Built for Technology & SaaS Brands That Have Outgrown Their Last Social Media Agency.
We build social strategies that turn your audience into qualified pipeline—not vanity metrics.
8 of our last 10 technology & saas clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Lyon technology & saas is a different game.
We’ve run Social Media here. We know what it takes.
Lyon's tech leaders waste €2,600/month on content that doesn't convert
Lyon's 58,000 SMBs in biotech, chemicals, and manufacturing face a unique challenge: your buyers live on LinkedIn, but most content strategies there stall at awareness. The problem isn't reach—it's relevance. While competitors throw budget at Google Ads (your unsustainable CPC), smart tech businesses in Presqu'île and Part-Dieu are shifting to community-first social strategies that cost less and convert better. The data is clear: Lyon-based Technology & SaaS companies investing in content-driven social marketing see 40–60% lower cost-per-qualified-lead than those relying on paid search alone.
The 3 places Lyon technology & saas brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 technology & saas brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Strong product, strong team—but invisible in their market. LinkedIn presence was a ghost town (80 followers, no engagement), and their €2,400/month digital budget went entirely to Google Ads. Leads were expensive (€210 CPL) and sporadic. The team knew social should work but had no strategy or bandwidth.
Repositioned the CEO and CTO as industry voices sharing logistics optimization insights and product development learnings on LinkedIn
— Marc T.
Co-Founder & CEO
Read the full case study →BEFORE → AFTER
Monthly qualified leads · BEFORE
0–2 leads/month from social
Monthly qualified leads · AFTER
14–18 leads/month from social
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
After 6 months, you'll have a social media machine that generates 12–20 qualified leads monthly at €45–€95 CPL—a fraction of your Google Ads spend. Your founder or team will be recognized as industry voices in Lyon's tech ecosystem. Social won't just drive awareness; it will be a consistent, predictable top-of-funnel channel you can scale.
Audience & Competitor Audit
We map your ideal customer profile (ICP) within Lyon's biotech, chemicals, and manufacturing sectors. We analyze where your buyers spend time, what content resonates, and how your competitors are positioning themselves. This isn't generic—we're specific to your vertical and geography.
Content Strategy & Messaging Framework
We build a 12-month editorial strategy tied to your sales cycle. Your content will address the 3–4 biggest problems your buyers face at each stage (awareness, consideration, decision). We define your narrative—the story only you can tell—and position it on LinkedIn, YouTube, and Twitter/X.
Lead Magnet & Nurture System
We create 2–3 high-value assets (guides, templates, webinars) that convert social followers into qualified leads. We set up your email nurture sequence so every social conversation leads somewhere. This is where your social investment becomes measurable revenue.
Content Production & Publishing
We produce your first 8–12 weeks of content: LinkedIn posts, LinkedIn articles, YouTube scripts, and supporting social assets. Your founder or thought leader is positioned as an authority—this is crucial for Lyon's tech and SaaS trust-building culture. Every piece is optimized for both engagement and conversion.
Measurement & Optimization Cycle
We don't set and forget. Every two weeks, we analyze what's working—which content themes drive engagement, which lead magnets convert best, which audience segments respond to which messages. We iterate, double down on winners, and kill what doesn't work. This is where strategy becomes competitive advantage.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Lyon technology & saas brand
The median technology & saas client after 6 months
A confidential guide revealing how 18 Lyon-based Technology & SaaS businesses reduced their cost-per-lead by 60% in 6 months using social-first content strategies. Real case studies, real benchmarks, real systems.
Median result across 12 technology & saas Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“They mapped our content to every stage of the buyer journey. That sounds basic — but nobody had done it for us before. The results were immediate.”
Raj S.
Founder · E-commerce Brand, $3M revenue
“We grew from 12K to 87K followers in nine months. But DM leads increased by 340%. Followers are vanity. Leads are the point. They understood the difference from day one.”
Mia C.
Founder · Beauty Brand, $2M revenue
“Our social content used to feel random. Every post now serves a purpose in the funnel. That strategic shift was obvious within sixty days.”
Leo R.
CMO · Fashion Brand
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How is social media marketing different from SEO or Google Ads?
SEO and Google Ads are intent-driven: people search for solutions, you show up. Social media is awareness and relationship-driven: you educate and build trust with your buyer before they even know they have a problem. For B2B SaaS in Lyon, social is your lowest-CAC channel because it removes friction—your ICP follows you, consumes your insights, and raises their hand when they're ready. It's not faster than Google Ads, but it's cheaper and more predictable long-term.
Won't this take a lot of time and resources from my team?
Absolutely not—that's the point. We handle strategy, content production, publishing, and optimization. Your team's role is to provide product/market insight and occasionally appear in content (your founder on LinkedIn, for example). Most clients allocate 2–4 hours per month for feedback. The rest is our responsibility. If we're requiring hours of your team's time, the strategy is broken.
Our LinkedIn has been dead for 18 months. Can we actually come back from that?
Yes. We've revived 8 dormant LinkedIn presences in Lyon in the past 18 months. The algorithm favors accounts that start producing consistent, high-engagement content—even if they were inactive before. You'll see traction within 4–6 weeks if the content is right. The key is starting with a clear strategy, not just 'posting more.' A ghost account with bad content is worse than a quiet account.
What if social media just doesn't work for our industry?
It does, but perhaps not the way you're thinking. Biotech, chemicals, and manufacturing leaders spend time on LinkedIn. They consume thought leadership. They research vendors. The channel works—the problem is usually execution. We've consulted with 40+ Lyon tech companies; we haven't found an industry where social doesn't generate leads if you do it right. If after our initial audit we determine it's not viable, we'll tell you honestly.
How much does this cost, and when do I see ROI?
Our retainers range €1,200–€4,500/month depending on scope (number of channels, content volume, lead magnet complexity). Most clients generate qualified leads within 8–12 weeks. If you spend €1,500/month for 3 months and get 5 qualified leads, that's €900 CPL—expensive. But by month 6, you're seeing 15–18 leads at €75 CPL. Your ROI flips positive between months 4–6. It's an investment, not an expense.
FREE · NO COMMITMENT · 48HR TURNAROUND