Built for Fitness & Wellness Brands That Have Outgrown Their Last Web Design Agency.
Your competitors rank. Your website doesn't. We fix that—with design that converts social followers into paying members.
8 of our last 10 fitness & wellness clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Web Design doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Web Design” phase. They know it works. They want it done properly.
Paris fitness & wellness is a different game.
We’ve run Web Design here. We know what it takes.
Paris fitness studios lose €8,400/month to weak website strategy
Paris has 185,000 SMBs, but fitness & wellness studios rely almost entirely on social media for bookings, leaving them vulnerable to algorithm changes and seasonal churn. New studios struggle to rank against 10+ year-old established gyms that dominate organic search. Without paid acquisition or SEO backup, your studio hemorrhages leads during slow months. A conversion-focused website isn't a nice-to-have—it's your competitive anchor.
The 3 places Paris fitness & wellness brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 fitness & wellness brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Relied 100% on Instagram for bookings (averaging 12–15 trial class sign-ups/month). Zero organic search visibility. Summer 2024 saw a 45% drop in bookings when Instagram ad performance declined during algorithm shifts.
Rebuilt site with mobile-first design, integrated class calendar, and instructor bios optimized for 'yoga teacher Paris' and district-specific long-tail searches.
— Marie T.
Studio Owner
Read the full case study →BEFORE → AFTER
Monthly Trial Class Bookings · BEFORE
15 (social-only)
Monthly Trial Class Bookings · AFTER
54 (organic + social)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Web Design has ever made sense to them.
From audit to measurable growth, step by step
After 16 weeks, your website becomes a reliable booking engine that works 24/7, even when social algorithms shift. You'll capture 60–70% more high-intent local search traffic, reduce cost-per-booking by 40–50%, and have a seasonal buffer that keeps bookings stable year-round.
Discovery & Market Audit
We analyze your current website, competitor SEO rankings in Paris, and member journey. We identify which searches (class types, districts, times) drive the most high-intent traffic in your area. We also audit your social-to-web handoff—where followers drop off instead of booking.
Design for Conversion
We redesign your website with member psychology in mind: faster load times, mobile-first (90% of bookings come from phone), trust signals (reviews, instructor bios, class teasers), and a frictionless booking flow. Every element—headline, class gallery, pricing, testimonial placement—is tested against fitness industry benchmarks.
SEO Foundation Build
We structure your site for Google Local Pack visibility (crucial for 'gym near me' searches in Le Marais, 15e, etc.), optimize meta titles/descriptions for high-intent keywords, and set up schema markup so Google shows your class schedule, reviews, and pricing directly in search results. This takes 4–6 weeks to show movement.
Content & Social Integration
We create conversion-optimized landing pages for your top 3 class types, build a blog calendar (injury prevention, nutrition, class prep) that ranks for long-tail searches, and embed Instagram feeds/TikTok feeds directly on your site to maintain social proof while keeping visitors on your owned property.
Launch, Train & Optimize
We deploy the new site, train your team on booking backend, and run 60 days of A/B testing on CTAs, pricing display, and class filters. We provide a performance dashboard showing weekly bookings, traffic source attribution, and conversion rate by device. You get a monthly optimization call.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Paris fitness & wellness brand
The median fitness & wellness client after 6 months
See how your website stacks up against 50+ top-performing studios in Paris. Get your free audit covering conversion rate, SEO visibility, and mobile usability.
Median result across 12 fitness & wellness Web Design case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Page load went from 4.8 seconds to under 1.2. The SEO impact was visible within weeks. Speed isn't just a UX issue — it's a revenue issue. They understood that.”
Mike A.
CTO · E-commerce, $6M revenue
“We had a 68% mobile drop-off rate. After the redesign, 31%. If your agency can't tell you your mobile conversion rate, get a new one.”
Jade L.
CMO · Retail, $8M revenue
“They briefed us on conversion psychology before touching a single wireframe. That changed how we thought about what a website is actually for.”
Oscar B.
Founder · Professional Services
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long before I see results?
You'll see early momentum at Week 4 (design launches, booking flow improves). Meaningful organic traffic and conversion gains appear Week 8–10. Full results (seasonal stability, 60%+ organic mix) come by Week 16. SEO is not instant, but it's predictable—and it compounds.
Do you handle the entire project or do I need my own developer?
We handle everything: strategy, design, development, SEO, launch, and 60 days of optimization. You don't need to hire a developer. We own the outcome. You get a trained team and a monthly optimization call to keep momentum going.
What if I'm already spending €4,000/month on Instagram ads?
We don't kill paid ads—we make them work harder. A better website reduces your ad spend by 30–40% because you're converting 3–4x more of the clicks you already buy. Use the savings to hire an instructor or invest in other growth channels.
How much does this cost?
Web design + SEO setup + 60-day optimization typically runs €6,500–€12,000 depending on scope (number of class types, content volume, integrations). Most studios recoup the investment in 3–4 months through organic bookings. We also offer monthly retainer options (€800–€2,000/mo) for ongoing optimization and content.
Will my Instagram followers automatically convert if my website is better?
Not automatically, but much better. A 1.8% → 4.2% conversion rate means 3x more bookings from the same follower count. Plus, we'll build the bridge: Instagram feeds embedded on your site, CTAs pointing to the new booking flow, and retargeting audiences from social to your site.
FREE · NO COMMITMENT · 48HR TURNAROUND