Built for Technology & SaaS Brands That Have Outgrown Their Last Web Design Agency.
We design and build websites that turn visitors into qualified leads for your SaaS or technology business.
8 of our last 10 technology & saas clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Web Design doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Web Design” phase. They know it works. They want it done properly.
Rotterdam technology & saas is a different game.
We’ve run Web Design here. We know what it takes.
52,000 Rotterdam tech businesses. Most websites don't convert.
Rotterdam's technology and SaaS sector is concentrated in high-value B2B niches—maritime tech, logistics software, construction platforms. These businesses operate on razor-thin CAC margins and can't afford to waste traffic on poorly-converting websites. Most agencies in the region focus on vanity metrics; conversion design is rare, and that's your competitive advantage. Your website isn't a brochure—it's your 24/7 sales asset. Every visiting prospect represents real euros: a 2-3% improvement in conversion rate compounds into €15,000–€40,000 in additional annual revenue for a typical mid-market SaaS firm here.
The 3 places Rotterdam technology & saas brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 technology & saas brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
High Google Ads spend (€8,500/month) yielded only 18–22 qualified leads monthly (€400+ CAC). Website had weak positioning—visitors couldn't quickly understand the specific problem it solved or why it beat competitors. Mobile conversion was 0.9%, and most leads came from direct traffic (existing relationships), not ads.
Redesigned homepage messaging to lead with customer pain points (€2M+ annual supply chain inefficiency costs), not feature lists. Included specific use case pages for three buyer personas (Ops Directors, Logistics Managers, Procurement Leaders).
— Anna M.
VP Sales
Read the full case study →BEFORE → AFTER
Monthly qualified leads from paid & organic · BEFORE
18–22
Monthly qualified leads from paid & organic · AFTER
32–38
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Web Design has ever made sense to them.
From audit to measurable growth, step by step
Your website transforms from a traffic sink into a predictable lead generation machine. Typical clients see 2–3x improvement in conversion rates within 90 days, reducing CAC by 35–50% and freeing up your ad budget to scale profitably.
Audit & Strategic Discovery
We analyze your existing website, traffic patterns, and competitor positioning within Rotterdam's tech ecosystem. We interview your sales team to understand objection patterns and buying signals unique to your SaaS segment.
Conversion-Focused Strategy
We develop a page architecture that mirrors your buyer's decision journey. This includes trust-building content blocks, objection-handling copy, clear value positioning, and friction-reduced lead capture flows optimized for both your LinkedIn and Google Ads audiences.
Design & Development
Our designers and developers build a mobile-first website that prioritizes conversion. We implement advanced analytics tracking, A/B test frameworks, and integrate your CRM (HubSpot, Pipedrive, Salesforce) for seamless lead handoff to your sales team.
Testing & Optimization Launch
Before launch, we run internal QA, load testing, and SEO checks. Post-launch, we monitor conversion funnels daily for the first 30 days, identifying drop-off points and quick wins. We execute rapid iterations based on real visitor behavior.
Ongoing Conversion Growth
We establish a continuous improvement cadence: monthly analysis of conversion rates, quarterly strategic reviews, and quarterly design/copy refreshes. Your website becomes a living asset, not a static project. We tie every iteration to lead volume and CAC reduction metrics.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Rotterdam technology & saas brand
The median technology & saas client after 6 months
Not all web traffic converts equally. We'll audit your website against conversion benchmarks specific to Rotterdam's B2B tech market and show you exactly where you're losing leads.
Median result across 12 technology & saas Web Design case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“They pushed back on every one of my bad ideas and were right every time. The version they built looks nothing like my original brief — and it's infinitely better.”
Fiona R.
CEO · Healthcare Services
“Page load went from 4.8 seconds to under 1.2. The SEO impact was visible within weeks. Speed isn't just a UX issue — it's a revenue issue. They understood that.”
Mike A.
CTO · E-commerce, $6M revenue
“We had a 68% mobile drop-off rate. After the redesign, 31%. If your agency can't tell you your mobile conversion rate, get a new one.”
Jade L.
CMO · Retail, $8M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long does a typical web redesign take from kick-off to launch?
8–10 weeks for the full process (discovery, strategy, design, development, testing, launch). For established companies with clear requirements, we can compress to 6–7 weeks. Post-launch, we run an intensive 30-day optimization phase. Total time to meaningful CAC reduction: 90 days. If you need speed, we offer a 'rapid redesign' sprint (4–5 weeks) on a fixed scope.
What does a web redesign cost? Does it fit within the €1,500–€7,000/month agency retainer range I've seen?
A comprehensive conversion-focused redesign (8–10 weeks, including discovery + build + 30-day optimization) ranges €18,000–€35,000 depending on complexity, integrations, and custom functionality. This is a project fee, separate from ongoing support. Many clients then move to a €2,500–€4,500/month performance retainer for continuous A/B testing, content updates, and conversion optimization. Together, project + 12-month retainer = €48,000–€89,000 invested to reduce CAC by 35–50%, which pays back within 6–9 months for most SaaS businesses.
How do you measure success? What metrics matter?
We focus on three core metrics: (1) Conversion rate (form submissions / total visitors), (2) Cost per qualified lead (total website investment / qualified leads generated), and (3) Lead quality (% of leads that close, ACV impact). We provide monthly dashboards tracking all three. Success is defined as: +50% improvement in conversion rate within 90 days, and CAC reduction of 35%+ within 6 months. We tie every iteration to these numbers.
Do you handle ongoing content and SEO, or just the web design?
Our core offering is conversion-focused web design and optimization. We do not manage day-to-day content calendars or full SEO campaigns. However, we architect your site for SEO (technical foundation, page structure, schema markup) and can recommend content themes during strategy. If you need ongoing content or SEO, we partner with specialist agencies or can refer trusted vendors in Rotterdam.
What if my business is highly technical (deep SaaS with a long sales cycle)? Can you handle complexity?
Yes. We've redesigned platforms serving maritime operators, logistics networks, and construction software companies—all with 6–12 month sales cycles and multiple buyer personas. The strategy simply includes more segmentation: dedicated landing pages per persona, deeper ROI calculators, case studies mapped to specific use cases, and gated resources (whitepapers, webinars) to nurture long-cycle deals. Complexity increases timeline by 1–2 weeks but not approach.
FREE · NO COMMITMENT · 48HR TURNAROUND