Built for Real Estate Brands That Have Outgrown Their Last SEO Agency.
85,000 SMBs in the Seattle metro compete for visibility. Most real estate businesses have no organic strategy. You can own local search.
8 of our last 10 real estate clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. SEO doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try SEO” phase. They know it works. They want it done properly.
Seattle real estate is a different game.
We’ve run SEO here. We know what it takes.
Seattle real estate agents losing deals to search results
Seattle's real estate market is saturated with national property portals—Zillow, Redfin, Realtor.com—that dominate the first page. Most local agents and brokers rely on these platforms, ceding their own organic visibility. Location-based searches ("homes for sale in Capitol Hill," "South Lake Union real estate agent") are high-intent and underserved. Real estate businesses that invest in SEO capture qualified leads directly, without paying portal commissions or per-lead fees.
The 3 places Seattle real estate brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 real estate brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Agents were generating leads through Zillow ads ($8–12 per click, 2% conversion rate). They had no organic presence for neighborhood-specific searches and were losing deals to competitors who ranked in local search.
Built neighborhood-specific landing pages for South Lake Union, Capitol Hill, Ballard, and Fremont with buyer guides and market reports
— Sarah M.
Managing Broker
Read the full case study →BEFORE → AFTER
Monthly Buyer Inquiries from Search · BEFORE
8–12 (mostly from Zillow ads)
Monthly Buyer Inquiries from Search · AFTER
90–110 (mostly organic)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time SEO has ever made sense to them.
From audit to measurable growth, step by step
After 6 months, your real estate business ranks in the top 3 for your core neighborhood searches, receives 40–60% more qualified buyer inquiries, and reduces cost per lead by 50–70% compared to paid channels. Within 12 months, organic search becomes your highest-ROI marketing channel.
Audit & Strategy
We analyze your current organic footprint, keyword gaps in Seattle neighborhoods (Capitol Hill, South Lake Union, Ballard, etc.), and competitor rankings. We identify which location-based searches you're missing and calculate the lead value for each opportunity.
On-Page Foundation
We optimize your site structure, title tags, meta descriptions, and property page templates for local intent. Each neighborhood gets dedicated content zones; agent bios are structured for search. We ensure Google My Business is fully optimized.
Content & Authority
We create location-specific guides ("Buying a Home in Capitol Hill," "South Lake Union Market Report"), neighborhood insights, and buyer education content. Each piece targets local search intent and links back to your service pages.
Link Building & Trust
We secure backlinks from local Seattle business directories, real estate associations, neighborhood blogs, and relevant publications. We position you as a local authority, not just another agent.
Monitor, Optimize & Scale
We track rankings for 200+ location + property type keywords, measure lead volume by search keyword, and continuously refine. Monthly reports show which neighborhoods and search terms drive the most qualified inquiries.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Seattle real estate brand
The median real estate client after 6 months
A practical guide showing exactly how top-performing agents in Seattle rank for neighborhood searches and capture buyer inquiries before their competition.
Median result across 12 real estate SEO case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“They found a technical issue in week one that had been suppressing our rankings for over a year. Two previous agencies missed it completely. That was the moment I knew.”
Mark R.
Director of Growth · E-commerce Brand
“Month-to-month contracts and no lock-in wasn't just a selling point — it forced them to earn our business every month. They always did.”
Emma S.
CEO · Professional Services, $6M revenue
“We'd tried two SEO agencies before. Both gave us dashboards and monthly reports with no movement. Omakaase told us what was actually broken in week one and fixed it. Six months in, we're on page one for every term that matters.”
Sarah M.
Head of Marketing · NYC Retail Brand, $4M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long until we see results from SEO?
First rankings typically appear within 8–12 weeks for competitive local keywords. However, meaningful lead volume usually builds over 4–6 months as your site authority grows and you rank for more keyword variations. We provide monthly progress reports so you see exactly what's happening.
What if we're already using Zillow, Redfin, or other portals?
SEO and portals aren't mutually exclusive—they complement each other. SEO builds your independent brand and reduces reliance on portals that take high commissions. Buyers found through organic search are often more qualified (they searched for you specifically or your neighborhood) and convert better. Most successful agents use both.
How much does real estate SEO cost, and what's the ROI?
Our Seattle real estate SEO retainers range from $2,500–$6,000 per month depending on market size and competitive intensity. Most clients see positive ROI within 4–6 months as leads increase and cost per lead drops. A solo agent might see $3K–$8K in additional revenue per month by month 6; larger teams see $15K–$40K+ monthly increases.
Do you handle agents, brokerages, or both?
We work with both solo agents and brokerages. For teams, we often optimize the main brokerage site for multiple neighborhoods and link from individual agent pages. For solo agents, we build a standalone SEO presence. The strategy adapts to your business model.
What neighborhoods do you specialize in?
We have deep experience with Seattle neighborhoods including Capitol Hill, South Lake Union, Ballard, Queen Anne, Fremont, Green Lake, and West Seattle. If you operate in a different Seattle neighborhood or surrounding areas like Bellevue or Tacoma, we customize our approach based on local search demand and competition.
FREE · NO COMMITMENT · 48HR TURNAROUND