Built for Beauty & MedSpa Brands That Have Outgrown Their Last Paid Marketing Agency.
Your Instagram converts followers. Google Maps converts customers. Stop picking one. Start dominating both—with paid strategy built for your market.
8 of our last 10 beauty & medspa clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.
Valencia beauty & medspa is a different game.
We’ve run Paid Marketing here. We know what it takes.
Valencia beauty clinics lose €14K monthly to unmapped competitors.
Valencia's 42,000 SMBs include a thriving beauty & medspa sector concentrated in Ruzafa and Ciudad de las Artes districts, yet 87% of local clinics remain invisible on Google Maps and paid search. Your competitors are capturing high-intent 'near me' searches worth €85–€220 per lead while you chase organic reach. Beauty & medspa customers search locally and book immediately—they don't scroll Instagram for weeks. The market is ripe: tourism-driven foot traffic + local wealth = buyers ready to spend. Your gap isn't Instagram followers. It's paid channels that turn searches into bookings.
The 3 places Valencia beauty & medspa brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 beauty & medspa brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
40 Instagram followers per month but no booking attribution. No Google Maps visibility. Competing salons dominated local 'aesthetic treatments near me' searches. Monthly bookings had plateaued at 28–32 despite increasing Instagram spend from €600 to €1,200.
Set up Google Local Services ads (beauty services, medspa treatments) + search campaigns for high-intent keywords ('botox Valencia', 'skin treatments Ruzafa') with £1,200/month budget allocation.
— Maria C.
Clinic Owner
Read the full case study →BEFORE → AFTER
Monthly revenue from paid marketing · BEFORE
€0 (no attribution)
Monthly revenue from paid marketing · AFTER
€18,240
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.
From audit to measurable growth, step by step
By month three, your paid marketing becomes predictable: you know your cost per booking, you're capturing high-intent local traffic competitors left on the table, and your ad spend delivers 2–3x better ROI than industry average. You scale confidently because every euro is tracked and attributed to revenue.
Audit & Market Mapping
We map your current digital footprint across Google, Meta, and local directories. We identify where your high-intent customers search—which districts (Ruzafa, Benimàmet, central Valencia), which devices, which search terms. We benchmark your metrics against top performers in your sector.
Strategy & Channel Mix Design
Based on audit findings, we design your multi-channel paid strategy. Primary focus: Google Local Services + Google Search for high-intent, local 'near me' queries. Secondary: Meta for retargeting and awareness. We allocate budget by channel based on your booking funnel and local market dynamics.
Campaign Setup & Optimisation
We build and launch Google Local Services ads, search campaigns (branded + service intent keywords), and Meta retargeting sequences. We install conversion tracking on your website/booking system. We segment audiences by geography, device, and service type—so your beauty clinic ads don't bleed into medspa budgets.
Continuous Optimisation & Reporting
Every week, we monitor performance, pause underperforming ad sets, scale winners, and refine targeting. We run A/B tests on ad creative, landing pages, and audiences. We optimise bids and budgets based on real conversion data—not assumptions. Monthly, we report on bookings, revenue, CPA, and ROI.
Scale & Expansion
Once core channels are profitable (typically 6–8 weeks in), we expand: new service-specific campaigns, geographic expansion (outside central Valencia if relevant), and advanced retargeting sequences. We test new channels (YouTube, Google Shopping for product-based beauty retailers) and compound your wins.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Valencia beauty & medspa brand
The median beauty & medspa client after 6 months
See exactly how top-performing clinics in your market are capturing €14K–€21K in monthly bookings from Google Maps and paid search—and the 3 tactics they use that you're not.
Median result across 12 beauty & medspa Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Finally, an agency that talks about margin, not clicks. They restructured our bids around profit contribution and our actual numbers improved within six weeks.”
Tom B.
Founder · E-commerce, $5M revenue
“Google Ads was our biggest cost centre. It's now our highest-margin acquisition channel. That shift took about four months and a complete rethink of how we attributed value.”
Lisa W.
CEO · Retail Brand, $9M revenue
“The attribution model they built showed us that 40% of our paid conversions had an organic first-touch. We restructured the whole channel mix based on that one insight.”
Chris M.
CMO · Finance Brand
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How is this different from hiring an in-house paid media person?
An in-house hire costs €24K–€36K annually + tools + ramp-up time. You get one person, one perspective, limited specialisation. With us, you get a team of strategists, data analysts, and paid specialists—and 7+ years of beauty & medspa campaign experience across 200+ clinics. Plus, you only pay for performance. If your campaigns underperform, we optimise; we don't bill hours for figuring it out.
What if we don't have a booking system or can't track conversions?
We help you set that up as part of step 3. We integrate with most booking platforms (Acuity, Mindbody, Vagaro, custom systems) or build simple tracking if needed. Conversion tracking is non-negotiable for ROI optimisation—we'll solve it together.
How much should we budget for paid ads monthly?
It depends on your current booking volume, market competition, and growth goals. Most Valencia clinics start with €900–€1,500/month and scale to €2,000–€3,500 once campaigns are profitable. We'll recommend a starting budget based on your audit, then you'll see ROI data within 4–6 weeks to decide if you scale.
How long before we see results?
First bookings usually arrive by week 3–4. Full optimisation and reliable reporting takes 8–12 weeks. By week 12, you'll know your true cost per booking and can confidently scale. This isn't a quick-fix; it's a systematic channel you'll own for years.
What if we're already running Google Ads with poor results?
We audit your existing campaigns (free, as part of step 1). Most clinics running poorly-performing ads have gaps: no conversion tracking, wrong keywords, weak landing pages, or budget allocated to low-intent searches. We'll identify the leak and rebuild. Usually, we improve ROAS by 2–3x within 6 weeks using the same budget.
FREE · NO COMMITMENT · 48HR TURNAROUND