Built for Restaurants & F&B Brands That Have Outgrown Their Last Web Design Agency.
55,000 Minneapolis SMBs compete for food searches. We build websites that steal back control and convert visitors into reservations and orders.
8 of our last 10 restaurants & f&b clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Web Design doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Web Design” phase. They know it works. They want it done properly.
Minneapolis restaurants & f&b is a different game.
We’ve run Web Design here. We know what it takes.
Your restaurant website is losing money to Yelp every day
Minneapolis has a vibrant food scene concentrated in North Loop and Downtown, but most restaurants abdicate their online presence to review sites. Yelp and TripAdvisor capture 60%+ of discovery traffic, leaving restaurants vulnerable to algorithm changes and negative reviews. Restaurants that own their web presence—with built-in reservation systems, email capture, and catering inquiry forms—see 3–5x higher customer lifetime value than those relying on third-party platforms alone.
The 3 places Minneapolis restaurants & f&b brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 restaurants & f&b brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
80% of reservations came via phone calls or Yelp. The owner had no email list, no catering presence, and couldn't track which marketing efforts drove actual diners. Online visibility for 'Italian restaurant Minneapolis' was buried on page 2.
Built a dedicated catering landing page targeting 'corporate catering Minneapolis' and 'private dining North Loop'—keywords with zero competition from Yelp
— Marco T.
Owner/Operator
Read the full case study →BEFORE → AFTER
Monthly Online Reservations · BEFORE
15 per month
Monthly Online Reservations · AFTER
51 per month
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Web Design has ever made sense to them.
From audit to measurable growth, step by step
After 12 weeks, you'll own a website that converts 3–6% of visitors into reservations, catering inquiries, or email subscribers. You'll have a direct-to-customer channel (email list) independent of Yelp. And you'll rank for high-intent local keywords—'catering Minneapolis,' 'private dining North Loop'—that Yelp can't control.
Discovery & Competitive Audit
We map your current online presence across Google, Yelp, and your website. We analyze 8–10 Minneapolis competitors in your category (casual dining, fine dining, catering, etc.) to identify gaps in keyword targeting, conversion paths, and email strategy. This includes heat mapping your current site to see where visitors actually click.
Strategy & Conversion Mapping
We design a conversion funnel specific to your restaurant type. For casual dining, we build reservation and loyalty email captures. For catering-focused restaurants, we create dedicated landing pages targeting 'Minneapolis corporate catering' and 'private event spaces.' For delivery-heavy concepts, we optimize for location-based search intent.
Design & Development
We build a mobile-first website that speaks to hungry visitors, not search engines. Each page answers a specific search intent: 'Where do I make a reservation?' (reservation button above fold), 'Do you cater?' (dedicated catering section with inquiry form), 'What's on the menu?' (clear navigation, downloadable PDF). We integrate reservation systems, email capture, and Google Business Profile sync.
Launch & Owned Audience Setup
We go live with conversion tracking (Google Analytics 4, form submissions, reservation events). We build your first email list campaign—offering a 10% discount for email signups. We submit your site to Google and set up Google Business Profile optimization to recapture search visibility from Yelp.
Optimization & Handoff
After 30 days, we review conversion data. Which pages drive reservations? Which email campaigns get opens? We make data-driven tweaks: refining headlines, adding social proof (reviews), optimizing catering CTA placement. We document everything and hand you a playbook for ongoing updates.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Minneapolis restaurants & f&b brand
The median restaurants & f&b client after 6 months
We'll analyze your website against 8–10 Minneapolis competitors in your category, reveal exactly where you're losing reservation and catering inquiries, and show you the 3 highest-impact fixes. Free, no sales call required.
Median result across 12 restaurants & f&b Web Design case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“They pushed back on every one of my bad ideas and were right every time. The version they built looks nothing like my original brief — and it's infinitely better.”
Fiona R.
CEO · Healthcare Services
“Page load went from 4.8 seconds to under 1.2. The SEO impact was visible within weeks. Speed isn't just a UX issue — it's a revenue issue. They understood that.”
Mike A.
CTO · E-commerce, $6M revenue
“We had a 68% mobile drop-off rate. After the redesign, 31%. If your agency can't tell you your mobile conversion rate, get a new one.”
Jade L.
CMO · Retail, $8M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
Why do I need a custom website if Yelp and Google handle discovery?
Yelp and Google control *visibility*, not conversion. Your website controls *conversion*, email capture, and direct customer relationships. A visitor finding you on Yelp will still leave your site to book elsewhere or call a competitor. A website designed for conversion keeps them on *your* property, in *your* funnel. Plus, you're not paying Yelp 8% commission on every booking.
How long before I see reservations or catering inquiries from the new site?
Conversions start immediately post-launch (week 10). Within 30 days, you'll have data on which pages drive inquiries. We expect to see 20–40% of baseline monthly reservations shift from phone/Yelp to your website within month 2. Full conversion lift (3–6% site conversion rate) typically hits by month 4.
Do you handle Google Business Profile and local SEO, or just the website?
Both. Your website and GBP work together. We optimize both to recapture search visibility. GBP gets your name, hours, catering services, and menu visible in local search. Your website converts that traffic into reservations and email signups. Skipping either is leaving money on the table.
What if I already have a reservation system (OpenTable, Resy, etc.)?
Perfect. We integrate it. Your new website becomes the beautiful front door; your existing reservation platform stays the backbone. Visitors land on *your* site, not on OpenTable's listing page, and book through your branded experience. You still use the reservation system backend you're familiar with.
How much does this cost, and what's included in the retainer?
Website design and launch is a one-time project fee ($4,200–$8,500 depending on complexity and catering/events scope). After launch, optional retainers start at $800/month for ongoing optimization, email campaigns, and menu/content updates. Many clients do the website project, then move to a $1,200–$2,000/month retainer for continuous growth.
FREE · NO COMMITMENT · 48HR TURNAROUND
Get your Minneapolis restaurants & f&b market diagnostic.
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