Built for Ecommerce Brands That Have Outgrown Their Last Paid Marketing Agency.
Portland ecommerce businesses average 2.1% ROAS. We help you hit 4x that with precision paid marketing tied to real revenue.
8 of our last 10 ecommerce clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.
Portland ecommerce is a different game.
We’ve run Paid Marketing here. We know what it takes.
Your paid ads aren't broken. Your strategy is.
Portland's outdoor, tech, and sustainability-focused retailers command premium margins—but they're hemorrhaging budget on untargeted Meta and Google campaigns. The city's 48,000+ SMBs spend an average of $3,500 monthly on digital marketing, yet fewer than 30% have a documented retargeting strategy. Your competition isn't the big box retailers; it's the three other Portland ecommerce brands burning cash on the same audience. The difference between survival and scale is attribution clarity and audience segmentation.
The 3 places Portland ecommerce brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 ecommerce brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Spending $6,500/month across Google Shopping and Meta but averaging 1.9 ROAS. Cart abandonment was 71% with zero recovery strategy. No clear line between profitable and money-losing products in their paid mix.
Implemented conversion pixels and UTM tracking across all 14 product categories, revealing that mid-range jackets had 3.8x ROAS while accessories dragged down the portfolio.
— Sarah M.
Co-Founder & CMO
Read the full case study →BEFORE → AFTER
Monthly Attributed Revenue from Paid · BEFORE
$12,350
Monthly Attributed Revenue from Paid · AFTER
$38,890
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.
From audit to measurable growth, step by step
After 6–8 weeks, your paid marketing shifts from cost center to profit engine. Most clients see ROAS improve 2.2x to 4.8x, recover 18–24% of abandoned-cart revenue, and reduce wasted ad spend by 40%+. More importantly, you'll know exactly which campaigns fund growth and which ones don't.
Audit & Attribution Build
We map your entire paid funnel across Google, Meta, and email platforms. We install proper conversion tracking, reconcile platform data with your actual backend revenue, and identify where leaks exist. For Portland ecommerce, this means understanding which traffic sources actually drive the high-margin products your brand is known for.
Audience & Segment Strategy
We rebuild your audience framework around purchase intent and margin tiers, not just interests. This is where most Portland brands fail—they treat all traffic the same. We segment by product category, price point, and previous engagement, then test microsegmented campaigns on Meta and Google.
Paid Campaign Restructure
We rebuild your Google Shopping and Meta campaigns with margin-aligned bids, dynamic creative optimization, and clear conversion actions. For outdoor/sustainability brands in Portland, this means highlighting what makes you different—not just price. We implement sequential creative testing and shift budget to top performers weekly.
Cart Recovery & Email Integration
We build a retargeting engine that captures abandoned carts within minutes and sequences them through email and pixel-based ads. This single lever typically lifts revenue by 12–18% with zero additional paid spend increase. We also integrate your email platform with your ad account for closed-loop measurement.
Measurement & Ongoing Optimization
We establish a weekly reporting rhythm tied to your actual business metrics: revenue, AOV, CAC by channel, and profit per ad dollar. Every week we test one hypothesis—creative angle, audience tweak, bid shift—and measure impact against your real ROAS target. This is continuous, not set-and-forget.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Portland ecommerce brand
The median ecommerce client after 6 months
A 20-minute, no-obligation audit of your paid marketing setup. We'll identify your biggest ROAS leak, show you your real CAC by channel, and reveal one high-impact quick win you can implement this week.
Median result across 12 ecommerce Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“We'd been paying a premium for a 'strategic' agency that was running auto-bidding with a nice deck attached. The comparison when we switched was embarrassing.”
Nina P.
Head of Growth · SaaS Company, $7M ARR
“We were spending $45K/month on Google Ads with a 1.8x ROAS. Within 90 days, same budget, 3.4x. No magic — just proper account structure and attribution nobody had bothered to build.”
Alex C.
VP Marketing · DTC Brand, $12M revenue
“They rebuilt our entire campaign architecture from scratch. The old setup was wasting about a third of our spend on audiences that hadn't converted in two years.”
Rachel N.
CMO · B2B Tech
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How much does this cost, and what's the commitment?
Our retainer ranges from $2,000–$9,000/month depending on your ad spend and complexity. Most Portland ecommerce brands start at $3,500–$5,500/month. We ask for a 90-day minimum to give the process time to compound; after that, month-to-month is fine. Your first step is a paid marketing audit—no commitment required.
How do you charge—is it a percentage of ad spend or flat retainer?
We charge a flat monthly retainer. We don't take a percentage of ad spend because that creates a conflict of interest—agencies that do profit when you spend more, not when you earn more. We're paid the same whether you spend $2,000 or $20,000/month on ads, so our incentive is purely to improve your ROAS and efficiency.
I already have an agency. Can you audit their work?
Yes. Our audit specifically asks: Are conversion pixels firing correctly? Is the traffic actually tied to real backend revenue? Are audiences segmented by margin and intent? Is there a systematic testing protocol? Most audits reveal gaps within the first week. Many brands discover they've been over-reporting results or optimizing for the wrong metrics.
What if I have very low current ad spend—like $500/month?
You're probably under-investing if you have product-market fit. But we understand bootstrap mode. We can do fractional work or help you build the foundation (pixels, UTM tracking, audience structure) at a lower tier, then scale when revenue supports it. Our audit will tell you where to begin.
How do you integrate with our email and SMS tools?
We connect your CRM (HubSpot, Klaviyo, Drip, etc.) to your ad platforms for audience sync and closed-loop reporting. This means email subscribers become lookalike audiences on Meta, and email opens get attributed back to ad sources. It's the only way to see the full customer journey and optimize accurately.
FREE · NO COMMITMENT · 48HR TURNAROUND