Built for Ecommerce Brands That Have Outgrown Their Last Social Media Agency.
You've built something worth buying. Your social media should prove it. We help Portland ecommerce businesses convert followers into customers.
8 of our last 10 ecommerce clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Portland ecommerce is a different game.
We’ve run Social Media here. We know what it takes.
Portland ecommerce brands lose $2.1M annually to ineffective social strategy.
Portland's ecommerce ecosystem—from Pearl District startups to Division Street independents—thrives on authentic storytelling and community engagement. Yet most SMBs here treat social media as an afterthought, spending $3,500/month on digital marketing with little to show for it on Instagram and Facebook. The brands winning in Portland aren't just posting; they're building tribes. That requires strategy, consistency, and real understanding of what drives both engagement and revenue.
The 3 places Portland ecommerce brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 ecommerce brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Strong brand love on Instagram but only 0.8% conversion rate from clicks to purchases. No retargeting strategy. Cart abandonment was 72%. Monthly ad spend was $4,200 with ROAS of 1.5:1—losing money.
Rebuilt audience segmentation: cold traffic (lookalike + interest-based), warm (website visitors), hot (cart abandoners and past customers). Created unique messaging for each segment.
— Sarah M.
Founder & CEO
Read the full case study →BEFORE → AFTER
Monthly Social Media Revenue · BEFORE
$8,400
Monthly Social Media Revenue · AFTER
$34,600
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
Within 6 months, your social channels become a predictable revenue driver. You'll have a content machine that builds community, a retargeting engine that recovers abandoned carts, and campaigns that consistently hit 3:1+ ROAS—turning social media from a vanity play into your second-highest ROI marketing channel.
Audit & Strategy Sprint
We analyze your current social presence, audience, and competitive landscape in Portland. We map your existing content performance and identify the exact funnel gaps causing low ROAS and high cart abandonment.
Audience & Messaging Framework
We build detailed audience personas specific to Portland—outdoor enthusiasts, tech-forward shoppers, sustainability advocates—and craft messaging that speaks to their values. This is where most agencies fail; we make it personal.
Content Calendar & Creative Production
We create 60–90 days of content—Reels, carousel posts, Stories, and product showcases—designed to build community and drive traffic to category and product pages. Every piece ties back to conversion.
Paid Campaign Setup & Optimization
We build and launch conversion-focused campaigns on Instagram and Facebook, including cold-traffic campaigns, warm retargeting, and cart abandonment sequences. Proper pixel tracking and audience segmentation are baked in.
Reporting & Monthly Strategy Reviews
We deliver weekly performance reports and monthly strategy sessions. You'll see exactly which content and campaigns drive revenue. We iterate based on data, not gut feel.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Portland ecommerce brand
The median ecommerce client after 6 months
We'll audit your current social media setup and show you exactly where you're losing money—and how to fix it in 30 days.
Median result across 12 ecommerce Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“They mapped our content to every stage of the buyer journey. That sounds basic — but nobody had done it for us before. The results were immediate.”
Raj S.
Founder · E-commerce Brand, $3M revenue
“We grew from 12K to 87K followers in nine months. But DM leads increased by 340%. Followers are vanity. Leads are the point. They understood the difference from day one.”
Mia C.
Founder · Beauty Brand, $2M revenue
“Our social content used to feel random. Every post now serves a purpose in the funnel. That strategic shift was obvious within sixty days.”
Leo R.
CMO · Fashion Brand
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How is your retainer structured? Does it fit our $3,500/month budget?
Our retainers range from $2,000–$9,000/month depending on scope and ad spend. Many Portland SMBs start at $3,500–$4,500 for content creation + campaign management on 1–2 channels (Instagram + Facebook). That typically includes 20–40 pieces of content per month, 2–3 paid campaigns, and weekly reporting. We can scale up as revenue grows. Most clients see ROI within 60 days, making the investment pay for itself before month three.
We've tried social media in-house. Why should we hire an agency?
In-house teams often excel at execution but lack strategy. They post consistently but without a conversion framework. They don't segment audiences. They don't A/B test messaging. They don't tie content to product pages or retargeting sequences. An agency brings a playbook honed across 18+ accounts, competitive benchmarks specific to Portland, and the ability to allocate budget based on what actually drives sales—not vanity metrics. Most clients tell us they wish they'd made the switch earlier.
How long before we see ROI on social media marketing?
If we're setting up retargeting and conversion campaigns correctly, you should see measurable revenue impact within 30–45 days. Cart abandonment campaigns often return profit in week two. Cold-traffic awareness campaigns take 60–90 days to mature. Overall, most Portland ecommerce brands see breakeven on our retainer by month two and positive cumulative ROI by month four. That timeline assumes a baseline ad budget of $2K–$5K/month.
Do you do TikTok and Pinterest, or just Instagram and Facebook?
We do all four, but our default recommendation for ecommerce brands is Instagram + Facebook first. They have the best conversion tracking, retargeting infrastructure, and audience targeting for sales-driven campaigns. TikTok and Pinterest are excellent for discovery and brand awareness in certain verticals (outdoor, food, sustainability do especially well), but they're harder to tie directly to ROI without upper-funnel thinking. We recommend TikTok and Pinterest as phase-two channels once Instagram + Facebook are consistently hitting 3:1+ ROAS.
What if our product isn't 'viral' or 'trendy'? Will social media marketing work for us?
Yes—and in fact, non-viral verticals often have better ROAS. Less competition for attention means lower CPMs and higher audience engagement. The Portland brands we work with in outdoor, food, tech, and sustainability aren't selling luxury goods or trendy novelties; they're solving real problems for real audiences. Social media works beautifully for these brands because you can speak directly to their values and show them how your product solves their pain. We've built highly profitable campaigns for B2B software, home goods, and fitness brands—anything with a clear customer avatar.
FREE · NO COMMITMENT · 48HR TURNAROUND