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Minneapolis construction & home services is a different game.
We’ve run Social Media here. We know what it takes.
Minneapolis construction leaders losing $12K annually to social silence.
Minneapolis's 55,000+ SMBs are shifting digital spend to social platforms, yet construction and home services businesses remain 40% less likely to run structured social strategies than retail or healthcare peers. Word-of-mouth referrals still dominate—but Google Local Pack winners already have 3-5x more qualified leads flowing in. The gap between 'present on social' and 'winning on social' is where your revenue opportunity lives.
The 3 places Minneapolis construction & home services brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 construction & home services brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
90% of new work came from repeat customers and referrals. Growth had plateaued. Google Local Pack showed only 18 reviews. No social presence beyond a dormant Facebook page with 340 followers and zero engagement.
Implemented structured review generation system—automated follow-up emails + SMS requests after job completion, resulting in 8–12 new reviews per month
— Mark T.
Owner, Construction & Remodeling
Read the full case study →BEFORE → AFTER
Qualified Leads Per Month · BEFORE
4
Qualified Leads Per Month · AFTER
21
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
After 90 days, you'll have a systematized social media engine generating 15–25 qualified leads per month, a trust profile that converts 3–4x better than competitors, and a repeatable process that doesn't depend on you posting daily.
Audit & Competitive Mapping
We audit your current social footprint, review profiles, and benchmark against your top 5 local competitors in the Minneapolis metro. This reveals exactly where you're losing leads and which channels are underperforming.
Strategy & Content Roadmap
We build a 90-day content strategy tailored to your service offerings (residential, commercial, renovation, etc.) and aligned with Minneapolis buyer behavior. This includes posting schedule, community engagement plan, and review generation system.
Profile Optimization & Trust Build
We optimize all social profiles and Google Business profile for search and conversion. We implement a systematic review collection process to build trust signals faster than competitors.
Content Creation & Community Launch
We produce and schedule high-performing content (before/after projects, customer testimonials, safety tips, local community insights). We launch targeted social campaigns and begin building engaged community around your brand.
Measure, Optimize & Scale
We track every lead source, conversion rate, and customer acquisition cost. We optimize content and ad spend in real-time based on what's working, and scale winning campaigns to increase ROI month-over-month.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Minneapolis construction & home services brand
The median construction & home services client after 6 months
Everything you need to generate 15+ qualified leads per month from social media, without posting daily or hiring internal staff.
Median result across 12 construction & home services Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Instagram was an afterthought. It's now our second-highest revenue channel after word-of-mouth. I didn't think social could actually drive B2C revenue at this scale.”
Ben H.
CEO · Retail Brand, $7M revenue
“The content calendar process changed how our whole team thinks about marketing. We're telling a story now — not just filling a grid to look active.”
Cora M.
Brand Director · Lifestyle Brand
“They mapped our content to every stage of the buyer journey. That sounds basic — but nobody had done it for us before. The results were immediate.”
Raj S.
Founder · E-commerce Brand, $3M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long before we see qualified leads from social media?
Most clients see their first 3–5 qualified inquiries within 4–6 weeks once campaigns launch. However, the system compounds—by month 3, lead volume typically reaches 15–25 per month as reviews accumulate, content builds authority, and retargeting improves. Patience during weeks 1–4 is critical; the payoff is exponential.
Do we need to post on social media ourselves?
No. We handle all content creation, scheduling, and community management as part of our service. You'll receive monthly performance reports and join quarterly strategy calls, but daily posting and engagement is our responsibility. Your job is closing the leads we send you.
What's the typical cost, and how does ROI work?
Our retainer ranges from $1,800–$4,000/month depending on scope (profile optimization, content creation, paid campaigns, review automation). Most construction and home services clients see positive ROI by month 2–3 as leads convert to jobs. Average ROI is 400–800% within the first 6 months. We typically recommend a 6-month minimum to allow the system to compound.
What if we're already active on social but not seeing results?
This is common. Most businesses are 'present' but not 'strategic.' We'll audit your current approach, identify what's not working (usually weak profile optimization, no review system, or ad spend on the wrong audiences), and fix it. Often a $1,200–$1,800 optimization sprint in weeks 1–3 jumpstarts results dramatically.
How do you ensure leads are actually qualified?
We implement lead scoring and qualification criteria specific to your service area and customer profile during strategy phase. We track every lead source, note which ones convert to jobs, and optimize campaigns toward high-intent audiences. You only pay for a lead if it meets your definition of 'qualified'—not just clicks or engagement.
FREE · NO COMMITMENT · 48HR TURNAROUND
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