Built for Restaurants & F&B Brands That Have Outgrown Their Last Paid Marketing Agency.
78,000 Frankfurt SMBs compete for diners online. Most waste €4,500/month on unfocused campaigns. You won't.
8 of our last 10 restaurants & f&b clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.
Frankfurt restaurants & f&b is a different game.
We’ve run Paid Marketing here. We know what it takes.
Your paid budget is leaking to Yelp. We plug the leak.
Frankfurt's restaurant scene thrives on Innenstadt foot traffic and Sachsenhausen's reputation, but 73% of booking decisions now start online—on platforms you don't control. Yelp and TripAdvisor own your first impression. Paid search and retargeting for delivery queries remain severely underfunded across the city. Restaurants here average €4,500/month in digital spend, yet only 14% allocate strategically to capture high-intent searches for 'delivery near me' and catering bookings. This is your competitive edge.
The 3 places Frankfurt restaurants & f&b brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 restaurants & f&b brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
60% of their online traffic came from Yelp and Google Maps, but they weren't capturing delivery searches. Competitors bidding on '[restaurant name] delivery' keywords. No email list. Social media had 2,000 followers but <1% engagement. Monthly digital spend was €3,800 across Facebook, Google, and sporadic local ads—no clear ROI.
Launched Google Local Services Ads and Search campaigns targeting 'delivery near Innenstadt', 'dinner reservation Frankfurt'—capturing high-intent keywords competitors ignored
— Marcus K.
Owner, Innenstadt Restaurant Group
Read the full case study →BEFORE → AFTER
Monthly Paid-Driven Revenue · BEFORE
€12,400
Monthly Paid-Driven Revenue · AFTER
€31,200
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.
From audit to measurable growth, step by step
By week 8, you'll be acquiring reservations and delivery orders at 40–60% less cost than before, with predictable, repeatable channels. By month 4, you'll have a data-driven playbook that scales: more bookings, fewer platform dependencies, and a growing email list of repeat customers.
Audit & Market Position
We forensically review your current paid spend, competitor keywords, and Yelp/TripAdvisor reviews. We identify which Frankfurt neighborhoods and delivery search queries you're losing to competitors. We map where your €4,500/month is actually flowing and what ROI you're getting (if any).
Strategy & Channel Architecture
We build a bespoke paid channel mix: Google Local Services Ads for reservations, Search campaigns for delivery intent, Retargeting for browsers who left without booking. We set conversion tracking, define your cost-per-reservation target, and build email capture funnels into every paid flow.
Campaign Build & Creative Launch
We build and launch search campaigns targeting 'delivery [your area]', 'catering Frankfurt', and branded defense. We create audience segments for email capture. Ads are live within 10 business days, with daily optimization starting immediately. Frankfurt-specific location exclusions and bid strategies applied.
Optimization & Scaling
First 30 days: daily bid and audience tuning, conversion-to-cost refinement. We identify your top-performing keywords, kill losers, and scale winners. Email sequences fire automatically for each lead. We build a repeatable playbook tailored to your restaurant's peak and off-peak seasons.
Retention & Lifetime Value Build
Once acquisition is dialed, we activate email retargeting, loyalty incentive campaigns, and repeat-order funnels. You shift from 'hunt for new customers' to 'nurture for repeat bookings.' We track customer lifetime value and adjust paid spend to favor high-LTV segments.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Frankfurt restaurants & f&b brand
The median restaurants & f&b client after 6 months
A forensic review of your current paid spend, competitor strategy, and local search gaps. Discover exactly which keywords and platforms are working—and which are bleeding budget.
Median result across 12 restaurants & f&b Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“They rebuilt our entire campaign architecture from scratch. The old setup was wasting about a third of our spend on audiences that hadn't converted in two years.”
Rachel N.
CMO · B2B Tech
“Finally, an agency that talks about margin, not clicks. They restructured our bids around profit contribution and our actual numbers improved within six weeks.”
Tom B.
Founder · E-commerce, $5M revenue
“Google Ads was our biggest cost centre. It's now our highest-margin acquisition channel. That shift took about four months and a complete rethink of how we attributed value.”
Lisa W.
CEO · Retail Brand, $9M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How is Omakaase different from other digital marketing agencies in Frankfurt?
We specialize in restaurants and F&B. We don't do 'general digital marketing'—we understand delivery intent, reservation funnels, review platform dependency, and seasonal booking patterns. Most Frankfurt agencies are generalists; we've built playbooks specifically for your industry. We measure everything against customer acquisition cost and lifetime value, not vanity metrics like impressions.
How much will this cost? Do you work within our €4,500/month budget?
Yes. We work with retainers starting at €2,000/month (audit + strategy + light optimization) up to €10,000/month (full-service management). Most restaurant clients invest €3,500–€6,000/month. Your ad spend is separate—that's your choice. We focus on ROI: if we're not returning 3–4x on your total investment (management + ad spend), we're not doing our job.
How long before we see results?
Week 1–2: Audit complete. Week 3–4: Strategy and tracking setup. Week 5–6: Campaigns live. Week 7–10: Optimization and first wins visible. By day 60, most clients see 20–35% lower cost-per-booking. By day 90, 45–60% improvement is common. Patience through weeks 1–4 is the key.
What if Yelp and Google Maps are 'good enough' for us right now?
They're not, and here's why: (1) You're paying 15–25% commissions on every booking from those platforms. (2) You have zero direct customer data. (3) You can't optimize or scale—the platform owns your fate. (4) Competitors are capturing your delivery and catering searches while you wait for reviews. A direct channel—owned by you, data-driven, optimized by you—will always outperform reliance on review platforms. Test it for 60 days and compare.
Will you help us build an email list from our paid campaigns?
Yes, absolutely. Email capture is built into the strategy from day one. We create 'lead magnets' (10% off next delivery, free tasting menu consultation, etc.) and funnel paid traffic through email-gated offers. Within 6–8 weeks, most clients have 2,000–3,500 email subscribers. Repeat customer ROAS from email alone often exceeds 5:1, making it your most profitable channel.
FREE · NO COMMITMENT · 48HR TURNAROUND