Built for Healthcare Brands That Have Outgrown Their Last Social Media Agency.
45,000 Marseille SMBs compete for attention. Healthcare practices that master social media build trust, community, and consistent patient flow.
8 of our last 10 healthcare clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Marseille healthcare is a different game.
We’ve run Social Media here. We know what it takes.
Your competitors are winning patients on Instagram. Are you?
Marseille's healthcare sector operates in a highly digital-first patient journey. With Vieux-Port and Euroméditerranée attracting both local residents and medical tourism, practitioners compete not just locally—but regionally. Most Marseille healthcare businesses spend €2,200/month on digital marketing, yet allocate less than 20% to social channels where patient trust is built. The gap between awareness and conversion is widest among practices that treat social as a broadcast tool, not a community asset.
The 3 places Marseille healthcare brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 healthcare brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Despite quality work, the practice was consistently outranked on Google Maps by newer competitors. No social media presence. Patient referrals had stalled. Existing patients didn't leave reviews.
Launched Instagram and Facebook strategy focused on smile transformations, patient testimonials, and dental anxiety education—addressing the top patient fear barrier in the region.
— Dr. Sophie M.
Practice Owner
Read the full case study →BEFORE → AFTER
New Patient Appointments Per Month · BEFORE
3–5
New Patient Appointments Per Month · AFTER
11–14
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
Within 6 months, your practice becomes the trusted, visible choice in your Marseille market. Patients find you first, refer friends, and leave reviews naturally. Your social channels become a predictable source of new patient acquisition, competitive positioning, and long-term community loyalty.
Audit & Strategy Blueprint
We analyze your current social presence, competitor positioning in Marseille, and patient sentiment across Google Maps, Instagram, and Facebook. We map where your ideal patients—locals and medical tourists—discover and evaluate healthcare providers. You'll understand why patients choose your competitors, and where your untapped opportunities lie.
Content & Community Roadmap
We design a content calendar built on patient questions, pain points, and trust-building themes. Every post is architected to move patients from awareness (Who is this practice?) to consideration (Can I trust them?) to conversion (Book an appointment). Content topics are chosen based on local search trends and your competitive position.
Review Generation System
We implement an automated, ethical patient review generation workflow. After appointments, patients receive timely requests to review your practice on Google Maps and Facebook. Our system tracks which patients reviewed, responds professionally to all reviews, and reports sentiment. This accelerates your local search visibility and builds social proof.
Community Activation & Paid Amplification
We launch your content across Instagram, Facebook, and Google Local Services. Organic posts are amplified with data-driven ad spend (€300–€800/mo based on your goals). We build community through consistent replies, patient testimonial reshares, and targeted local audience segments. Marseille location-based targeting ensures your ads reach nearby patients actively searching for your specialization.
Measurement, Iteration & Growth
Monthly strategy reviews examine patient acquisition cost, review growth, appointment bookings attributed to social, and engagement trends. We optimize ad targeting, content themes, and spend allocation based on what drives actual patient appointments—not just vanity metrics. Each quarter, we refine the strategy based on real results and market shifts in Marseille.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Marseille healthcare brand
The median healthcare client after 6 months
Get the exact 23-point audit checklist that reveals why you're losing patients to competitors online—and what to fix first. Includes review generation templates, content ideas, and local ranking factors specific to Marseille healthcare.
Median result across 12 healthcare Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“We grew from 12K to 87K followers in nine months. But DM leads increased by 340%. Followers are vanity. Leads are the point. They understood the difference from day one.”
Mia C.
Founder · Beauty Brand, $2M revenue
“Our social content used to feel random. Every post now serves a purpose in the funnel. That strategic shift was obvious within sixty days.”
Leo R.
CMO · Fashion Brand
“We were posting every day with zero strategy. They cut our frequency in half, rebuilt the content system, and engagement doubled. More isn't always better.”
Tara N.
Head of Marketing · Food & Beverage, $4M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long before we see new patient appointments from social media?
First results typically appear within 4–6 weeks (reviews, improved Google Maps ranking, initial leads). Consistent appointment bookings increase at weeks 8–12 as your social proof accumulates and algorithms recognize engagement patterns. Most clients see 15–25% month-over-month growth in social-attributed patients through month 6. The longer you engage, the stronger the compounding effect.
We've tried social media before and it didn't work. Why would this be different?
Most healthcare practices treat social as a broadcast tool ('Here are our hours') rather than a patient relationship system. They post inconsistently, don't respond to comments, and lack a review generation workflow. Our approach integrates content strategy + community management + review generation + paid amplification + systematic measurement. It's not one tactic; it's a system where each part reinforces the others.
What's included in your monthly retainer?
Retainer packages range from €1,200–€3,500/month depending on scope: content creation (4–8 posts/week), community management (8am–8pm response), review generation system, monthly ad spend management (typically €300–€800/mo on top), performance reporting, and quarterly strategy reviews. Most clients in Marseille start at €1,800–€2,200/month based on current digital spend budget.
Do you manage Google Ads and Facebook ads, or just organic social?
We do both. Organic social (content, community engagement) builds long-term trust and authority. Paid ads (Google Local Services, Facebook/Instagram) accelerate awareness and capture high-intent patients actively searching. Typically 70% of new patients come from a blend of both channels. We optimize the mix based on which channels generate the cheapest, highest-quality leads for your specialty.
How do you measure success? What metrics matter?
We track: (1) New patient appointments attributed to social/local search, (2) Cost per acquisition, (3) Google Maps ranking and review velocity, (4) Patient lifetime value, (5) Retention and referral rate. Vanity metrics (followers, likes, impressions) are irrelevant unless they correlate with appointments. Every month, you'll see a transparent dashboard showing ROI and exactly which channels are driving patients.
FREE · NO COMMITMENT · 48HR TURNAROUND