Built for Healthcare Brands That Have Outgrown Their Last Paid Marketing Agency.
58,000 SMBs compete for local patients. Your paid strategy determines who wins the first click.
8 of our last 10 healthcare clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.
Austin healthcare is a different game.
We’ve run Paid Marketing here. We know what it takes.
Austin healthcare practices leak patients to Google every day
Austin's healthcare market is fragmented across 58,000+ SMBs spending an average of $4,500/month on digital marketing—yet most practices waste budget on untargeted campaigns. Google Maps and search ads dominate patient discovery, especially for specialists and urgent care. Competitors with optimized paid strategies capture 3x more qualified leads. Healthcare buyers in Austin expect mobile-first experiences and social proof; practices without review systems and responsive ads hemorrhage patients to better-positioned competitors.
The 3 places Austin healthcare brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 healthcare brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Practice was spending $5,200/month on Google Ads but capturing only $1.89 in revenue per $1 ad spend; competitors' branded keyword bids were stealing patients at checkout; mobile website conversion rate was 1.8%
Restructured Google Ads account into intent-based campaigns (New Patient, Urgent Care, Telehealth) with tighter keyword lists to eliminate low-intent searches
— Dr. Sarah M.
Practice Owner, Family Medicine
Read the full case study →BEFORE → AFTER
Monthly New Patient Appointments from Paid Ads · BEFORE
28 appointments
Monthly New Patient Appointments from Paid Ads · AFTER
46 appointments
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.
From audit to measurable growth, step by step
Within 90 days, your cost per qualified lead drops 40–55%, your Google Maps visibility increases 3–4 positions, and you generate 12–18 additional patient appointments monthly. By month 6, your paid marketing spend becomes predictable and repeatable, freeing you to focus on patient care while your practice grows.
Audit & Competitive Mapping
We analyze your current paid campaigns, Google Ads account structure, and local competitor bidding strategies across Austin. We identify which keywords drive qualified patient leads vs. tire-kickers, and map the competitive landscape in your specialty (dental, primary care, orthopedics, etc.).
Strategy & Landing Page Optimization
We design a paid campaign architecture aligned to patient journey stages (awareness, decision, booking). All landing pages are rebuilt for mobile-first conversion with trust signals (reviews, credentials, wait times), and we establish a review generation system to boost ad quality scores.
Campaign Launch & Bid Optimization
We launch Google Search, Local Services Ads, and (if applicable) Facebook/Instagram campaigns with Austin location targeting and specialty-specific keywords. We implement conversion tracking and begin daily bid optimization to protect your budget and maximize qualified leads.
Performance Monitoring & Refinement
We monitor lead quality, cost per appointment, and booking rates weekly. We pause underperforming keywords, scale winners, and A/B test ad creative and landing page headlines to improve CTR and conversion rates every two weeks.
Scale & Sustainable Growth
Once proven campaigns hit target CPL, we expand to adjacent keywords, seasonal campaigns (back-to-school physicals, allergy season, flu shots), and retargeting to patients who visited but didn't book. Your practice achieves a predictable lead generation engine.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Austin healthcare brand
The median healthcare client after 6 months
Download the exact paid campaign framework we use to help Austin healthcare practices cut their cost per lead in half. Includes keyword templates, landing page checklist, and local competitor bidding strategies.
Median result across 12 healthcare Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Finally, an agency that talks about margin, not clicks. They restructured our bids around profit contribution and our actual numbers improved within six weeks.”
Tom B.
Founder · E-commerce, $5M revenue
“Google Ads was our biggest cost centre. It's now our highest-margin acquisition channel. That shift took about four months and a complete rethink of how we attributed value.”
Lisa W.
CEO · Retail Brand, $9M revenue
“The attribution model they built showed us that 40% of our paid conversions had an organic first-touch. We restructured the whole channel mix based on that one insight.”
Chris M.
CMO · Finance Brand
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long before we see results from paid ads?
Most Austin healthcare practices see their first 2–4 qualified leads within the first two weeks. Cost per lead typically drops 20–30% by week 4, and by 90 days, we've usually hit a 40–55% reduction. The key is continuous optimization; results compound as we test, learn, and scale winners.
What if we've tried Google Ads before and lost money?
Most practices that 'failed' with paid ads had one of three problems: wrong keywords (targeting too broad or low-intent), broken landing pages (high bounce rates, no mobile optimization), or poor conversion tracking (not knowing which clicks actually converted to patients). We audit your account, identify the leaks, and fix them—then rebuild with a data-driven strategy.
How much should we budget for paid ads?
Austin healthcare practices typically spend $2,000–$8,000/month depending on specialty, service type, and patient lifetime value. A family medicine or urgent care practice might start at $3,000–$4,000/month; a specialty practice (orthopedic, cosmetic) might invest $5,000–$7,000. We'll recommend a budget based on your patient acquisition goals and the competitive landscape in your vertical and zip code.
Do you manage Google Ads, Facebook, or both?
We manage whatever drives the best ROI for your practice. For most healthcare services, Google Search and Local Services Ads dominate. Facebook and Instagram excel for brand awareness, cosmetic procedures, and patient retention. We'll recommend the right mix during your initial audit and scale channels based on performance data.
What's included in your service? Do you also handle website design or SEO?
Our paid marketing service covers campaign strategy, keyword research, ad copy, landing page optimization, conversion tracking, and ongoing optimization. If your website needs a rebuild or mobile fixes to support paid ads, we can handle that as a project add-on. SEO is a separate engagement; paid and organic strategies complement each other, and we're happy to coordinate both.
FREE · NO COMMITMENT · 48HR TURNAROUND