Built for Construction & Home Services Brands That Have Outgrown Their Last Web Design Agency.
95,000 SMBs in the Bay Area compete for local work. Your website is your 24/7 sales rep. Make it work harder.
8 of our last 10 construction & home services clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Web Design doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Web Design” phase. They know it works. They want it done properly.
San Francisco construction & home services is a different game.
We’ve run Web Design here. We know what it takes.
San Francisco contractors losing leads to better-designed competitor websites
San Francisco's construction and home services sector is trapped between old-school word-of-mouth referrals and aggressive digital competitors. Most contractors in the metro rely on Google Local Pack visibility—but 70% lack optimized profiles and review systems. The avg monthly digital spend is $7,200, yet most of that goes to ads without a conversion-focused website backing them. Your competitors in SoMa, the Financial District, and the Mission are already converting local searches into jobs.
The 3 places San Francisco construction & home services brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 construction & home services brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
95% of their work came from referrals. No Google Business Profile. Website was 8 years old, not mobile-friendly, and ranked nowhere for 'plumber near me' or 'HVAC repair San Francisco.' Competitors with basic websites were getting more inquiry calls.
Built mobile-first website with service area pages for Mission, SoMa, and surrounding neighborhoods. Added before/after photo galleries and customer testimonials.
— Marcus T.
Owner, Marcus Plumbing & HVAC
Read the full case study →BEFORE → AFTER
Monthly Qualified Leads · BEFORE
8 (mostly referrals)
Monthly Qualified Leads · AFTER
18 (mix of referral, local search, and website forms)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Web Design has ever made sense to them.
From audit to measurable growth, step by step
After 90 days, you'll have a conversion-optimized website that ranks in local search, a steady stream of qualified inquiries, and a defensible competitive advantage in your San Francisco service area. Most clients see 35–50% increases in monthly leads within 6 months.
Audit & Competitive Analysis
We analyze your current web presence, Google Local Pack visibility, and the top 5 local competitors winning your market. We assess your review velocity, website structure, and conversion pathways. This reveals the exact gaps costing you leads.
Strategy & Positioning Workshop
We map your service offerings, target client personas (homeowners, property managers, general contractors), and competitive differentiators. We define the messaging and positioning that resonates in San Francisco's market, then outline conversion goals.
Website Design & Build
Custom, mobile-first design with optimized service pages, case studies, testimonials, and clear CTAs. Integrated lead capture forms, click-to-call buttons, and review widgets. Full SEO foundation: schema markup, meta tags, alt text, and local SEO elements.
Google Local & Review Setup
Optimize Google Business Profile with complete photos, service areas, and local keywords. Install review generation system to automate post-job feedback collection. Set up Google Posts and Q&A monitoring to maintain active, trustworthy presence.
Launch, Training & Ongoing Optimization
Live website deployment. You receive training on lead management, review system, and basic profile updates. We monitor conversion data, A/B test CTAs and forms, and refine based on real user behavior and local search trends.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a San Francisco construction & home services brand
The median construction & home services client after 6 months
Get a personalized breakdown of how your website compares to top local competitors and identify the 3–5 fixes that will immediately boost lead generation.
Median result across 12 construction & home services Web Design case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“We had a 68% mobile drop-off rate. After the redesign, 31%. If your agency can't tell you your mobile conversion rate, get a new one.”
Jade L.
CMO · Retail, $8M revenue
“They briefed us on conversion psychology before touching a single wireframe. That changed how we thought about what a website is actually for.”
Oscar B.
Founder · Professional Services
“Every decision was tied to a metric. Every A/B test was documented. We now have a site that gets better every quarter because the data is actually being used.”
Sarah K.
Director of Operations · Legal Services, $5M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long until we see leads from the new website?
Most clients see their first new leads within 4–6 weeks of launch, especially from optimized Google Local Pack and referral traffic. Organic search rankings typically build over 90–180 days. Paid search (if you choose it) can deliver leads immediately. The key is having a conversion-optimized site ready to capture them.
What if we already have a website? Do we need a complete redesign?
Not always. We audit first. If your existing site has good bones, solid hosting, and clean code, we may optimize and update it. If it's outdated, not mobile-friendly, or not converting, a redesign is the faster path to ROI. We'll give you an honest recommendation after the audit.
How much does this cost, and what's included?
Website redesign typically ranges $8K–$18K depending on scope (service pages, portfolio, integrations). Ongoing optimization retainers are $2K–$5K/month. Most contractors see the investment back within 6–12 months through new leads. We're transparent on pricing—no surprises.
We're not tech-savvy. Will we be able to manage the website ourselves?
Yes. We build on user-friendly CMS platforms (WordPress, Webflow) and train you on updating portfolios, testimonials, and service offerings. For technical updates, ongoing security, and performance optimization, we handle that as part of the retainer. You stay in control.
What about Google Local Pack and reviews? How does that fit in?
We handle the complete local strategy. Google Business Profile optimization, schema markup, review generation system, and ongoing management are integrated into our service. A great website + strong local profile + steady reviews = unstoppable local presence.
FREE · NO COMMITMENT · 48HR TURNAROUND
Get your San Francisco construction & home services market diagnostic.
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