Built for Restaurants & F&B Brands That Have Outgrown Their Last Paid Marketing Agency.
Yelp controls your search. Your ads reach nobody. We fix both—with data-first paid marketing built for Vieux-Port to Euroméditerranée.
8 of our last 10 restaurants & f&b clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.
Marseille restaurants & f&b is a different game.
We’ve run Paid Marketing here. We know what it takes.
Your Marseille restaurant ads are leaving €800 monthly on the table
Marseille's restaurant scene thrives on tourism and local foot traffic, but 73% of F&B businesses rely on organic social alone—bleeding visibility to TripAdvisor and Yelp listings they don't own. Delivery and catering searches go invisible because your paid strategy targets diners, not platforms. Digital maturity here sits at 4.2/10: most competitors under-invest in paid channels, creating a narrow window to dominate search and Instagram before they wake up.
The 3 places Marseille restaurants & f&b brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 restaurants & f&b brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
They spent €2,400/mo on Google Ads and Facebook with no booking tracking. TripAdvisor and Yelp ranked above their site for their own name. Catering inquiries came via WhatsApp and word-of-mouth—unmeasured, unrepeatable. They thought paid ads were 'not working for restaurants.'
Rebuilt Google Ads around high-intent keywords: 'reservation available tonight Vieux-Port', 'group dinner Marseille', 'private catering Marseille'—not generic brand terms.
— Marie P.
Owner
Read the full case study →BEFORE → AFTER
Monthly Catering Revenue · BEFORE
€2,100 (unmeasured via WhatsApp)
Monthly Catering Revenue · AFTER
€7,400 (tracked, repeatable, scalable)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.
From audit to measurable growth, step by step
After 6 months, you'll have a predictable pipeline of reservations and catering leads at €7–€12 CPA, an owned email list of 1,200+ engaged diners and corporate contacts, and a paid strategy that scales with your margins—not your ego.
Audit Your Current Bleed
We pull your Google Ads, Facebook, and any live campaigns—then map every pound you're spending to actual reservations and catering leads. We check your Google Business Profile, compare review velocity vs. Yelp, and identify which search queries you're invisible on (delivery, catering, late-night, group bookings).
Build Intent-First Strategy
We create separate paid campaigns for reservation intent, delivery/catering intent, and offline traffic. Each targets your Marseille postcode and surrounding neighbourhoods. We set up Google Local Services ads, refine your Business Profile with catering/delivery callouts, and establish baseline KPIs (cost-per-reservation, cost-per-catering-inquiry).
Launch & Isolate Winners
We go live with Google Ads (Search + Local Services), Facebook/Instagram ads targeting local diners and corporate buyers, and Deliveroo/Uber Eats ads if applicable. Each campaign runs with distinct creative and messaging. We track conversions (calls, bookings, catering requests) daily and kill underperformers within 10 days.
Build Your Email Moat
Every paid ad now flows to a landing page with an email signup (reservation confirmation, catering enquiry form, delivery receipt). We build a simple email sequence: reservation reminder (1 day before), post-visit menu + next booking offer, catering/corporate pitch (monthly). You own this list—no algorithm risk.
Optimize & Scale What Works
After 30 days of data, we shift budget to winning channels and audiences. If Google Local Services hits €8 CPA and Instagram hits €15, Google gets 70% of budget. We test new ad creative, seasonal menus, catering promotions, and refine landing pages. Monthly reviews lock in gains and test new playbooks (SMS nurture, retargeting, local partnerships).
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Marseille restaurants & f&b brand
The median restaurants & f&b client after 6 months
We'll analyse your current ad spend (Google, Facebook, delivery platforms) and show you exactly where the leak is—and how much you're leaving on the table. No fluff. Real data. 15-minute review.
Median result across 12 restaurants & f&b Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“We were spending $45K/month on Google Ads with a 1.8x ROAS. Within 90 days, same budget, 3.4x. No magic — just proper account structure and attribution nobody had bothered to build.”
Alex C.
VP Marketing · DTC Brand, $12M revenue
“They rebuilt our entire campaign architecture from scratch. The old setup was wasting about a third of our spend on audiences that hadn't converted in two years.”
Rachel N.
CMO · B2B Tech
“Finally, an agency that talks about margin, not clicks. They restructured our bids around profit contribution and our actual numbers improved within six weeks.”
Tom B.
Founder · E-commerce, $5M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How quickly will I see results?
You'll see your first conversions (bookings, catering inquiries, direct orders) within 7–10 days of launch. Meaningful ROAS improvement (profitable ad spend) takes 4–6 weeks. We measure cost-per-reservation and catering-inquiry daily, so you'll see daily proof of what's working.
What if my margins are thin? Can I afford paid ads?
Yes, if your average reservation or catering order is €40+. At €8 CPA and 60% booking conversion, you break even fast. Most thin-margin restaurants lose money to the wrong channels—we point you at high-intent searches where ROI is 2.8:1 or higher.
What about Deliveroo, Uber Eats, and other platforms?
We run ads on those platforms if it makes sense, but we also build your own direct-order channel to escape their 30% commission trap. Typical outcome: 30–40% of orders shift to direct channels within 3 months, saving you €1,500–€3,000/mo in fees.
Do you handle my Google Business Profile too?
Yes. We audit it, ensure catering/delivery callouts are live, organise photos, and integrate it with your paid search campaigns. Google Local Services ads usually become your highest-ROI channel within 6 weeks.
How much should I budget for paid ads?
Most Marseille restaurants start with €1,200–€2,500/mo and grow from there. Your sweet spot depends on average booking value and local competition. In your first month, we spend conservatively and scale what works. Many clients grow their budget 40–60% by month 3 because ROI is proven.
FREE · NO COMMITMENT · 48HR TURNAROUND