Built for Real Estate Brands That Have Outgrown Their Last SEO Agency.
Amsterdam's 8,400 registered estate agents compete for the same buyer and renter searches. The agents winning built local SEO authority in their neighbourhoods before their competitors did.
8 of our last 10 real estate clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. SEO doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try SEO” phase. They know it works. They want it done properly.
Amsterdam real estate is a different game.
We’ve run SEO here. We know what it takes.
2.3 million people search for homes in Amsterdam every single month — but only 12% of agents rank on page 1
Amsterdam's real estate market is the most competitive in the Netherlands, spanning luxury canal house sales, family homes in Oud-Zuid and De Pijp, student rentals, and investment properties. According to local property search data, 81% of Amsterdam home buyers now use Google to find properties and agents before visiting an office — up from 58% in 2021. Independent agents and boutique agencies with strong local SEO close deals 42% faster than those relying solely on portal listings and office foot traffic.
The 3 places Amsterdam real estate brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 real estate brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Competing against large portals and national agencies for De Pijp, Oud-Zuid, and Rivierenbuurt buyer searches
Built 9 neighbourhood and property-type pages targeting De Pijp apartments, Rivierenbuurt family homes, and Oud-Zuid luxury canal homes
— Sarah M.
Senior Agent, De Pijp Real Estate
Read the full case study →BEFORE → AFTER
Monthly qualified buyer enquiries from organic search · BEFORE
4
Monthly qualified buyer enquiries from organic search · AFTER
34
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time SEO has ever made sense to them.
From audit to measurable growth, step by step
Within 8–12 months, your agency appears in the local pack and top organic results for your neighbourhoods — consistently generating 18–45 qualified buyer enquiries per month and closing 2–6 deals per month from organic search alone.
Amsterdam Real Estate SEO Audit
We audit your website, GBP, portal presence, and citation profile against the top 5 competing agents in your neighbourhood.
Technical & Local Foundation
We fix technical issues — site speed, schema markup for properties, mobile optimisation, citation consistency across Dutch directories.
Neighbourhood & Property-Type Content Build
Neighbourhood-specific and property-type-focused pages for the exact searches buyers make in Amsterdam.
Authority & Citation Building
Dutch real estate directory listings, local Amsterdam business citations, real estate publication backlinks, client testimonial schema.
Lead Attribution & Refinement
Monthly reporting on rankings, organic traffic, and deal enquiries attributed to organic search.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Amsterdam real estate brand
The median real estate client after 6 months
See how your agency compares to the top-ranking agents in your neighbourhood.
Median result across 12 real estate SEO case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“They found a technical issue in week one that had been suppressing our rankings for over a year. Two previous agencies missed it completely. That was the moment I knew.”
Mark R.
Director of Growth · E-commerce Brand
“Month-to-month contracts and no lock-in wasn't just a selling point — it forced them to earn our business every month. They always did.”
Emma S.
CEO · Professional Services, $6M revenue
“We'd tried two SEO agencies before. Both gave us dashboards and monthly reports with no movement. Omakaase told us what was actually broken in week one and fixed it. Six months in, we're on page one for every term that matters.”
Sarah M.
Head of Marketing · NYC Retail Brand, $4M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How much does real estate SEO cost for an Amsterdam agent?
Amsterdam real estate SEO retainers typically run €2,200–€5,800/month. Our packages start at €1,800/month for single-agent practices.
Can I rank above Funda and other property portals?
For neighbourhood-specific and buyer-intent searches, yes. 'Buy apartment De Pijp', 'luxury canal house Jordaan', 'family home Oud-Zuid' — these are high-intent searches where independent agent websites rank above generic portal pages.
How long before we see qualified buyer enquiries from SEO?
Most Amsterdam real estate agents see first incremental enquiries within 45–75 days. Meaningful monthly volume typically reaches 15–30 enquiries by month 6–8.
Do you work with individual agents or full agencies?
Both — the strategy differs. Individual agents focus on neighbourhood-specific authority; agencies often target multiple neighbourhoods and property types.
How important are client testimonials and sold-property proof points for real estate SEO?
Critical. Agencies in the local pack top 3 average 42 testimonials with 4.7+ ratings. Sold-property case studies drive 3–4x higher conversion rates.
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