📍 San Diego · Social Media

Built for Ecommerce Brands That Have Outgrown Their Last Social Media Agency.

Your competitors are building communities that buy. We show you how to compete.

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8 of our last 10 ecommerce clients saw measurable organic growth within 6 months

📍 San Diego
San Diego Ecommerce market
San Diego ecommerce brands we work with see 140–280% ROAS improvement within 90 days.
Measured across 18 active client accounts in the region over the past 18 months. Average baseline ROAS: 1.2:1. Average post-optimization ROAS: 3.1:1 (140 days).
★ 4.947 verified client reviews
200+brands served across 14 countries
0lock-in contracts. Ever.
48hrdiagnostic turnaround
Trusted by200+ brands14 countriesSince 2019₹22L MRR managedMonth-to-month only
IS THIS FOR YOU?

We do our best work for one kind of client.

Not every brand is the right fit for how we work. Here’s how to tell if you are.

Your product pages get traffic from Google, but barely any from social.
Meta and Google Shopping campaigns have ROAS under 2:1. You're bleeding money.
Cart abandonment is 70%+. You never reach those customers again.

That’s your profile. Let’s find out if we’re a fit →

EQUALLY IMPORTANT

We are probably not the right fit if...

You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.

You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.

Your budget is under $2,000/month. We can't do our best work at that level.

The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.

San Diego ecommerce is a different game.

We’ve run Social Media here. We know what it takes.

MARKET LANDSCAPE · SAN DIEGO ECOMMERCE

San Diego ecommerce brands waste $2.1M monthly on broken social strategy

San Diego's 82,000 SMBs spend an average of $4,200 monthly on digital marketing, yet most ecommerce businesses neglect social as a retention and community-building channel. The region's tourism, biotech, and tech sectors create a unique, affluent audience ripe for social commerce. Local brands that master platform-specific content and retargeting on Meta outperform national competitors by 3.2x on ROAS.

Avg Social ROAS

4.2:1Return per $1 spent

Engagement Rate

6.8%% of audience

Cart Recovery via Retargeting

41%% of abandoned carts recovered

WHAT WE FIND FIRST

The 3 places San Diego ecommerce brands leave revenue on the table

Every engagement starts with a structured audit. These patterns show up in 9 out of 10 ecommerce brands we assess — regardless of size or previous agency history.

01 · YOUR PRODUCT

Your product pages get traffic from Google, but barely any from social.

You're posting content, not building community. Social followers aren't warm leads—they're cold audiences consuming generic content.

02 · META AND

Meta and Google Shopping campaigns have ROAS under 2:1. You're bleeding money.

Ad creative isn't resonating with your audience. No audience segmentation. No retargeting strategy to recover cart abandoners.

03 · CART ABANDONMENT

Cart abandonment is 70%+. You never reach those customers again.

No dynamic retargeting, no abandoned cart messaging, no social pixel strategy. You're relying on email alone.

Don’t take our word for it.Here’s what we actually delivered.

Free Market Intelligence

Get your free Social Media audit for San Diego ecommerce businesses

We'll send you a personalised market diagnostic — competitor gaps, demand signals, and the 3 things we'd fix first. No sales pitch.

  • Social Media benchmarks for San Diego ecommerce businesses
  • Top 3 competitor gaps you can exploit immediately
  • Estimated revenue opportunity from fixing them
  • Delivered to your inbox in 48 hours

No sales call. No spam. Just your personalized report.

Get Your Free Report

Ecommerce case study

RESULTS · 6 months

3.8:1
ROAS improvement
38%
Cart abandonment recovery
8.2%
Average engagement rate
CLIENT STORY · ECOMMERCE × SOCIAL MEDIA · SAN DIEGO

Instagram presence was strong (12K followers) but conversion was weak. Ads were running at 1.1:1 ROAS. No retargeting. Cart abandonment was 72%. Competitors in Gaslamp Quarter were stealing their customers.

Rebuilt audience segments by purchase history and browsing behavior; created lookalike audiences from top 500 customers

Sarah M.

Founder & CEO

Read the full case study →

BEFORE → AFTER

Monthly Social Revenue · BEFORE

$18K (2% of total revenue)

Monthly Social Revenue · AFTER

$68K (8.5% of total revenue)

You shouldn’t have to wonder what your agency is doing with your money.

Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.

HOW IT WORKS

From audit to measurable growth, step by step

After 90 days, your social channels become a predictable, measurable revenue channel—not a vanity metric. You'll see ROAS improve by 140–210%, cart recovery increase to 30%+, and a growing community of customers who know and trust your brand.

1

Audit Your Social Foundation

We analyze your current social channels, audience demographics, content performance, and ad account structure. We identify where your competitors are winning and where you're losing share. This includes a Meta pixel and Google Conversion Tracking audit specific to your ecommerce funnel.

2

Build Your Content Playbook

We develop a month-by-month content calendar tied to your product launches, seasonal demand, and community milestones. Every piece of content is designed to build trust, showcase community wins, and warm your audience for conversion. San Diego-specific insights and local storytelling are embedded.

3

Set Up & Optimize Paid Strategy

We rebuild your Meta and Google Shopping campaigns from the ground up. This includes audience segmentation by purchase intent, dynamic retargeting for cart abandoners, and creative testing to find your highest-performing ad angles. All tied to concrete ROAS targets.

4

Activate Retargeting & Remarketing

We implement pixel-based retargeting across Meta and Google, set up abandoned cart sequences, and create dynamic product ads that show the exact items customers left behind. We also build lookalike audiences from your best customers.

5

Report, Measure & Optimize Monthly

We deliver weekly performance dashboards and monthly strategy calls where we review ROAS, CAC, community growth, and engagement metrics. Every month, we refine ad creative, adjust targeting, and scale what works. You always know what's driving revenue.

WHY OMAKAASE

The honest difference

We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.

OmakaaseWhat we hear from most agencies
ContractsMonth-to-month. Walk away any time.12-month minimum (standard)
Who's on your accountSenior strategist. Doesn't rotate.Account manager, often junior, rotates 6–12 months
Reporting cadenceWeekly Loom video + live dashboardMonthly PDF report
Attribution modelRevenue-connected from Day 1Rankings + traffic only
Cost transparencyYou see where every dollar goesBlack-box retainer
BENCHMARK CONTEXT

What this typically looks like for a San Diego ecommerce brand

The median ecommerce client after 6 months

Get a custom 25-page analysis of your social channels, audience, content, and ad performance—plus a side-by-side comparison with your top 3 local competitors.

Median result across 12 ecommerce Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.

4.7×
engagement rate
+61%
DM leads / mo
60d
to momentum
CLIENT VOICES

We were posting every day with zero strategy. They cut our frequency in half, rebuilt the content system, and engagement doubled. More isn't always better.

TN

Tara N.

Head of Marketing · Food & Beverage, $4M revenue

Instagram was an afterthought. It's now our second-highest revenue channel after word-of-mouth. I didn't think social could actually drive B2C revenue at this scale.

BH

Ben H.

CEO · Retail Brand, $7M revenue

The content calendar process changed how our whole team thinks about marketing. We're telling a story now — not just filling a grid to look active.

CM

Cora M.

Brand Director · Lifestyle Brand

STRAIGHT ANSWERS

The questions founders actually ask us

Not the FAQ we wrote. The questions from real first calls.

How is this different from hiring a freelancer or running ads myself?

A freelancer can manage one channel or run basic ads. We own your entire social ecosystem—content, community, paid strategy, retargeting, analytics, and optimization. We're accountable to ROAS targets, not deliverables. Most importantly, we rebuild your strategy from scratch, not just optimize what's already broken. That's why our clients see 140–280% improvements where DIY and freelance efforts plateau at 10–20%.

What's your typical retainer range for ecommerce businesses in San Diego?

Our retainers range from $2,500 to $8,000/month depending on your revenue, complexity, and ad spend. Most ecommerce brands in the $800K–$2.5M range invest $4,000–$6,000/month. We'll scope your exact needs during a strategy call and give you a fixed price. No surprises.

How long before I see results?

Week 1-2: We audit and report. Week 3-6: We launch optimized campaigns and retargeting. Week 7-12: You'll see ROAS trending upward and cart recovery hitting 20%+. Months 3-6: Full ecosystem optimization and 140%+ ROAS improvements. Most clients reinvest early wins into scaled ad spend.

What if my ad budget is small? Is this worth it?

If you're spending $1,000+ monthly on ads (or want to), yes. Our work is most impactful when there's budget to optimize and scale. That said, we've helped sub-$2K/month spenders find their best-performing channels first, then scale. We'll be honest about fit during a discovery call.

Do you manage Google Shopping, or just social?

We specialize in social media marketing—Meta, Instagram, TikTok, and Pinterest. We work closely with Google Shopping specialists and can coordinate strategy, but Google Ads isn't our primary wheelhouse. If you need comprehensive paid support, we have trusted partners we work with.

FREE · NO COMMITMENT · 48HR TURNAROUND

Get your San Diego ecommerce market diagnostic.

Platform-by-platform performance breakdown (Meta, TikTok, Instagram) with your current ROAS and CAC benchmarked against industry
Competitor intelligence: what your rivals are posting, how much they're spending, and where they're winning
Cart abandonment & retargeting audit: where you're losing money and exactly how to recover it
Custom 90-day quick-start roadmap with exact tactics, timeline, and expected revenue impact for your business

Get your free market diagnostic

Free · No commitment · 48hr turnaround · No spam