Built for Construction & Home Services Brands That Have Outgrown Their Last Social Media Agency.
Most construction and home services businesses in Bilbao rely on word-of-mouth. We help you build a digital pipeline that generates qualified leads every month.
8 of our last 10 construction & home services clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Bilbao construction & home services is a different game.
We’ve run Social Media here. We know what it takes.
Your competitors are winning Bilbao's social feeds. Are you?
Bilbao's construction and home services sector is caught between tradition and digital opportunity. With ~24,000 SMBs in the metro area and an average monthly digital marketing spend of €2,200, most businesses still depend on referrals and local reputation. The top performers, however, are capturing market share through strategic social media that showcases projects, builds trust, and generates inbound inquiries. The gap between digital leaders and the rest has never been wider—and it's widening fast.
The 3 places Bilbao construction & home services brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 construction & home services brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
The firm had completed dozens of stunning projects but kept them off social media. Most leads came from other architects and building managers who'd seen their work. They felt invisible in Google Local Pack searches and worried younger homeowners didn't know they existed.
Created a visual content library: 40+ before-and-after project photos with storytelling captions highlighting craftsmanship and heritage preservation.
— Juan M.
Founder & Lead Restorer
Read the full case study →BEFORE → AFTER
Monthly qualified leads · BEFORE
2–3 (referral-only)
Monthly qualified leads · AFTER
12–14 (social + referral mix)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
Within 6 months, you'll shift from word-of-mouth dependency to a predictable, data-driven lead generation system. You'll appear consistently in local search, build genuine community on social media, and generate 8–15 qualified leads per month—each one documented, measured, and repeatable.
Audit & Strategy Blueprint
We analyse your current social presence, Google Business Profile, and competitor landscape across Bilbao's construction and home services market. We identify which channels (Instagram, Facebook, Google Local) hold the most opportunity for your specific service and location.
Optimize Profiles & Foundations
We rebuild your Google Business Profile, Instagram, and Facebook to reflect current project work, service offerings, and local Bilbao context. Every profile becomes a conversion tool, not just a directory listing.
Launch Content & Community Engine
We begin posting 4–6 times per week across your channels: project before-and-afters, client testimonials, team spotlights, educational tips, and behind-the-scenes work. Every post is designed to showcase expertise and drive engagement in Bilbao's competitive market.
Build Review & Trust System
We implement an automated review generation system that encourages satisfied clients to leave reviews on Google, Instagram, and Facebook. Reviews become your most powerful conversion tool—trust signals that turn prospects into customers.
Measure, Report & Optimize
Monthly reporting shows lead volume, cost per lead, engagement trends, and ROI. We adjust content, posting times, and messaging based on real Bilbao market data—not guesses. Quarterly strategy reviews ensure we stay ahead of competitor moves.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Bilbao construction & home services brand
The median construction & home services client after 6 months
A step-by-step guide showing exactly how top-performing construction and home services firms in Bilbao are generating 12–20 qualified leads per month from social media—and dominating their local search results.
Median result across 12 construction & home services Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“They mapped our content to every stage of the buyer journey. That sounds basic — but nobody had done it for us before. The results were immediate.”
Raj S.
Founder · E-commerce Brand, $3M revenue
“We grew from 12K to 87K followers in nine months. But DM leads increased by 340%. Followers are vanity. Leads are the point. They understood the difference from day one.”
Mia C.
Founder · Beauty Brand, $2M revenue
“Our social content used to feel random. Every post now serves a purpose in the funnel. That strategic shift was obvious within sixty days.”
Leo R.
CMO · Fashion Brand
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long before we see results from social media marketing?
You'll see the first engagement signals within 2–3 weeks (follows, comments, profile visits). Qualified inquiries typically begin arriving in month 2–3. Full momentum (12–18 leads/month) arrives around month 5–6. Results compound over time—the longer you commit, the stronger the system becomes.
We post on social media sometimes, but we never get leads. What are we doing wrong?
Three common mistakes: (1) You're posting sporadically—consistency signals trust to both algorithms and humans. (2) Your content is generic—generic contractor photos won't stand out in Bilbao's feed. It needs to be about your specific projects, your team, transformations. (3) You have no system linking social to inquiries—no landing page, no clear call-to-action, no way for interested prospects to actually reach you. We fix all three.
How is this different from just doing Instagram ads ourselves?
Paid ads can work, but they're expensive and temporary—you pay, they stop. We build a foundation: optimized profiles, quality content, reviews, and organic reach that persist whether you spend money or not. Organic social + reviews + local SEO is 40–60% cheaper per lead and more sustainable long-term. We use both paid and organic together strategically.
What's your typical monthly retainer, and what's included?
Our retainer for construction and home services in Bilbao ranges from €900–€3,500/month depending on scope: content production volume, number of platforms, review management intensity, and reporting depth. Most clients start at €1,400–€2,200 for comprehensive content, community management, review system, and monthly reporting. We're transparent about what fits your budget and goals.
How do you measure success? What metrics matter?
We track: (1) Monthly qualified inquiries (calls, form submissions, direct messages), (2) Cost per lead, (3) Lead-to-customer conversion rate, (4) Google rating and review count, (5) Website traffic from social, (6) Engagement rate by content type. You get a monthly dashboard showing all of it. Vanity metrics like follower count don't make the report—only business impact.
FREE · NO COMMITMENT · 48HR TURNAROUND