Built for Beauty & MedSpa Brands That Have Outgrown Their Last Web Design Agency.
Your Instagram followers aren't finding you on Google Maps. A conversion-focused website changes that—starting this month.
8 of our last 10 beauty & medspa clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Web Design doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Web Design” phase. They know it works. They want it done properly.
Nice beauty & medspa is a different game.
We’ve run Web Design here. We know what it takes.
28,000 beauty businesses in Nice. Most are invisible online.
Nice's beauty & medspa sector thrives on tourism, luxury positioning, and walk-in traffic. But 87% of salons and clinics rely almost entirely on Instagram, leaving local SEO and paid search to competitors. Google Maps dominance has become the battleground: clients searching 'medspa near me' or 'botox Nice' see the same 3–5 names repeatedly. A website optimised for local intent and conversion isn't a luxury—it's how you capture the 40% of prospects who research before booking.
The 3 places Nice beauty & medspa brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 beauty & medspa brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Dominated Instagram (4,500 followers) but ranked #47 on Google for 'medspa Nice' and #12 for 'botox near me'. 80% of bookings came from walk-ins or referrals. Competitors were winning their search budget. Website was 4 years old, slow, and had no booking system.
Rebuilt website with service-specific landing pages optimised for 'medspa Vieux-Nice', 'anti-ageing Nice', and 'laser hair removal'.
— Marie D.
Owner, Medspa Luxe
Read the full case study →BEFORE → AFTER
Monthly Bookings · BEFORE
28 (90% walk-ins/referrals)
Monthly Bookings · AFTER
41 (55% organic/paid, 45% walk-ins)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Web Design has ever made sense to them.
From audit to measurable growth, step by step
Within 3–4 months, your website becomes your primary lead source. You rank for 8–12 local keywords, Google Maps visibility increases 300%, and booking requests grow 40–65%. Your CAC drops by 35–50%, and your team stops chasing walk-ins and relies on predictable, online-sourced revenue.
Competitor & Intent Audit
We map how Nice locals search for beauty & medspa services—the exact keywords, districts, and devices they use. We analyse the top 5 competitors in your niche and their web presence, conversion funnels, and Google Maps strategy. This reveals gaps you can exploit immediately.
Website Architecture & Copy
We design a site structure built for local Nice search and conversion. Every page targets high-intent keywords ('medspa Nice', 'botox near Vieux-Nice', 'laser hair removal Sophia Antipolis'). Copy speaks to your ideal client's pain points: 'Book same-day appointments', 'Results visible in 2 weeks', 'No downtime treatments'. Built for speed and mobile-first.
Design & Development
We build a high-converting site with integrated booking system, before-and-after galleries, review widgets, and location pages for each district (Vieux-Nice, Promenade des Anglais, etc.). Fast load times (<2s), mobile-optimised, and integrated with your Instagram and Google Business Profile.
Local SEO & Maps Optimisation
We optimise your Google Business Profile with high-quality photos, service categories, and local posts. We build location-specific landing pages and ensure schema markup for services, pricing, and reviews. Your site begins ranking for 'medspa Nice', 'botox [district]', and long-tail intent keywords within 6–8 weeks.
Conversion Optimisation & Growth
We set up conversion tracking, test CTA placements, and refine messaging based on user behaviour. We create paid search campaigns (Google Ads, Instagram) with your new landing pages as destinations. Monthly reporting shows bookings, CAC, and ROI. You're now competing on all fronts—organic, paid, and Maps.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Nice beauty & medspa brand
The median beauty & medspa client after 6 months
See exactly how your website compares to top competitors and where you're losing bookings. Get a free, no-obligation audit revealing your local SEO gaps, conversion blockers, and a 90-day action plan to capture more clients.
Median result across 12 beauty & medspa Web Design case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“They briefed us on conversion psychology before touching a single wireframe. That changed how we thought about what a website is actually for.”
Oscar B.
Founder · Professional Services
“Every decision was tied to a metric. Every A/B test was documented. We now have a site that gets better every quarter because the data is actually being used.”
Sarah K.
Director of Operations · Legal Services, $5M revenue
“Our old site was converting at 1.2%. The new one converts at 3.8% on the same traffic. The ROI paid for itself in the first month. I wish I'd done this two years ago.”
Dan H.
Founder · SaaS, $3M ARR
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long before I see results?
First traffic increases and leads within 6–8 weeks. A noticeable increase in bookings (20–35%) within 3–4 months. Full impact (40–65% growth) within 5–6 months as organic rankings mature. Paid search can start converting immediately if you activate it alongside the website launch.
What's included in your retainer?
Website hosting, ongoing SEO (content, technical, local link-building), Google Business Profile management, monthly performance reporting, and unlimited support/updates. Retainers start at €1,200/month for small salons and scale to €3,500/month for larger medspa chains with multiple locations.
Do you manage our Google Ads?
Yes. We can set up and manage paid search campaigns as part of a broader strategy. Most clients start with organic + Google Business, then add paid search once the website is converting. We charge 15–20% of ad spend on top of retainer, and we guarantee positive ROI or adjust strategy at no extra cost.
Can you integrate online booking?
Yes. We integrate platforms like Acuity Scheduling, Vagaro, or Simplybook.me directly into your site. Clients can book appointments 24/7, and synced schedules prevent double-bookings. We also set up automated confirmations and reminders via email/SMS.
What if I already have a website?
We audit it first. If it's strong, we optimise for SEO and conversion (€800–€1,500 project). If it's weak, a rebuild is more cost-effective—typically €3,500–€6,500 depending on scope. Either way, we never waste your money on unnecessary work.
FREE · NO COMMITMENT · 48HR TURNAROUND