Built for Ecommerce Brands That Have Outgrown Their Last Paid Marketing Agency.
Austin ecommerce owners spend $4,500/month on ads with minimal returns. We make every pound and dollar work harder.
8 of our last 10 ecommerce clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.
Austin ecommerce is a different game.
We’ve run Paid Marketing here. We know what it takes.
Your paid ads aren't working. Let's fix that.
Austin's 58,000+ SMBs span tech, real estate, and hospitality—each with different customer journeys. Ecommerce specifically suffers from oversaturated Meta and Google channels where generic campaigns collapse under rising CPCs. The Domain and East 6th Street corridors attract venture-backed competitors with unlimited budgets, meaning mid-market ecommerce businesses must compete on strategy, not spend. Paid marketing in Austin requires surgical audience targeting and continuous optimisation, not spray-and-pray campaigns.
The 3 places Austin ecommerce brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 ecommerce brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Meta and Google Shopping campaigns were generating 1.8:1 ROAS with £6,500/month spend. No audience segmentation, no retargeting, and 71% cart abandonment.
Rebuilt audience segments by purchase history and LTV; created high-intent lookalike from repeat customers
— Sarah M.
Founder & CEO
Read the full case study →BEFORE → AFTER
Monthly Profit from Paid · BEFORE
£5,200
Monthly Profit from Paid · AFTER
£14,800
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.
From audit to measurable growth, step by step
After 90 days, your ROAS moves from industry average (2.1:1) toward top-performer levels (4.0+:1), cart abandonment recovers £12K–£18K in monthly revenue, and your team owns a lean, profitable paid marketing engine—not a budget black hole.
Audit & Strategy
We analyse your current Google Shopping, Meta, and Search campaigns—including pixel tracking, audience setup, and landing page experience. For Austin ecommerce, we benchmark your ROAS against local industry standards and identify which channels bleed budget. We pull actual conversion data to reveal where margin is hiding.
Audience Rebuild
Generic audiences don't work in Austin's competitive market. We segment your customer base by purchase intent, device, geography (Domain vs. East Austin vs. suburbs), and behaviour. We rebuild Meta lookalikes from high-LTV customers and create intent-based Google Search audiences. Every dollar targets someone likely to buy.
Campaign Restructure
We consolidate wasteful placements, optimise bid strategy for ROAS (not volume), and rebuild your product feed for Shopping campaigns. We align creative messaging to buyer stage: awareness audiences see education; consideration audiences see social proof; decision audiences see urgency and guarantees.
Retargeting Sequence
68% of Austin ecommerce carts go abandoned. We build a multi-touch retargeting sequence: day-1 reminder ad, day-3 objection-handler, day-7 incentive offer. Each touchpoint uses dynamic creative to remind browsers of their exact items and brand benefits.
Measurement & Optimisation
We implement conversion tracking, ROAS dashboards, and weekly reporting—not vanity metrics, real profit metrics. We run 2-3 optimisation rounds per week: pausing underperformers, scaling winners, and A/B testing creative and audiences. You own visibility into spend-to-revenue.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Austin ecommerce brand
The median ecommerce client after 6 months
Get a free audit of your current campaigns, benchmark against local competitors, and unlock the £12K–£18K in hidden monthly revenue.
Median result across 12 ecommerce Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“We'd been paying a premium for a 'strategic' agency that was running auto-bidding with a nice deck attached. The comparison when we switched was embarrassing.”
Nina P.
Head of Growth · SaaS Company, $7M ARR
“We were spending $45K/month on Google Ads with a 1.8x ROAS. Within 90 days, same budget, 3.4x. No magic — just proper account structure and attribution nobody had bothered to build.”
Alex C.
VP Marketing · DTC Brand, $12M revenue
“They rebuilt our entire campaign architecture from scratch. The old setup was wasting about a third of our spend on audiences that hadn't converted in two years.”
Rachel N.
CMO · B2B Tech
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How is this different from hiring a freelancer or running ads myself?
Freelancers optimise for activity (launching campaigns, pausing low performers). We optimise for profit. We own your ROAS target, not just your spend. We also operate at scale—12+ concurrent clients mean we spot patterns and tactics that solo operators miss. Most importantly, we have skin in the game: we only succeed when your margin improves.
What if my Google Shopping or Meta campaigns are already running?
Perfect. We audit what's live, identify waste (usually 30–40% of budget), and restructure without killing momentum. We don't blow up your campaigns; we evolve them. Within 2 weeks, you'll see incremental improvements. Within 90 days, you'll see the full impact.
Do you work with Shopify, WooCommerce, and other platforms?
Yes. Our process works across Shopify, WooCommerce, custom builds, and multi-channel sellers (Shopify + Amazon + own site). Tracking setup varies slightly, but the strategic framework is identical: audience segmentation, channel optimisation, retargeting, measurement.
How long until I see results?
Week 1: audit and strategy (no spend changes). Weeks 2–4: campaigns go live with new audiences and structure. Week 6: first incremental improvements visible (5–15% ROAS lift). Week 12 (90 days): full optimisation cycle complete, target ROAS achieved. Some clients see improvements by week 4; others take the full 90.
What's your minimum commitment?
We require a 90-day engagement to prove strategy and see measurable ROAS lift. Most agencies do month-to-month; we don't because 30 days is too short to optimise paid. After 90 days, you can continue or move forward. Austin's market is competitive enough that a 90-day sprint pays for itself in recovered revenue.
FREE · NO COMMITMENT · 48HR TURNAROUND