Built for Fitness & Wellness Brands That Have Outgrown Their Last Paid Marketing Agency.
Paid acquisition fills your calendar year-round. We show you exactly how—with no guesswork.
8 of our last 10 fitness & wellness clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.
Liverpool fitness & wellness is a different game.
We’ve run Paid Marketing here. We know what it takes.
Liverpool fitness studios lose £3,200 monthly to seasonal churn.
Liverpool's fitness & wellness market is fragmented: 32,000 SMBs across the region, yet most studios rely entirely on organic social media. New entrants struggle to rank against established competitors, and seasonal demand swings create unpredictable revenue dips. The agencies here typically bundle SEO with paid work, diluting focus. For a fitness studio owner, this means you're either overspending on unqualified leads or underspending on the channels that actually convert.
The 3 places Liverpool fitness & wellness brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 fitness & wellness brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
They had strong class quality and community but were completely dependent on Instagram organic reach. Summer months saw 30% drop in trial bookings. No SEO presence in local search results.
Built Google Local Services Ads + Search campaigns targeting 'personal training near me' and 'CrossFit Liverpool' queries (high-intent, local intent)
— Sarah M.
Founder & Studio Manager
Read the full case study →BEFORE → AFTER
Monthly New Trial Bookings · BEFORE
8–12 (seasonal swing)
Monthly New Trial Bookings · AFTER
18–22 (consistent year-round)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.
From audit to measurable growth, step by step
After 12 weeks, your fitness studio will have predictable paid acquisition channels delivering qualified leads at 40–60% below your current cost-per-booking. You'll own a repeatable paid marketing system that fills your calendar year-round, insulates you from seasonal dips, and lets you compete with established gyms in Liverpool.
Baseline Audit & Competitor Map
We analyse your current ad spend, landing pages, and conversion data. We identify which Liverpool fitness studios are winning—and how. You'll see exactly where your budget is leaking and which competitor tactics are working.
Audience & Offer Strategy
We segment your audience by member lifecycle (trial, new, retention, lapsed). We test messaging and offers across high-intent local search, retargeting, and lookalike audiences. This step removes guesswork from ad creative.
Campaign Setup & Conversion Tracking
We build Google Ads (local search), Facebook/Instagram campaigns, and TikTok pilots with full UTM tracking and conversion goals. Every click is tagged and attributable to revenue.
30-Day Optimisation Sprint
We monitor, bid adjust, and refine audiences daily. Underperforming ads pause. High-performers scale. You receive weekly wins and learnings—not monthly surprises.
Scale & Sustain
Once cost-per-booking hits target (typically £32–£48 for Liverpool studios), we increase budget to profitable channels and build seasonal playbooks to counter churn. You own the strategy.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Liverpool fitness & wellness brand
The median fitness & wellness client after 6 months
Get the exact paid acquisition strategy we use with studios across Liverpool—including audience blueprints, bid strategies, and the seasonal calendar that stops summer churn.
Median result across 12 fitness & wellness Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Google Ads was our biggest cost centre. It's now our highest-margin acquisition channel. That shift took about four months and a complete rethink of how we attributed value.”
Lisa W.
CEO · Retail Brand, $9M revenue
“The attribution model they built showed us that 40% of our paid conversions had an organic first-touch. We restructured the whole channel mix based on that one insight.”
Chris M.
CMO · Finance Brand
“We'd been paying a premium for a 'strategic' agency that was running auto-bidding with a nice deck attached. The comparison when we switched was embarrassing.”
Nina P.
Head of Growth · SaaS Company, $7M ARR
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How much should I spend on paid marketing if I'm a fitness studio in Liverpool?
Most successful studios in Liverpool spend £1,200–£3,000/month on paid acquisition. That said, it depends on your target member lifetime value (typically £3,000–£8,000 for a 2-year member), your current cost-per-booking, and your growth goals. In our initial audit, we'll show you the exact budget range that will hit your acquisition targets without waste. The key is not how much you spend, but how efficiently it converts.
I already run Facebook ads myself. Why would I need an agency?
Most in-house Facebook campaigns underperform because they're missing audience segmentation, conversion-tracking rigor, and bid optimisation. You might be paying £80–£120 per booking when top performers hit £35–£50. Agencies bring three things: daily optimisation (you don't have time), multi-channel orchestration (Google + Facebook + TikTok working together, not separately), and competitive intelligence (knowing what rivals are doing). For studios, the ROI on agency fees typically pays back within 4–6 weeks.
How long before I see results?
Paid campaigns go live by week 6. You'll see initial bookings within 2–3 weeks. Meaningful data (enough to optimise) emerges in weeks 4–6. By week 10–12, you'll have solid benchmarks for cost-per-booking and ROI. We operate in 30-day sprints with weekly performance reports so you're never waiting a full month to see progress.
What if I'm a new studio and have zero paid marketing experience?
Perfect. We'll handle everything: account setup, audience building, landing page optimisation, and daily management. Your job is to book the trials and deliver great classes. By month three, we'll have trained your team on the basics so you can take over or simply monitor the reports. New studios in Liverpool typically see the fastest ROI because their primary competition (established gyms) are often poorly optimised in paid channels.
Do you also do SEO and social media organic?
We specialise in paid marketing—Google Ads, Facebook, Instagram, TikTok, LinkedIn. If you need SEO or organic social strategy, we'll recommend partners we trust rather than dilute focus. Many agencies claim to do everything; we do paid exceptionally well. That focus is why our studios hit 48% lower cost-per-booking than the industry average.
FREE · NO COMMITMENT · 48HR TURNAROUND