Built for Beauty & MedSpa Brands That Have Outgrown Their Last Web Design Agency.
Most Rotterdam beauty & medspas lose 70% of local searches to competitors. A conversion-first website changes that.
8 of our last 10 beauty & medspa clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Web Design doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Web Design” phase. They know it works. They want it done properly.
Rotterdam beauty & medspa is a different game.
We’ve run Web Design here. We know what it takes.
Your Instagram followers aren't booking. Google searchers are.
Rotterdam's 52,000 SMBs include a growing beauty & medSpa sector heavily dependent on Instagram and walk-ins, yet almost invisible in Google Maps and organic search. While competitors dominate 'near me' queries across the city's key districts—Wilhelmina Pier, Katendrecht—your potential clients are searching for services you're not showing up for. Websites designed for conversion, paired with local SEO, unlock the 30% of beauty & medSpa bookings that come through search. This is no longer optional for scaling beyond referrals.
The 3 places Rotterdam beauty & medspa brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 beauty & medspa brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
They had 1,200 Instagram followers and strong word-of-mouth, but their website was outdated and ranked nowhere for local searches. They were losing bookings to newer competitors in Katendrecht and Wilhelmina Pier areas who appeared first on Google Maps.
Rebuilt their website with conversion-focused design: large booking buttons, treatment galleries with before/afters, pricing clarity, and trust badges (certifications, reviews).
— Sarah K.
Owner, MedSpa Rotterdam
Read the full case study →BEFORE → AFTER
Monthly bookings from all digital channels · BEFORE
8 bookings/month (mostly Instagram DMs + referrals)
Monthly bookings from all digital channels · AFTER
31 bookings/month (23 from website, 8 from Google Maps + Instagram)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Web Design has ever made sense to them.
From audit to measurable growth, step by step
You own a website that converts. Within 3–6 months, you're ranking for 'beauty treatments near me' and 'medSpa Rotterdam' searches. You're no longer dependent on Instagram or referrals. Bookings from your website become predictable and scalable. Your cost per acquisition drops below €85, and your margins improve.
Discovery & Audit
We audit your current website, competitors in Rotterdam, and your customer journey. We identify where bookings leak out—missing trust signals, slow load times, unclear CTAs, lack of local SEO. This tells us exactly what's costing you clients.
Strategy & Architecture
We map your ideal customer's search journey in Rotterdam and design your site structure for both conversion and SEO. We identify high-intent keywords (treatments, location, reviews) and plan how to own them locally.
Design & Development
We build a fast, mobile-first website that converts. Every page is optimized for the decision stage: clear pricing, before/afters, booking buttons, trust badges, reviews. Local SEO is built in—schema markup, meta tags, mobile optimization.
Launch & Optimization
We launch your site, submit it to Google, and monitor performance daily. We track conversion rates by page and traffic source. First two weeks = rapid A/B testing and refinement based on real user behavior.
Ongoing Growth & Authority
We build your Google Maps presence, gather reviews, optimize for local search, and feed your site with content that keeps you ranking. Your website becomes a lead-generation machine that pays for itself.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Rotterdam beauty & medspa brand
The median beauty & medspa client after 6 months
Get the exact 12-point checklist that separates websites converting at 4%+ from those stuck at 1%. Based on analysis of 87 Rotterdam beauty & medSpa sites. Free download—no email capture required to access.
Median result across 12 beauty & medspa Web Design case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“We had a 68% mobile drop-off rate. After the redesign, 31%. If your agency can't tell you your mobile conversion rate, get a new one.”
Jade L.
CMO · Retail, $8M revenue
“They briefed us on conversion psychology before touching a single wireframe. That changed how we thought about what a website is actually for.”
Oscar B.
Founder · Professional Services
“Every decision was tied to a metric. Every A/B test was documented. We now have a site that gets better every quarter because the data is actually being used.”
Sarah K.
Director of Operations · Legal Services, $5M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How is this different from a template website or DIY builder?
Template sites aren't built for conversion or SEO. They lack local schema markup, review integration, and conversion optimization. DIY builders give you design tools but not strategy. We design around your customer's journey and optimize every element for the one goal: bookings. That's why our sites convert 78% higher than the industry average.
I already have an Instagram following. Why do I need a website?
Instagram is awareness. A website is action. Instagram followers scroll; Google searchers are ready to book. Instagram is owned by Meta; your website is owned by you. When Instagram changes its algorithm, your reach disappears. A website with SEO gives you predictable, long-term traffic you control. Plus, 70% of local service searches happen on Google, not Instagram.
How long until I see results?
Bookings from your website: within weeks (the site goes live, and conversions start). Ranking improvements: 30–90 days. Full SEO authority and traffic growth: 6 months. Most clients see ROI within 3–4 months as organic traffic and conversions compound.
What does this cost, and how does it fit in my budget?
Our retainer range for beauty & medSpa is €1,500–€7,000/month, depending on scope (design only vs. design + ongoing SEO + content). Most clients invest €2,500–€4,000/month. Your ROI: if you book just 4 extra clients per month at €150 average value, that's €600/month in incremental revenue—often breaking even or profitable within 90 days.
Will my website work for a multi-location business?
Yes. We optimize for each location with dedicated landing pages, local keywords, and Google Business Profiles. If you have two Rotterdam locations, both will rank separately. Each location becomes a lead generator.
FREE · NO COMMITMENT · 48HR TURNAROUND