Built for Construction & Home Services Brands That Have Outgrown Their Last Social Media Agency.
Social media builds your digital pipeline while competitors win local pack rankings. We show you how.
8 of our last 10 construction & home services clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Dallas construction & home services is a different game.
We’ve run Social Media here. We know what it takes.
110,000 Dallas construction firms. Most still rely on word-of-mouth.
Dallas's construction and home services sector is fragmented—110,000 SMBs competing for the same customers, most with no review generation system or community strategy. Word-of-mouth still dominates, but Google Local Pack visibility and customer testimonials now decide who gets called first. The agencies winning here combine paid social with authentic community-building to turn followers into leads and leads into repeat customers.
The 3 places Dallas construction & home services brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 construction & home services brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Almost all work came from referrals and past customer callbacks. Zero social presence. 6 Google reviews total. Competing against larger firms with polished social feeds and 40+ reviews. Monthly lead volume was flat at 8–10 jobs.
Built a 90-day content calendar mixing before/after project photos, team spotlights, and storm damage guides—content addressing Dallas homeowner pain points year-round.
— Marcus T.
Owner
Read the full case study →BEFORE → AFTER
Monthly Job Inquiries · BEFORE
8–10
Monthly Job Inquiries · AFTER
18–24
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
After 90 days, you'll have a functioning social media engine generating consistent leads, a review pipeline turning customers into advocates, and transparent ROI metrics tied to every dollar spent. Your Dallas competitors will notice your growing visibility—and your phone will ring more.
Audit & Strategy Foundation
We analyze your current social presence, competitor profiles, review situation, and customer journey. In Dallas's construction market, we identify which platforms your ideal customers (homeowners, property managers, contractors) actually use and trust. This becomes your roadmap.
Profile Optimization & Brand Setup
We optimize your Facebook, Instagram, and Google Business Profile with consistent messaging, local Dallas keywords, and a clear service breakdown. Profiles become trust-first assets—verified, detailed, with strong calls-to-action that direct traffic to phone or booking.
Community & Content Calendar
We build a 90-day content calendar around your service offerings, seasonal demand, and customer success stories. Content mixes behind-the-scenes work, before/afters, team spotlights, and testimonials—authentic material that builds community and positions you as the trusted choice in Dallas.
Review Generation & Reputation System
We set up an automated system to request reviews post-job completion via SMS or email. This turns your satisfied customers into testimonial engines. Reviews feed directly into your Google Local Pack ranking and social proof content.
Paid Social & Performance Optimization
We launch geo-targeted Facebook and Instagram ads to homeowners and property managers in Dallas looking for your services. Each campaign links to testimonial-rich landing pages. We measure leads, cost per lead, and ROI weekly—adjusting to maximize your $4,000/month spend.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Dallas construction & home services brand
The median construction & home services client after 6 months
Learn how top-performing contractors in Dallas generate 2–3x more leads, build trust through customer testimonials, and capture the digital referral pipeline that word-of-mouth misses.
Median result across 12 construction & home services Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Our social content used to feel random. Every post now serves a purpose in the funnel. That strategic shift was obvious within sixty days.”
Leo R.
CMO · Fashion Brand
“We were posting every day with zero strategy. They cut our frequency in half, rebuilt the content system, and engagement doubled. More isn't always better.”
Tara N.
Head of Marketing · Food & Beverage, $4M revenue
“Instagram was an afterthought. It's now our second-highest revenue channel after word-of-mouth. I didn't think social could actually drive B2C revenue at this scale.”
Ben H.
CEO · Retail Brand, $7M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
Why should a construction or home services business invest in social media marketing now?
Because your customers are already on Facebook and Instagram, and they're reading reviews before they call. Word-of-mouth still works, but it's invisible online. Social media makes your reputation, projects, and expertise visible at the exact moment homeowners and property managers are searching for solutions. In Dallas's fragmented market, visibility + trust = leads.
How long before we see leads from social media?
Organic content (posts, testimonials) typically generates first inquiries within 3–4 weeks as your audience grows. Paid ads can drive qualified leads within 7–10 days. Most clients see meaningful volume (8–12 leads/month) within 90 days of starting. Timeline depends on starting point: if you have zero reviews and no posting history, initial 30–45 days is groundwork; payoff compounds after.
What if we have no content—no before/afters, no testimonials, nothing to post?
That's exactly where most construction firms start. We help you capture it going forward. Starting now, you'll photograph every job, film short testimonials post-completion, and build a content library over 60–90 days. We handle production guidance and editing. Your first 30 days will be lighter on posting; by month 2–3, you'll have a library of authentic, high-performing content.
How much should we budget for social media marketing in Dallas?
The Dallas metro average for construction and home services is $2,000–$10,000/month depending on goals and service area. Most of our clients start at $4,000/month: $1,500–$2,000 for management + content creation, $2,000–$2,500 for paid ads. This generates 15–25 qualified leads monthly. You can scale up or down based on lead volume and ROI.
Can you guarantee leads or a specific number of jobs?
We can't guarantee jobs—conversion depends on your pricing, service quality, and responsiveness. What we guarantee: a systematic process for generating qualified leads, transparent measurement, and monthly reporting tied to your investment. Our clients consistently see 15–30 leads/month by month 3, with CPL 40–50% below industry average. Conversion from lead to job is on you.
FREE · NO COMMITMENT · 48HR TURNAROUND