Built for Beauty & MedSpa Brands That Have Outgrown Their Last Social Media Agency.
We help The Hague aesthetics clinics own their local search, convert DMs into bookings, and build loyal communities that scale.
8 of our last 10 beauty & medspa clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
The Hague beauty & medspa is a different game.
We’ve run Social Media here. We know what it takes.
42,000 beauty & medspa businesses. Most compete on Instagram alone.
The Hague's beauty & medspa sector is hyper-reliant on Instagram and referral traffic—leaving massive gaps on Google Maps and local search where competitors dominate 'near me' queries. Your current strategy reaches engaged followers but misses high-intent locals actively searching for treatment. Most competitors in Binnenstad and Beatrixkwartier invest €3,500/month in digital marketing but allocate it inefficiently: maxing out paid ads while neglecting SEO and Map visibility. The businesses winning right now are those integrating social content strategy with location-based search—a gap most agencies don't bridge.
The 3 places The Hague beauty & medspa brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 beauty & medspa brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Instagram had 6,200 engaged followers but only 12–15 new bookings/month. Competitors dominated Google Maps for 'Botox The Hague' and 'laser treatment near me.' Paid ads cost €180/booking.
Rebuilt Instagram content strategy around Reels (before/afters, treatment education, team culture) and added Google Maps optimization with weekly posts and review-generation campaign.
— Sarah M.
Clinic Owner
Read the full case study →BEFORE → AFTER
Monthly Revenue (Bookings-Attributed) · BEFORE
€2,340 (13 bookings × €180 avg)
Monthly Revenue (Bookings-Attributed) · AFTER
€6,120 (34 bookings × €180 avg) = +€3,780/month
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
After 12–16 weeks, you'll have a scalable social & local search system that converts 35–50 bookings monthly from organic + paid channels, reduces your cost per acquisition to €70–€95, and builds a community of repeat clients who book directly via DM and Google Maps.
Audit & Diagnosis
We analyze your current Instagram presence, Google Maps visibility, paid ad performance, and competitive landscape across The Hague. We interview you to understand your typical client journey, current booking sources, and revenue gaps.
Strategy & Community Plan
We build a content calendar integrating Reels, Stories, carousel posts, and community engagement pillars designed to turn followers into repeat clients. We establish your Google Maps and local SEO foundation, define your booking funnel, and set conversion KPIs.
Content Production & Publishing
Our team creates on-brand content (Reels, educational carousels, client testimonials, before/afters) and publishes consistently across Instagram, TikTok, and Google My Business. Each post is designed to educate, build trust, and drive bookings.
Paid Social & Map Authority
We run targeted paid campaigns on Instagram/Facebook (lookalike audiences, retargeting, local targeting) while building your Google Maps authority through citations, review strategy, and keyword-optimized local content.
Conversion & Retention Optimization
We implement booking automation (DM-to-CRM workflows), post-appointment follow-up sequences, and loyalty programs to turn one-time clients into repeat bookers. Monthly reporting ties social activity directly to revenue.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a The Hague beauty & medspa brand
The median beauty & medspa client after 6 months
A data-backed guide showing you exactly how competitors are converting Instagram followers to bookings, dominating Google Maps, and scaling beyond referrals—plus the three systems they're using that you're missing.
Median result across 12 beauty & medspa Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Instagram was an afterthought. It's now our second-highest revenue channel after word-of-mouth. I didn't think social could actually drive B2C revenue at this scale.”
Ben H.
CEO · Retail Brand, $7M revenue
“The content calendar process changed how our whole team thinks about marketing. We're telling a story now — not just filling a grid to look active.”
Cora M.
Brand Director · Lifestyle Brand
“They mapped our content to every stage of the buyer journey. That sounds basic — but nobody had done it for us before. The results were immediate.”
Raj S.
Founder · E-commerce Brand, $3M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long until we see bookings from social media?
Most clients see 8–12 new bookings from optimized social + paid within 4–6 weeks, assuming consistent content and audience targeting. Repeat bookings from nurture sequences often appear within 2–3 weeks. Google Maps rankings (high-intent local search) typically improve within 8–12 weeks. Total 6-month strategy usually delivers 2–3x baseline bookings.
What if we already run ads but see low ROI?
Most beauty & medspa clinics overspend on ads because they target too broad an audience, don't retarget website visitors, or lack conversion infrastructure (no booking automation, no DM workflow). We audit your current spend, identify the leaks, and redirect budget to high-intent audiences and proven conversion funnels—typically cutting cost per booking in half within 60 days.
Do you handle content creation or do we provide it?
We handle 90% of content creation: photography direction, Reels scripting, carousel design, copywriting, and scheduling. We'll ask you for before/afters, client testimonials, and team photos as raw material. If you want specific messaging or brand guidelines, we integrate those—but the heavy lifting is on us.
How much does this cost, and what's included?
Our Beauty & MedSpa Social Media + Local SEO package ranges €1,500–€3,500/month depending on scope (organic content, paid media budget, Google Maps authority, retention systems). Most clients start with €2,200/month and scale paid ad spend within this budget. We also offer project-based packages (e.g., 'Google Maps Launch' at €1,800 one-time). All plans include monthly reporting tied to bookings and revenue.
What happens if we pause or leave?
You own all content, accounts, and systems we build (Google My Business, email sequences, chatbots, ad accounts). If you leave, you keep everything—no lock-in. That said, most clients stay because results compound: Google Maps ranking, email list, repeat-client system all keep delivering value. We're confident enough in our work that we offer 30-day performance guarantees on booking growth.
FREE · NO COMMITMENT · 48HR TURNAROUND