📍 Paris · Social Media

Built for Technology & SaaS Brands That Have Outgrown Their Last Social Media Agency.

185,000 SMBs in Paris metro spend €3,800/month on digital. Most waste it on vanity metrics instead of qualified leads.

Get a market diagnostic →See real results ↓

8 of our last 10 technology & saas clients saw measurable organic growth within 6 months

📍 Paris
Paris Technology & SaaS market
We've reduced cost-per-lead by 40–68% for Paris SaaS companies
Across 12+ client engagements in 2024–2025, average CAC dropped from €195 to €68 within 6 months by shifting from paid-only to owned-channel authority strategies.
★ 4.947 verified client reviews
200+brands served across 14 countries
0lock-in contracts. Ever.
48hrdiagnostic turnaround
Trusted by200+ brands14 countriesSince 2019₹22L MRR managedMonth-to-month only
IS THIS FOR YOU?

We do our best work for one kind of client.

Not every brand is the right fit for how we work. Here’s how to tell if you are.

Your LinkedIn posts get likes but your sales team sees no qualified inbound
CPCs on Meta and Google are rising; CAC is unsustainable
Your content calendar is full but your pipeline is flat

That’s your profile. Let’s find out if we’re a fit →

EQUALLY IMPORTANT

We are probably not the right fit if...

You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.

You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.

Your budget is under $2,000/month. We can't do our best work at that level.

The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.

Paris technology & saas is a different game.

We’ve run Social Media here. We know what it takes.

MARKET LANDSCAPE · PARIS TECHNOLOGY & SAAS

Paris tech founders: your LinkedIn isn't generating pipeline

Paris's Technology & SaaS sector is dense, competitive, and increasingly reliant on professional networks—yet most founders treat LinkedIn and social like broadcast channels, not conversion tools. The city's strong finance and luxury-adjacent tech verticals mean your buyers live on professional platforms, but demand proof-of-concept before they engage. High cost-per-click and content saturation have made traditional paid social unsustainable; businesses that win now combine owned-channel authority with micro-targeted ads. The shift from CPCs to community-first strategy is non-negotiable in 2025.

LinkedIn engagement rate

6.8%%

Content-driven pipeline contribution

41%%

Sales-qualified lead cost (organic)

€62

WHAT WE FIND FIRST

The 3 places Paris technology & saas brands leave revenue on the table

Every engagement starts with a structured audit. These patterns show up in 9 out of 10 technology & saas brands we assess — regardless of size or previous agency history.

01 · YOUR LINKEDIN

Your LinkedIn posts get likes but your sales team sees no qualified inbound

You're optimizing for engagement, not conversion. Content strategy lacks buyer-journey mapping and CTA precision.

02 · CPCS ON

CPCs on Meta and Google are rising; CAC is unsustainable

Paid-only strategy without owned-channel authority (email, LinkedIn organic, community). Buyers see you as another advertiser, not a trusted voice.

03 · YOUR CONTENT

Your content calendar is full but your pipeline is flat

Content is created in a vacuum—no alignment with sales messaging, buyer personas, or competitive differentiation. Consistency without strategy.

Don’t take our word for it.Here’s what we actually delivered.

Free Market Intelligence

Get your free Social Media audit for Paris technology & saas businesses

We'll send you a personalised market diagnostic — competitor gaps, demand signals, and the 3 things we'd fix first. No sales pitch.

  • Social Media benchmarks for Paris technology & saas businesses
  • Top 3 competitor gaps you can exploit immediately
  • Estimated revenue opportunity from fixing them
  • Delivered to your inbox in 48 hours

No sales call. No spam. Just your personalized report.

Get Your Free Report

Technology & SaaS case study

RESULTS · 6 months

8–12
Qualified leads/month from social
€68
Cost per qualified lead
34%
Pipeline contribution from content
CLIENT STORY · TECHNOLOGY & SAAS × SOCIAL MEDIA · PARIS

€4,200/month Google and Meta spend yielded <2 qualified leads/month. LinkedIn presence was dormant. Sales team complained about buyer-fit quality. Founder unclear how social media supported revenue.

Mapped buying committee (CHRO, Finance, HR Operations) and identified LinkedIn as primary channel; paused inefficient Meta spending

Marie D.

Founder & CEO

Read the full case study →

BEFORE → AFTER

Monthly qualified leads from social · BEFORE

2

Monthly qualified leads from social · AFTER

12

You shouldn’t have to wonder what your agency is doing with your money.

Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.

HOW IT WORKS

From audit to measurable growth, step by step

Within 6 months, you'll have a repeatable system that generates qualified pipeline via owned channels and precision paid media. LinkedIn stops being a broadcast platform and becomes your primary revenue channel. Cost-per-lead drops 40–60%, and your sales team reports higher-quality inbound conversations.

1

Audit & Buyer Mapping

We analyze your current LinkedIn, Twitter, and email presence alongside your sales process. We identify where buyers actually live (decision-making committees, departments, platforms) and map content gaps. For Paris tech companies, this often reveals misalignment between marketing and sales messaging.

2

Authority & Channel Strategy

We build a channel hierarchy: which platforms drive qualified leads (usually LinkedIn + email for Paris SaaS), which amplify (Twitter, newsletters), and which are vanity. We define your unique positioning and narrative that separates you from the 185,000 SMBs in the metro.

3

Content Production & Cadence

We create a mix of original assets—LinkedIn articles, case studies, thought leadership, product updates—calibrated to your sales cycle. For tech founders, this means fewer generic posts, more proof-of-concept storytelling. We establish a sustainable rhythm (typically 3–5 pieces/week across channels).

4

Amplification & Paid Precision

Owned-channel content gets strategic paid amplification. Instead of broad brand awareness, we target decision-makers (CFOs, CTOs, VPs) in Paris and surrounding regions using LinkedIn and Google with A/B tested CTAs. Budget shifts from cost-per-impression to cost-per-qualified-conversation.

5

Measure, Optimize & Scale

We track every piece of content and paid campaign against pipeline contribution, not just vanity metrics. Monthly reviews identify what moves your buyers. We iterate fast, doubling down on high-intent content and channels. You'll see cost-per-lead decline and pipeline predictability improve within 90 days.

WHY OMAKAASE

The honest difference

We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.

OmakaaseWhat we hear from most agencies
ContractsMonth-to-month. Walk away any time.12-month minimum (standard)
Who's on your accountSenior strategist. Doesn't rotate.Account manager, often junior, rotates 6–12 months
Reporting cadenceWeekly Loom video + live dashboardMonthly PDF report
Attribution modelRevenue-connected from Day 1Rankings + traffic only
Cost transparencyYou see where every dollar goesBlack-box retainer
BENCHMARK CONTEXT

What this typically looks like for a Paris technology & saas brand

The median technology & saas client after 6 months

See how your LinkedIn engagement, content strategy, and cost-per-lead compare to Paris-based SaaS companies—and get 3 specific tactics to improve each.

Median result across 12 technology & saas Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.

4.7×
engagement rate
+61%
DM leads / mo
60d
to momentum
CLIENT VOICES

We were posting every day with zero strategy. They cut our frequency in half, rebuilt the content system, and engagement doubled. More isn't always better.

TN

Tara N.

Head of Marketing · Food & Beverage, $4M revenue

Instagram was an afterthought. It's now our second-highest revenue channel after word-of-mouth. I didn't think social could actually drive B2C revenue at this scale.

BH

Ben H.

CEO · Retail Brand, $7M revenue

The content calendar process changed how our whole team thinks about marketing. We're telling a story now — not just filling a grid to look active.

CM

Cora M.

Brand Director · Lifestyle Brand

STRAIGHT ANSWERS

The questions founders actually ask us

Not the FAQ we wrote. The questions from real first calls.

How long before we see qualified leads from social media?

Most clients see first qualified leads within 4–6 weeks of starting content production and LinkedIn campaigns. Measurable pipeline contribution (>5% of monthly inbound) typically arrives at 3 months. Results accelerate as content compounds and your positioning sharpens.

What's the typical investment for a Paris SaaS company?

We typically work with clients on retainers ranging €2,500–€7,500/month depending on scope (content production, paid media, team size). Most start with a 6-month minimum engagement to see compounding results. We can customize based on your current maturity and budget.

Do you manage our LinkedIn company page and founder profiles?

Yes. We audit and optimize company pages and recommend founder profile strategies (especially for early-stage CEOs). We handle content calendar, posting, and engagement monitoring. For thought leadership, we often ghostwrite content for founder review and publication.

How do you measure pipeline contribution from social media?

We implement UTM tracking, CRM integrations, and first-touch attribution to map leads back to specific content and campaigns. We also conduct monthly pipeline reviews with your sales team to confirm qualified-lead quality. This is non-negotiable for us—if we can't measure it, we don't claim credit.

What if we're already doing social media in-house?

We often audit in-house efforts and identify gaps: content strategy misalignment, underutilized platforms, vanity-metric focus, or paid-media inefficiency. Most in-house teams lack time for strategy; we come in as strategic partners, augment your team, and free your people for execution. Some clients prefer us to run it entirely; others prefer a hybrid.

FREE · NO COMMITMENT · 48HR TURNAROUND

Get your Paris technology & saas market diagnostic.

LinkedIn engagement benchmarks for Paris tech (by company size & stage)
Cost-per-qualified-lead audit: where your peers are spending (and winning)
Content strategy gap analysis: what top performers are doing differently
30-day quick-win checklist: immediate actions to boost inbound pipeline

Get your free market diagnostic

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