Built for Technology & SaaS Brands That Have Outgrown Their Last Social Media Agency.
Austin's 58,000 SMBs spend $4,500/month on digital marketing. Most waste it on vanity metrics. We build community that converts to pipeline.
8 of our last 10 technology & saas clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Austin technology & saas is a different game.
We’ve run Social Media here. We know what it takes.
Your LinkedIn isn't converting. Here's why and how to fix it.
Austin's Technology & SaaS ecosystem is densely competitive—The Domain and East 6th Street corridors attract venture-backed startups and scaling B2B companies fighting for the same talent and customer attention. Social media marketing here isn't about followers; it's about demonstrating thought leadership, building trust with enterprise buyers, and reducing your reliance on unsustainable paid ads. Most Austin tech founders optimize for visibility when they should optimize for qualified conversations. The agencies that win are those that connect authentic community-building to measurable pipeline impact.
The 3 places Austin technology & saas brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 technology & saas brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Despite strong product-market fit, the company was spending $6,000/month on LinkedIn ads with a cost-per-lead of $240. Sales cycle was 4–5 months, and the founder wasn't differentiated from competitors in The Domain. Content was sporadic and focused on feature announcements rather than solving customer pain.
Shifted founder's LinkedIn to educational storytelling—weekly posts about construction tech trends, customer success stories, and industry observations that resonated with target buyers.
— Marcus T.
Co-Founder & CEO
Read the full case study →BEFORE → AFTER
Monthly inbound pipeline from social · BEFORE
$15K–$22K/month
Monthly inbound pipeline from social · AFTER
$68K–$78K/month
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
After 6 months, you'll have a predictable social-to-pipeline system that reduces your cost-per-lead by 35–50%, generates 3–5 qualified inbound conversations per week, and positions your team as trusted experts in your space. Your sales team will report stronger, more informed inbound leads with shorter sales cycles.
Audit & Strategy Sprint
We analyze your current social presence, competitor landscape, and sales cycle to identify where social can genuinely influence pipeline. We interview your sales and product teams to uncover the real objections and questions your buyers have. For Austin tech companies, this means understanding your buyer journey across The Domain's fast-moving ecosystem.
Content & Messaging Framework
We develop a repeatable content engine that positions your founder(s) and team as trusted voices in your space. For SaaS businesses, this means creating educational, problem-solving content that builds authority without being salesy. We establish voice guidelines and messaging architecture specific to your ICP.
Community & Engagement Model
Rather than broadcasting, we build a systematic approach to meaningful conversations. This includes identifying where your audience congregates (LinkedIn groups, Twitter communities, Slack), establishing daily engagement rituals, and creating feedback loops that inform product and sales strategy.
Paid Social & Lead Capture
Once organic authority builds, we layer in precision-targeted paid campaigns on LinkedIn and Twitter/X. These ads promote gated content, webinars, and product demos to warm audiences who've already engaged with your organic content—dramatically reducing your cost-per-lead.
Measurement & Optimization Loop
We implement tracking that connects social touchpoints to qualified leads and closed deals. Weekly dashboards show content performance, engagement quality, and revenue contribution. Monthly optimization sprints refine targeting, messaging, and channel mix based on data, not vanity metrics.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Austin technology & saas brand
The median technology & saas client after 6 months
A data-driven audit revealing which social channels are actually generating qualified leads for your SaaS business—and where you're wasting budget. Includes competitive benchmarking, your content effectiveness score, and a 90-day action plan.
Median result across 12 technology & saas Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Our social content used to feel random. Every post now serves a purpose in the funnel. That strategic shift was obvious within sixty days.”
Leo R.
CMO · Fashion Brand
“We were posting every day with zero strategy. They cut our frequency in half, rebuilt the content system, and engagement doubled. More isn't always better.”
Tara N.
Head of Marketing · Food & Beverage, $4M revenue
“Instagram was an afterthought. It's now our second-highest revenue channel after word-of-mouth. I didn't think social could actually drive B2C revenue at this scale.”
Ben H.
CEO · Retail Brand, $7M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How is this different from hiring a full-time social media manager?
A social media manager executes tactics. We build strategy, train your team, and integrate social with your sales and product cycles. You get senior strategic guidance paired with execution—without the $60K+ annual salary commitment. Plus, we handle the learning curve of LinkedIn algorithm changes, paid social optimization, and attribution tracking.
What if we're not 'founder-led'? Can this work for our company?
Yes. Founder voice is powerful, but we can build authority around your Head of Product, VP Sales, or even customer stories. The key is consistent, authentic POV. We've successfully positioned technical co-founders with zero Twitter experience and non-founder CMOs. The strategy adapts to your team's comfort and capacity.
How long before we see qualified leads?
Organic authority takes time—typically 8–12 weeks before meaningful inbound at scale. However, most clients see their first 2–3 qualified conversations within 4 weeks. Paid social acceleration can start immediately once we have content and messaging locked. Full pipeline maturity and ROI confidence typically emerges by month 6.
What's the investment for a typical Austin SaaS company?
Our engagement typically ranges $3,500–$8,000/month depending on scope (strategy only vs. strategy + execution), team size, and content volume. Most clients commit to 6-month engagements to see meaningful pipeline impact. We also offer project-based audits ($2,200) if you want to validate strategy before committing to ongoing work.
Will you manage our ads, or just strategy?
We do both. We develop paid social strategy, create ad creative, manage ongoing optimization, and report on performance. However, we only recommend paid spend once organic strategy is producing engaged audiences—otherwise you're amplifying weak content and wasting budget. Typically, paid campaigns launch in weeks 4–6 after strategy launch.
FREE · NO COMMITMENT · 48HR TURNAROUND