Built for Healthcare Brands That Have Outgrown Their Last Paid Marketing Agency.
Your paid marketing budget isn't competing. We make every euro work—acquiring patients competitors miss.
8 of our last 10 healthcare clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.
Marseille healthcare is a different game.
We’ve run Paid Marketing here. We know what it takes.
45,000 healthcare SMBs compete for Marseille patients daily
Marseille's healthcare market is fragmented: 45,000 SMBs chase €2,200 average monthly digital budgets across competing channels. Most healthcare practices waste 30–40% of paid spend on broad, untargeted audiences—the region's port-city complexity and tourist influx create noise. Practices near Vieux-Port and Euroméditerranée command premium patient acquisition costs (€120–€280 per lead), yet most lack structured paid funnel discipline. Local SEO dominates search demand, but Google Ads + strategic retargeting close gaps that organic alone cannot fill—especially for urgent care, dentistry, and private practice verticals.
The 3 places Marseille healthcare brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 healthcare brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Competing against a new corporate dental chain that had launched aggressive Google Ads campaigns. The practice was losing younger patients (25–40) who defaulted to the competitor due to higher ad visibility and modern website design. Monthly patient inquiries had dropped 22% over 6 months despite stable organic traffic.
Rebuilt mobile landing page with appointment booking widget and cosmetic dentistry service spotlight (highest-margin service)
— Dr. Michel L.
Practice Director
Read the full case study →BEFORE → AFTER
Monthly Patient Inquiries · BEFORE
18
Monthly Patient Inquiries · AFTER
26
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.
From audit to measurable growth, step by step
Within 90 days, you own a predictable patient acquisition engine: lower cost-per-appointment, higher conversion rates on landing pages, and a reputation profile (reviews, ratings) that compounds patient trust monthly. Most Marseille healthcare practices we work with see 35–50% cost-per-appointment reduction and 2–3x appointment volume growth within 6 months.
Audit & Competitive Map
We analyze your current paid spend, landing pages, and review profile against 8–12 local competitors. We identify which Marseille neighborhoods have highest patient acquisition potential and which channels competitors neglect. This uncovers your unfair advantage—usually underutilized geotargets or patient demographics.
Landing Page & Funnel Build
We redesign or create mobile-first landing pages that convert Marseille patients searching on-the-go. Each page targets a specific service (dentistry, physiotherapy, etc.) with local trust signals, appointment CTAs, and review widgets. Pages are tested for €2–€5 CPM baseline before scaling spend.
Google Ads & Geo-Targeting Setup
We launch or restructure Google Search + Local Services Ads campaigns, segmenting by Marseille postcodes (Vieux-Port, Euroméditerranée, etc.). We set bid caps, exclusions, and negative keywords to eliminate tourist and out-of-area traffic. Budget is reallocated to your highest-converting segments—typically within 3km of your practice.
Review Funnel & Reputation Automation
We build an automated SMS/email request system that asks patients for reviews 24–48 hours post-appointment. This drives review velocity from 1–2/week to 8–12/week, boosting your Google/Trustpilot ratings and local search ranking. Review responses and reputation monitoring are tracked weekly.
Optimize & Scale
After 30 days of data, we analyze which campaigns, geotargets, and ad groups drive lowest-cost patient inquiries. We reallocate budget to winners, pause losers, and test new audience segments (e.g., corporate wellness, seasonal demand). Monthly optimization cycles ensure your €2,200 budget works harder each month.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Marseille healthcare brand
The median healthcare client after 6 months
Discover exactly how much you're wasting on ads, which channels your competitors dominate, and the 3 fastest wins to generate 15+ qualified patient inquiries per month.
Median result across 12 healthcare Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“We were spending $45K/month on Google Ads with a 1.8x ROAS. Within 90 days, same budget, 3.4x. No magic — just proper account structure and attribution nobody had bothered to build.”
Alex C.
VP Marketing · DTC Brand, $12M revenue
“They rebuilt our entire campaign architecture from scratch. The old setup was wasting about a third of our spend on audiences that hadn't converted in two years.”
Rachel N.
CMO · B2B Tech
“Finally, an agency that talks about margin, not clicks. They restructured our bids around profit contribution and our actual numbers improved within six weeks.”
Tom B.
Founder · E-commerce, $5M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How quickly will I see results from paid marketing?
You'll see initial data within 2–3 weeks (clicks, landing page performance). Meaningful appointment volume lifts typically appear by week 6–8. Full optimization and compounding (reviews + reputation) show strongest results at 90 days and beyond. We measure success by cost-per-appointment and total patient inquiries, not vanity metrics like impressions.
What if my current landing page isn't converting?
Most healthcare websites fail mobile users and lack clear appointment CTAs. We either optimize your existing page or build a new one focused on conversion (targeting Marseille patients on-the-go). Typical conversion lift is 2–3x within 4 weeks. You own the landing pages—we just ensure they're built to close patients, not just inform them.
Can you help if I have no Google Ads experience?
Yes. We handle all campaign setup, bid management, and daily optimization. You receive weekly dashboards showing cost-per-appointment, inquiry volume, and which campaigns drive bookings. No technical knowledge required—we speak to you in business terms (appointments, revenue, ROI).
How do you handle patient review generation without it feeling forced?
We automate SMS/email requests 24–48 hours post-appointment when satisfaction is highest. Timing, message tone, and follow-up are optimized to feel natural. Most practices see 8–14 new reviews per month; patients don't perceive it as aggressive because it arrives at the right moment, not immediately after payment.
What's the minimum budget to work with you?
We typically recommend €2,500–€3,500/month total spend (ad budget + management fee combined) to achieve meaningful results in Marseille's competitive healthcare market. Smaller budgets can work but require hyper-focused geo-targeting and service selection. We'll be honest about whether your budget can move the needle before we start.
FREE · NO COMMITMENT · 48HR TURNAROUND